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When a business owners begins to build a team and bring people in to their business, wether full time, part time or on contract, they underestimate the importance of leadership. Often business owners don't see themselves as leaders.

Leadership and management are two different but essential skilss required to scale up a business. Leaders inspire while managers control. You lead people but manage things. Both are essential for a business to be successful.

On this podcast it is my great pleasure to have long time friend David Deane-Spread give us the benefits of his experience in leadership.

WHO IS DAVID: David was trained to lead in the Australian Defence Force, law enforcement, and another discreet agency, where he specialised in leading and developing covert operators working remotely and in high-risk/high-stakes situations.

David has served as the CEO and Managing Director of public and private companies in Australia and Europe. For over two decades, David has been at the forefront of business coaching mentoring CEOs and executives.

David believes leaders need to be those who others choose to follow. David creates a place where our leaders are trusted and respected as they help their people achieve greatness.

Listen in and don't forget to hit the "Subscribe" button to make sure you don't miss future episodes.

• Go here to VISIT MY WEBSITE for more episodes and information
• Get your business saleability score and tips to Boost Your Business Value & Saleability Today with This Quick Free Online Assessment
• Check out my new 'done with you online program' The 7 Key Steps To Turning Your Business Into A Valuable Saleable Asset
• Schedule a no-obligation chat about your business - BOOK HERE

Thanks for listening, keep podcasting and subscribe to get new episodes!

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First impressions are extremely important when you put your business on the market for sale. A big part of that first impression is your branding. Not only does good 'strategic' branidng help with the sale it is a major factor in growing a business and scaling up. This episode is the audio from a webinar I had with Tracy Fryer, a very creative lady and owner of Design Studio Perth. You can WATCH THE WEBINAR HERE.

Get a copy of TRACY'S SLIDES from the webinar.

Complete Tracy's BRAND DISCOVERY QUESTIONNAIRE here.

In this episode you will learn:
✔️ Increased Market Appeal: Learn how effective branding can attract more potential buyers, making your business more appealing.

✔️ Strategies for Brand Differentiation: Discover actionable strategies to create a unique and compelling brand identity that stands out in the market.

✔️ Insight into Branding Pitfalls: Understand common branding mistakes that can devalue your business and learn how to avoid them.

✔️ Enhanced Business Valuation: Gain knowledge on how strong branding can significantly increase your business's market valuation and command higher offers.

✔️ Accelerated Sale Process: Understand how clear and consistent branding can speed up the buyer decision-making process, leading to a faster sale.

✔️ High Return on Investment: Learn how investing in branding can yield a significant return on investment of branding expenses.
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• Go here to VISIT MY WEBSITE for more episodes and information
• Get your business saleability score and tips to Boost Your Business Value & Saleability Today with This Quick Free Online Assessment
• Check out my new 'done with you online program' The 7 Key Steps To Turning Your Business Into A Valuable Saleable Asset
• Schedule a no-obligation chat about your business - BOOK HERE

Thanks for listening, keep podcasting and subscribe to get new episodes!

Send us a Text Message.

In Episode 25 I was a guest on Leigh Farnell's podcast "Leading Your Best Life". We discussed many ideas and experiences of doing business and selling businesses. That episode went for an hour and a quarter (have a listen to it if you haven't already). At the end of it, we recognised that there were so many more things we could discuss that would help business owners so we agreed to do a part 2. This episode is a recording of part 2.

We share experiences and case studies to highlight things such as:

• how having a strategic plan is critical
• the four most important questions to ask in the planning process
• family businesses and employing family
• selling family businesses
• the business sale process
• don't be a too late call
• sales in general and having a measurable sale process
• the power of questions
• and much more....

We share so much and would love to get your feedback on what you got out of it. If you are in the market for sales training or consultancy go to https://www.leighfarnell.com/

• Go here to VISIT MY WEBSITE for more episodes and information
• Get your business saleability score and tips to Boost Your Business Value & Saleability Today with This Quick Free Online Assessment
• Check out my new 'done with you online program' The 7 Key Steps To Turning Your Business Into A Valuable Saleable Asset
• Schedule a no-obligation chat about your business - BOOK HERE

Thanks for listening, keep podcasting and subscribe to get new episodes!