Clifton Warren's Top Producer Podcast

By: Clifton Warren
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  • Summary

  • Ideas, techniques, tips to help financial services professionals acquire, develop and retain clients and generate superior growth results.

    cliftonwarren.substack.com
    Clifton Warren
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Episodes
  • Showing Up Everyday

    Showing Up Everyday
    Sep 27 2024

    In this podcast episode, I emphasize the importance of consistency in business development by dedicating at least 30 minutes daily to this critical task, preferably first thing in the morning. Making business development a priority ensures a steady flow of high-quality leads, allowing you to enjoy the rest of your day with a sense of accomplishment.



    This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit cliftonwarren.substack.com
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    5 mins
  • Targeting Success: Leveraging Key Client Relationships for Maximum Growth

    Targeting Success: Leveraging Key Client Relationships for Maximum Growth
    Sep 20 2024

    In the latest episode of the Top Producer Podcast, I dive into the importance of identifying and leveraging three critical types of targets to drive business growth: targets of opportunity, targets of attention, and targets of influence. These targets represent strategic opportunities within your client base, prospective clients, and influential contacts that can help open new doors.



    This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit cliftonwarren.substack.com
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    4 mins
  • Prospecting vs. Marketing: Unlocking the Key to High-Quality Leads

    Prospecting vs. Marketing: Unlocking the Key to High-Quality Leads
    Sep 13 2024

    Many professionals confuse marketing with prospecting.

    Prospecting is proactive and direct—it's about finding and qualifying potential clients.

    Marketing, on the other hand, is proactive yet indirect, focusing on attracting prospects to you.

    Top professionals systematically use both prospecting and marketing to ensure a consistent flow of high-quality leads and achieve long-term success.



    This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit cliftonwarren.substack.com
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    4 mins
Marketing Economics
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