Summary

In this episode, Anthony Porter discusses the strategy of podcast guesting as a way to grow your podcast audience. He explains that when you are a guest on another podcast, you are reaching 100% podcast listeners, unlike on social media where only 40% of people listen to podcasts. Porter emphasizes the importance of being professional and studying other shows to improve your own podcasting skills. He also highlights the significance of networking with other successful podcasters and not being afraid to share and collaborate. Porter provides tips for successful podcast guesting, including targeting the right shows, crafting a compelling pitch, and being persistent.

Takeaways

Podcast guesting is a great way to reach 100% podcast listeners and grow your audience.

Being professional and studying other shows can help improve your podcasting skills.

Networking with other successful podcasters can provide support and shortcuts for growth.

Crafting a compelling pitch and targeting the right shows are key to successful podcast guesting.

Persistence is important in podcast guesting, and it's crucial to have a clear call to action for listeners.

Sound Bites

"When you're a guest on another podcast, 100% of the people you reach at that particular point in time are podcast listeners."

"Networking is very important. If you want to be a successful podcaster, it'll be faster, easier, and more fun to grow if you network with other successful podcasters."

"You have to be able to use information to retain. And once you start retaining information, you can start to become that person, that go-to figure."

Chapters

00:00 Introduction and Overview

01:09 Leveraging Social Media to Grow Your Podcast

04:06 Being Professional and Studying Other Shows

05:40 Networking and Collaboration for Podcasting Success

08:22 Common Mistakes in Podcast Guesting

12:43 Crafting a Compelling Pitch for Podcast Guesting

19:30 Don't Give Up Too Soon

21:33 Targeting the Right Shows for Guesting

24:22 Implementing a Systematic Approach to Guesting

26:59 Conclusion and Next Steps

podcast guesting, podcast growth, leveraging social media, professional podcasting, networking, storytelling, pitch