Podcast Rundown

Clip from Podcast

• 00:00:00: Highlight clip

Host Introductions

• 00:00:30: Host introductions

Welcome

• 00:01:03: Welcome back! Sian is here, Jen is out. Today’s topic: How to get people to your newsletter.

Segment 1: Good Ways to Join a Newsletter

• Judie: Loves quizzes for sign-ups but stays for valuable content.
  • TLDR Newsletter
• Jay: Only joins high-value newsletters. A big fan of Rich Webster.
  • Rich Webster
  • Rich Webster Instagram

Segment 2: Annoying Ways to Join a Newsletter

• Judie: Hates intrusive pop-ups and value-less newsletters. Importance of strategic value.
• Sian: Generic 10% off offers are boring.
• Jay: Prefers 20% off and strategic discount offers.
  • Hubspot
• Sian: Suggests additional incentives for loyalty.

Segment 3: How Do You Get People to Your Newsletter?

• Jay: VIP events and free templates work. Promote through social channels.
• Judie: Uses pop-ups and linktrees effectively. Emphasizes GDPR compliance.
  • The Vidacademy
• Sian: Segments subscribers and debates linktrees vs. landing pages.
  • Sian Horn
• Judie: Suggests merchandise with QR codes for sign-ups.
  • Courtney Kingdom Media
  • Courtney Kingdom
• Discussion: Offline audience building, newsletter strategies, and Google reviews.

Segment 4: Teach Me Something New

• Jay: Recommends Senja for video reviews.
  • Senja
• Jay: Personalized video with Loom.
  • Loom
• Judie: Focus on building rapport with subscribers.
• Sian: Highlighting value and occasionally making asks.

Outro

• 00:40:17: Thanks for listening! Like, subscribe, and share. See you next week!
  • Jay Woodard Instagram
  • The Vidacademy Instagram
  • Sian Horn Instagram
  • Jen Bryan Instagram
  • Unbranded Podcast Instagram