HBR IdeaCast By cover art

HBR IdeaCast

By: Harvard Business Review
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  • Summary

  • A weekly podcast featuring the leading thinkers in business and management.
    Copyright 2024 Harvard Business School Publishing Corporation. All rights reserved.
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Episodes
  • Trying to Persuade and Other Big Mistakes Marketers Make

    Trying to Persuade and Other Big Mistakes Marketers Make
    Jul 23 2024
    Many marketers today focus on getting consumers to consciously change their behavior. But that’s a sure path to failure, according to Leslie Zane, founder of Triggers Brand Consulting. She says neuroscience research shows that mastering instinct is far more effective than persuasion. And she shares her key lessons for aligning with the instinctive mind to improve company brands, new products, social campaigns, or your own personal brand. Zane is the author of the book The Power of Instinct: The New Rules of Persuasion in Business and Life.
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    25 mins
  • Is People-Pleasing Holding You Back?

    Is People-Pleasing Holding You Back?
    Jul 16 2024
    There's a fine line between pitching in to help your team and taking on too much at the expense of your mental health and performance. Author and coach Hailey Magee walks us through why some of us fall into people-pleasing patterns, the negative impact it can have on our careers, and how to stop. She also offers advice for managers on how to help employees identify and break out of these bad habits. Magee is the author of Stop People Pleasing and Find Your Power.
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    30 mins
  • Why We Should Pay More Attention to Departing CEOs

    Why We Should Pay More Attention to Departing CEOs
    Jul 9 2024
    When news breaks of a CEO succession, much of the attention is given to the new leader and how they will change the company. But new research shows that the leave-taking process of the outgoing chief executive is often mishandled, with negative impacts on succession and the organization. Rebecca Slan Jerusalim, an executive director at Russell Reynolds Associates, and Navio Kwok, a leadership advisor at RRA, say that boards are often surprised when a CEO gives notice, and they often make that person feel excluded during the handoff process. The researchers share stories from the front lines about CEO psychology, best practices for outgoing leaders and their boards, and broader lessons for effective transitions. Jerusalim and Kwok wrote the HBR article "The Vital Role of the Outgoing CEO."
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    29 mins
Leadership Management Marketing Economics
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Profile Image for Michael Burress

Empowerment and action steps for rewarding work!

A casual conversation while thinking about the ideas to improve your life and work. Always very easy actionable advice while linking to other podcasts and further in depth information at your convenience. So relationships and life gets better and simpler less complex.

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