Episodes

  • Trying to Persuade and Other Big Mistakes Marketers Make

    Trying to Persuade and Other Big Mistakes Marketers Make
    Jul 23 2024
    Many marketers today focus on getting consumers to consciously change their behavior. But that’s a sure path to failure, according to Leslie Zane, founder of Triggers Brand Consulting. She says neuroscience research shows that mastering instinct is far more effective than persuasion. And she shares her key lessons for aligning with the instinctive mind to improve company brands, new products, social campaigns, or your own personal brand. Zane is the author of the book The Power of Instinct: The New Rules of Persuasion in Business and Life.
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    25 mins
  • Is People-Pleasing Holding You Back?

    Is People-Pleasing Holding You Back?
    Jul 16 2024
    There's a fine line between pitching in to help your team and taking on too much at the expense of your mental health and performance. Author and coach Hailey Magee walks us through why some of us fall into people-pleasing patterns, the negative impact it can have on our careers, and how to stop. She also offers advice for managers on how to help employees identify and break out of these bad habits. Magee is the author of Stop People Pleasing and Find Your Power.
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    30 mins
  • Why We Should Pay More Attention to Departing CEOs

    Why We Should Pay More Attention to Departing CEOs
    Jul 9 2024
    When news breaks of a CEO succession, much of the attention is given to the new leader and how they will change the company. But new research shows that the leave-taking process of the outgoing chief executive is often mishandled, with negative impacts on succession and the organization. Rebecca Slan Jerusalim, an executive director at Russell Reynolds Associates, and Navio Kwok, a leadership advisor at RRA, say that boards are often surprised when a CEO gives notice, and they often make that person feel excluded during the handoff process. The researchers share stories from the front lines about CEO psychology, best practices for outgoing leaders and their boards, and broader lessons for effective transitions. Jerusalim and Kwok wrote the HBR article "The Vital Role of the Outgoing CEO."
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    29 mins
  • Darius Rucker on Resilience and Reinvention

    Darius Rucker on Resilience and Reinvention
    Jul 2 2024
    Darius Rucker has reached the top of the music charts in not just one but two genres: first as the lead singer of the 1990s band Hootie and the Blowfish, then in a second act as a solo country star. He shares lessons on following your passion, staying humble, working your way up, and defying stereotypes and expectations. He's the author of a new memoir Life's Too Short.
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    22 mins
  • When Your Employee Is Underperforming

    When Your Employee Is Underperforming
    Jun 25 2024
    Many managers struggle with initiating difficult conversations around an individual’s subpar performance. Often, leaders wait way too long to sit down with an employee who isn’t meeting expectations. Leadership coach Jenny Fernandez says that increasing the frequency of feedback and consciously developing better relationships with direct reports help make these conversations easier to start. And she shares how the right preparation, tone, and open-minded approach lead to more effective discussions that improve not just the one-on-one relationship, but also team morale and turnover rates. Fernandez is the author of the HBR article "How to Talk to an Employee Who Isn’t Meeting Expectations."
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    25 mins
  • Why Managers Play Favorites – and How They Can Change

    Why Managers Play Favorites – and How They Can Change
    Jun 18 2024
    While most good bosses try to be fair and balanced with their direct reports, it's only human to prefer the company and work styles of some team members over others, and employees are keenly aware of those preferences. They see favorites and non-favorites, ingroups and outgroups -- and when those divisions fester, they can destroy team culture and performance. Ginka Toegel, professor at IMD Business School, explains why even well-intentioned managers succumb to favoritism, how workers on both sides are affected, and what we can do to both avoid and rectify the problem. Toegel is the coauthor of the HBR article "Stop Playing Favorites."
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    28 mins
  • Tech at Work: The Future of Spatial Computing

    Tech at Work: The Future of Spatial Computing
    Jun 13 2024
    Managing technology has never been more challenging. HBR IdeaCast’s new special series, Tech at Work, offers research, stories, and advice to make technology work for you and your team. This week: how to prepare your company for the future of spatial computing.
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    32 mins
  • Yum! Brands’ Former CEO on Why You Should Never Stop Learning

    Yum! Brands’ Former CEO on Why You Should Never Stop Learning
    Jun 11 2024
    After 15 years leading the parent company of KFC, Pizza Hut, and Taco Bell, David Novak wanted to help others become better leaders. He believes the key is to put learning at the center of everything you do, whether you’re an entry-level worker or a multinational executive. Novak outlines three main areas for learning: from your own life experiences, from the people and situations available right now, and from the habit of curiosity. Above all, he says the most effective leaders turn their learnings into action, something that takes insight and practice. Novak’s new book is How Leaders Learn: Master the Habits of the World's Most Successful People.
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    28 mins