In this episode, we’re joined by Jack Ampuja, a specialist in supply-chain management, a dedicated educator and the President of Supply Chain Optimizers. Jack discusses the critical role of eCommerce logistics, the challenges businesses face in optimizing their supply chains and the importance of adopting digital strategies. He provides valuable advice for manufacturers, distributors and retailers looking to enhance their operational efficiency and navigate the complexities of eCommerce.

Key Takeaways:

(03:09) Challenges in logistics for eCommerce and the search for cost-effective delivery solutions.
(05:09) Comparison of B2B and B2C eCommerce adoption and the need for competitive pressure to drive B2B change.
(08:12) The interdisciplinary nature of eCommerce and the need for dedicated leadership.
(11:13) Challenges of scaling eCommerce operations and the necessity of reconfiguring systems for efficiency.
(15:08) Balancing direct-to-consumer sales with maintaining relationships with distributors.
(20:01) The importance of leveraging customer feedback to drive eCommerce adoption.
(23:23) Strategies for effective product marketing and cross-selling in eCommerce.
(25:37) The value of starting small in eCommerce and learning through gradual implementation.

Resources Mentioned:

Jack Ampuja - https://www.linkedin.com/in/jack-ampuja-a3b275/
Supply Chain Optimizers | LinkedIn - https://www.linkedin.com/company/supply-chain-optimizers/
Supply Chain Optimizers | Homepage - https://e-commerceoptimizers.com/

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#eCommerce #B2BeCommerce #DigitalCommerce