A third of all food produced globally goes to waste. This puts a strain on our resources and contributes to food insecurity. In this episode, I interview my former client Anneliese Hough who is tackling this issue head-on with her startup, Magic Beans. Magic Beans uses social media marketing to connect home growers, fostering a community that swaps surplus produce and promotes sustainable food practices.

You'll discover...

• What challenges startups face when using social media
• How Anneliese overcomes them in her own startup Magic Beans
• What really surprised her about using social media to grow her business
• How she reacts to negative comments
• Why she decided to get specialist support for marketing
• Anneliese's advice for businesses who are just starting out with social media

Thank you so much for tuning in! If you are enjoying Let’s Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that you’ll get an extra karma boost if you share this episode on your stories? 😉

• Connect with Anneliese on Linkedin, follow Magic Beans on Instagram & sign up for free here
• How I can support you with social media marketing - my website
• Connect with me on Instagram or Facebook
• Take my FREE social media quiz to discover what is keeping you stuck!
• Recorded with Riverside - try it yourself!*

*Affiliate link ❤️

Social media is full of wild income claims ("I'm a 7-figure entrepreneur" 🥴), people calling themselves "coaches" even though they have no experience whatsoever and hard-working business owners being scammed. In this episode, I talk to Maggie Patterson, a vocal advocate for humane business practices rooted in respect, empathy and trust.

You'll discover...

• How we got ourselves into this situation
• Common practices that we have come to believe are normal but actually aren't ("you just need to be 1 step ahead of your client", 20% interest on payment plans etc)
• Red flags to look out for when working with a coach
• Faceless accounts & MRR - the latest online business hoax
• What we can do about it all of this

Thank you so much for tuning in! If you are enjoying Let’s Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that you’ll get an extra karma boost if you share this episode on your stories? 😉

• Connect with Maggie on Instagram or her website
• How I can support you with social media marketing - my website
• Connect with me on Instagram or Facebook
• Take my FREE social media quiz to discover what is keeping you stuck!
• Recorded with Riverside - try it yourself!*

*Affiliate link ❤️

Evergreen content can help us save time & convey our message more consistently over a longer period - without having to come up with new content all the time. In this episode, I interview evergreen content expert Anita Dykstra on how we can use it on social media, what benefits this type of content offers and what we need to consider before getting started.

You'll discover...

• What evergreen content is & how it's different to other types of content
• How it can help you be more efficient and effective
• The key benefits AND shortcomings of evergreen content
• What evergreen formats work best
• Practical tips on how to get started

Thank you so much for tuning in! If you are enjoying Let’s Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that you’ll get an extra karma boost if you share this episode on your stories? 😉

• Connect with Anita on Instagram or her website
• Listen to Anita's podcast "Marketing that leads" (Spotify - Apple Podcasts)
• How I can support you with social media marketing - my website
• Connect with me on Instagram or Facebook
• Take my FREE social media quiz to discover what is keeping you stuck!
• Recorded with Riverside - try it yourself!*

*Affiliate link ❤️