Recently, I embarked on an extended Euro-trip.

[Read the full blog post here].

EXCITING, of course – but, with a catch.

The flight to Dubai en-route to Europe departed from Brisbane at 2am.

Tricky in any event, but even moreso with a two and four year old to contend with.

I did the sleep math olympics trying to figure out how to cope.

My realisation?

From a toddler perspective, I was likely screwed regardless of HOW I decided to approach things (especially since those awesome inflatable travel beds for kids on planes are banned on my Emirates flight – damn, right).

And so, I started focusing on my own sleep.

“If we get on the plane at 2am, they MIGHT go back to sleep for a few hours and it’s going to be smart to try and catch at least a couple of hours myself so I’m not zapped and losing my proverbial s$%# when we arrive in Dubai 14-hours later” – I thought.

In other words? I started to focus on the things I thought I MIIIIIIGHT be able to semi-control.

And so began my deep-dive into the world of getting sleep on planes.

Plot twist: This turns into a content piece on how to create an irresistible, hell yes online course coaching or membership offer so bear with me.

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Simple scale, complex fails.

Has a catchy ring to it, right.

And, a whole lotta truth.

Here’s how I know.

[Read the full blog post here].

As a person, I am naturally someone that tends to overcomplicate things.

Give me a task to complete, and I will somehow singlehandedly find the most complex, convoluted way of completing it.

Back in my corporate days, I worked as a Marketing Manager.

Working closely alongside me was our PR Manager – who was the exact vision of what you would expect a PR Manager to be.

Vibrant, sociable, vivacious.

And, light on detail.

Whenever we were given a project to work on, she and I would approach things so very differently.

I always admired her approach:

Pick up the phone, get it done, smiling all the way.

Meanwhile? I would sit at my desk for hours upon hours, writing up complex plans and generally just overcomplicating things.

Of course, both were strengths in a way – and our very different approaches complimented each other.

When I started my business, though?

I noticed myself taking that same tendency to complicate things into it.

And, let me tell you:

THAT did not serve me well – until, it did.

In many ways, it was my tendency to overcomplicate things that resulted in the business I have today.

I have spent many years learning the art of simplicity.

As a result?

I create online courses sharing the same simple strategies I created for MYSELF to eliminate my tendency to overcomplicate.

Of course, old habits die hard, and the truth is?

That still every day I have FIGHT MYSELF not to overcomplicate my business.

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This isn’t a piece on passive income.

It’s not a piece on the freedom to work from anywhere.

Or, to pick up and travel the world.

Instead? It’s about building a drop everything business and how I built it.

[Read the full blog post here].

You see, when most of us think of course or digital-product based businesses we think of the fun freedom that it may one day give us the opportunity to enjoy.

We aspire to build the “bucket list” business:

One that creates deep impact for those we serve, whilst simultaneously giving us time, freedom and happiness in spades to spend time with little ones, live without financial burden and go on extended staycations.

I know I sure did.

Happily, six (almost seven) years of hard work, trial and error in, I have mostly done that.

But, here’s the clincher.

It’s not the “bucketlist” business that I have been the most grateful for this year.

It’s the drop everything business.

It’s building a business that has afforded me the ability to scale back and work less not by choice, but by necessity.

From about March on this year, I have worked around 5-hours a week.

The fact that I even COULD – without financial burden or business ruin? – is something that I will always be eternally grateful for.

And so, in today’s podcast episode I want to share with you some of the things that made that possible for me.

The truth is that it is, unfortunately, highly likely that at some point in all of our business careers there will come a time that we’re forced to slow down, pause or stop business as usual for less-than-desirable reasons.

It might be a diagnosis, or a chronic health condition, or an accident.

Whatever the reason, having the foresight to know HOW to set your business up in a way that supports you even when you aren’t “in it” is, I think, a superpower and a gift.

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📝 Download our FREE 26 Page Expertise-Based Business Diagnostic:
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Follow Stevie on Instagram at https://www.instagram.com/steviedillon_