My Business Playbook  By  cover art

My Business Playbook

By: Laura Higgins
  • Summary

  • Join Laura Higgins, founder of Lala Social Club, My Marketing Playbook & The Next Level Club as she pulls back the curtain on the steps (and missteps) of successful people. You'll hear a raw and unfiltered play-by-play of what's worked and what hasn't, giving you helpful advice and insights so you can build your dream business.

    Hosted on Acast. See acast.com/privacy for more information.

    © 2023 My Business Playbook 2023
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Episodes
  • 430: Brisket and scaling your business
    Jul 22 2024

    Discover how to get a line of customers out the door for YOUR business.


    In this episode, we dive into an unexpected yet powerful lesson from the world of barbecue to help you scale your business. Inspired by Franklin Barbecue in Austin, Texas, we'll explore the concept of the "Brisket on Bread Effect" and how focusing on simplicity can lead to extraordinary success. Learn why being obsessed, staying in your lane, and becoming the best at one thing can transform your business and create a line of eager customers waiting for your product or service.


    • The Brisket on Bread Effect: How focusing on simplicity can drive massive demand for your business.
    • Obsess Over Your Craft: Why being obsessed with the details can set you apart from the competition.
    • Stay in Your Lane: The importance of not spreading yourself too thin and sticking to what you do best.
    • Becoming the Best: How doubling down on one thing can position you as an expert and help you scale your business.
    • Overcoming Scarcity Mindset: Why saying no to distractions and niching down can actually lead to more success.


    Get in touch:


    IG: https://www.instagram.com/laurahiggins

    Website: laurahiggins.com


    Doing $10k months and want to grow to $30k months?


    Join my masterclass: 3 Ways to $30k here: https://laurahiggins.com/30


    Popular Episodes:

    324: How to grow your small business with Donald Miller

    407: Buy Back Your Time with Dan Martel



    Hosted on Acast. See acast.com/privacy for more information.

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    8 mins
  • 429: Samantha Wills
    Jul 15 2024

    Get in touch:


    IG: https://www.instagram.com/laurahiggins


    Website: laurahiggins.com


    Do you want to hit $30k months?


    Join my masterclass: 3 Ways to $30k here: https://laurahiggins.com/30


    Want to work with me? Apply here


    Popular Episodes:

    324: How to grow your small business with Donald Miller

    407: Buy Back Your Time with Dan Martell


    Hosted on Acast. See acast.com/privacy for more information.

    Show more Show less
    47 mins
  • 428: The Ultimate Guide to Hiring a Virtual Assistant (and nailing it the first time!)
    Jul 9 2024

    In this Quick Win episode, I'm spilling the tea on how hiring a virtual assistant (VA) can transform your business. Imagine freeing up your time, boosting your productivity, and finally focusing on the tasks you love. Whether you're drowning in admin work or need support for specific projects, a VA can be a total game-changer. I'll walk you through the three key phases—Decide, Design, and Do—to help you successfully bring a VA on board.


    What You'll Learn:

    • Why you should hire a VA before you're completely overwhelmed.
    • How to pinpoint and delegate those time-consuming tasks.
    • Crafting a job description that attracts your dream VA.
    • The best places to find awesome VAs and how to nail the interview process.
    • Why a trial period is crucial to ensure you’ve found the right fit.


    Other Resources to Check Out:

    • Buy Back Your Time by Dan Martell: Dive deeper into the art of delegation and scaling your business. Link to my episode with Dan
    • AgentSync: Get insights into efficient delegation and team management. Link to my episode with Jess Whatman

    Hosted on Acast. See acast.com/privacy for more information.

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    26 mins

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