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Never Been Promoted Podcast with Thomas Helfrich

Alicia Miller shares her journey from a high-stress corporate career to founding Emergent Growth Advisors, a consulting firm focused on strategic growth for franchisors. Known for her expertise in franchising and private equity, Alicia offers valuable insights into growing successful franchises and achieving optimal business outcomes.

About Alicia Miller

Alicia Miller is the founder and managing director of Emergent Growth Advisors. She is also the author of "Big Money in Franchising," a book that provides strategic insights into the franchising industry. With over 20 years of experience in high-tech sales and operations, Alicia transitioned to entrepreneurship to help businesses grow smarter and more effectively, particularly in the franchising sector.


In this episode, Thomas and Alicia discuss:

• The Journey to Emergent Growth Advisors: Alicia shares her transition from a high-travel corporate job to entrepreneurship, driven by a desire for more flexibility and a passion for franchising.
• Managing Growth in Franchising: Alicia emphasizes the importance of strategic growth, franchisee profitability, and the role of private equity in the franchising industry.
• Challenges and Successes: Alicia discusses common challenges franchisors face, including ensuring the replicability of their business model and managing franchisee relationships, and shares strategies for overcoming these obstacles.

Key Takeaways:

• Focus on Strategic Growth

Understanding the importance of growing a franchise strategically to ensure long-term success and franchisee satisfaction.

• Value of Private Equity

Leveraging private equity can provide the necessary capital and expertise to accelerate growth and improve business outcomes.

• Importance of Self-Awareness:

Franchisors must be self-aware and willing to make necessary adjustments to their business model to attract investment and achieve success.

"Success in franchising requires a balance of strategic growth, franchisee support, and leveraging the right partnerships." — Alicia Miller

CONNECT WITH ALICIA MILLER:

Website:https://emergentgrowthadvisors.com/
LinkedIn:https://www.linkedin.com/in/milleralicia/
Book: "Big Money in Franchising"

CONNECT WITH THOMAS:

X (Twitter): https://twitter.com/thelfrich | https://twitter.com/nevbeenpromoted Facebook: https://www.facebook.com/hovienko | https://www.facebook.com/neverbeenpromoted
Website: https://www.neverbeenpromoted.com/
Instagram: https://www.instagram.com/neverbeenpromoted/
YouTube: https://www.youtube.com/@neverbeenpromoted
LinkedIn: http

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Never Been Promoted Podcast with Thomas Helfrich

Sean Ryan shares his journey from ad sales in New York to creating a successful marketing agency specializing in newsletters. Known for his focused and niche approach, Sean discusses the importance of consistency and sticking to your entrepreneurial vision.

About Sean Ryan:

Sean Ryan is the co-founder of Rotary Digital, a company that specializes in creating and managing niche newsletters for affluent men. With a background in ad sales for major publications, Sean transitioned to entrepreneurship to create a more personal and effective way to connect brands with their target audiences. His experience includes developing successful newsletters that deliver high engagement and valuable results for advertisers.


In this episode, Thomas and Sean discuss:

• The Journey to Rotary Digital: Sean shares his transition from ad sales in New York to founding Rotary Digital and the inspiration behind creating niche newsletters.
• The Importance of Niche Focus: Sean emphasizes the value of focusing on specific target audiences and providing tailored content to drive engagement and loyalty.
• Persistence and Consistency: Sean highlights the importance of consistent effort and persistence in achieving success, sharing his own strategies for daily productivity and growth.

Key Takeaways:

• Value of Niche Marketing

Understanding that focusing on specific audiences allows for more effective storytelling and better connections with clients.

• Importance of Persistence

Consistent daily effort and persistence are crucial for achieving long-term success and overcoming challenges.

• Leveraging Newsletters for Growth

Utilizing newsletters as a central tool to engage audiences, promote offerings, and drive business growth.

"It's all about sticking to it. Once you are committed to an idea, give it all your attention and energy. Don't get taken back by failure; it's a great teacher." — Sean Ryan

CONNECT WITH SEAN RYAN:

Website:https://www.rotarydigital.net/
LinkedIn:https://www.linkedin.com/in/seanryanaccelerator/
Email: sean@rotarydigital.net

CONNECT WITH THOMAS:

X (Twitter): https://twitter.com/thelfrich | https://twitter.com/nevbeenpromoted Facebook: https://www.facebook.com/hovienko | https://www.facebook.com/neverbeenpromoted
Website: https://www.neverbeenpromoted.com/
Instagram: https://www.instagram.com/neverbeenpromoted/
YouTube: https://www.youtube.com/@neverbeenpromoted
LinkedIn: https://www.linkedin.com/in/thomashelfrich/
Email: t@instantlyrelevant.co

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Never Been Promoted Podcast with Thomas Helfrich

Elijah Farhood shares his entrepreneurial journey, detailing how personal experiences with identity fraud inspired his innovative approach to cybersecurity. Known for his passionate commitment to technology, Eli discusses the challenges and triumphs of building a startup focused on identity protection.

About Eli Farhood:

Eli Farhood is the CEO and founder of KATSH ID, a company dedicated to preventing identity fraud and protecting personal information. With a background in finance, Eli transitioned to technology to pursue his passion for innovation and solving complex problems. His experience in finance and technology has equipped him with the skills to address the growing issue of identity theft and fraud.


In this episode, Thomas and Eli discuss:

The Journey to KATSH ID: Eli shares his transition from finance to technology and the personal experience with identity fraud that inspired him to start KATSH ID.

Managing Failures and Moving Forward: Eli emphasizes the importance of learning from failures and maintaining a passion for solving problems as key drivers in his entrepreneurial journey.

The Challenges of Startup Life: Eli discusses the strategic approach to building a startup with limited resources and the importance of focusing on solving specific pain points for clients.

Key Takeaways:

• Focus on Solving Pain Points

Understanding that startups should focus on specific client problems and provide solutions that address these pain points effectively.

• Importance of Passion and Resilience

Maintaining passion and resilience is crucial for overcoming the challenges and setbacks in the entrepreneurial journey.

• Leveraging Technology for Security

Emphasizing the role of innovative technology in providing secure identity solutions and protecting personal information from fraud.

"If you're after the money, there are many ways to make money. Being an entrepreneur is about solving problems and making an impact." — Eli Farhood


CONNECT WITH ELI FARHOOD:

Website: https://www.katshid.com/
LinkedIn:https://www.linkedin.com/in/efarhood/

CONNECT WITH THOMAS:

X (Twitter): https://twitter.com/thelfrich | https://twitter.com/nevbeenpromoted Facebook: https://www.facebook.com/hovienko | https://www.facebook.com/neverbeenpromoted
Website: https://www.neverbeenpromoted.com/
Instagram: https://www.instagram.com/neverbeenpromoted/
YouTube: https://www.youtube.com/@neverbeenpromoted
LinkedIn: https://www.linkedin.com/in/thomashelfrich/
Email: t@instantlyrelevant.com

Support the Show.

Serious about LinkedIn Lead Generation? Stop Guessing what to do on LinkedIn and ignite revenue from relevance with Instantly Relevant Lead System