• On the Road with Rick Currier

  • By: IDG
  • Podcast

On the Road with Rick Currier By cover art

On the Road with Rick Currier

By: IDG
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  • Summary

  • Join host Rick Currier as he embarks on a journey into the heart of B2B marketing through candid conversations with industry leaders, CEOs, agency heads, and tech marketers from a diverse array of backgrounds. "On the Road" is more than just a marketing podcast; it's a deep dive into the stories that shape the strategies and lives of those at the forefront of driving commercial growth through partnerships. In each episode, Rick uncovers not only the professional achievements but also the personal journeys and challenges faced by his guests. From career milestones to life's unpredictable moments, this show reveals the authentic human experiences behind professional success. You'll gain insights into how partnerships can fuel business growth, learn about cutting-edge marketing tools and strategies, and hear expert takes on market trends and audience dynamics. With nearly two decades of experience in tech marketing and a knack for engaging storytelling, Rick brings to light the tales and tactics that will help you enhance your career and propel your organization forward. Whether you're tuning in with a morning coffee or winding down with an evening cocktail, each episode promises to inform, inspire, and entertain. Join us on the road to discover how professional and personal insights can lead to extraordinary outcomes in the world of B2B marketin
    Copyright IDG Communications, DBA Foundry - All rights reserved.
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Episodes
  • The State of Partner Marketing- OTR #024

    The State of Partner Marketing- OTR #024
    Jul 24 2024
    In this episode, we dive deep into Foundry’s latest research on partner marketing within the technology industry. Our goal is to provide you with actionable insights that can help shape your marketing efforts for maximum impact. Join us as we unpack the key findings from the survey, share valuable insights from past guests and practical advice that will help you enhance your partner marketing efforts and drive greater success. Whether you’re just starting out or looking to refine your existing strategy, this episode is packed with essential information you won’t want to miss.
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    31 mins
  • Inside Google Cloud: Aimee Catalano on Building a Partner Marketing Powerhouse - OTR #023

    Inside Google Cloud: Aimee Catalano on Building a Partner Marketing Powerhouse - OTR #023
    Jul 10 2024
    Join Rick Currier and Aimee Catalano as they explore partner marketing at Google Cloud. Aimee shares her journey in building a successful global partner marketing organization and overcoming challenges as a woman in tech. Discover best practices for partner relationships, career development, and embracing AI in marketing. Tune in for insights on promoting diversity, overcoming unconscious bias, and leading with kindness.
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    50 mins
  • Creating a global movement: Asher Mathew on the success of Partnership Leaders - OTR #022

    Creating a global movement: Asher Mathew on the success of Partnership Leaders - OTR #022
    Jun 26 2024
    In this episode, Rick Currier and Asher Mathew discuss the tech industry in the Bay Area, Asher's move from Pakistan to San Jose, and the value of partnership leadership. Asher highlights building a tech professional community and the evolving role of Chief Partner Officers. The episode also covers partner-led growth and collaboration with companies like HubSpot and Salesforce.
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    51 mins
Marketing Economics Politics & Government
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