PMP Industry Insiders

By: Brought to you by Donnie Shelton and Dan Gordon
  • Summary

  • The PMP Industry Insiders podcast helps pest control and lawn care professionals grow their businesses. Every week, hosts Donnie Shelton and Dan Gordon talk with the biggest players in the pest control and lawn care markets about what’s changing in the industry and take listeners to the front lines of what the future holds.
    Copyright 2023 All rights reserved.
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Episodes
  • Episode 189: Meta Marketing: What Makes a Great Facebook & Instagram Ad?
    Aug 15 2024

    James Szojka, co-founder of Yard Dawgs in Calgary, Alberta, joins Dan and Donnie to share his experiences and strategies for using social media ads to market his lawn care company, emphasizing the importance of tracking lead sources and continuously testing and optimizing ads. He covers the difference between ads on Facebook and Instagram compared with Google, how to approach lawn care vs. pest control and much more.

    Guest: James Szojka, co-founder of Yard Dawgs in Calgary, Alberta Hosts: Dan Gordon, PCO Bookkeepers & M&A Specialists Donnie Shelton, Triangle Home Services
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    44 mins
  • Episode 188: When Private Equity Comes Calling: Navigating the PE Acquisition Process
    Aug 8 2024

    As a pest or lawn business owner, it can be exciting to get your first call from a private equity firm. But it also raises many questions. Why are they contacting you now? How should you handle the call? Should you even take it? On this episode, Dan and Donnie answer these questions and other things to consider about partnering with private equity.

    Hosts: Dan Gordon, PCO Bookkeepers & M&A Specialists Donnie Shelton, Triangle Home Services
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    39 mins
  • Episode 187: Revolutionizing Search for Businesses: What You Need to Know About Search GPT
    Aug 1 2024

    On this episode, Dan and Donnie explore the impact of AI-powered search engines on pest and lawn businesses. They discuss the shift from optimizing for search engines to focusing on user intent, emphasizing the importance of natural language processing and conversational AI integration.

    Hosts: Dan Gordon, PCO Bookkeepers & M&A Specialists Donnie Shelton, Triangle Home Services
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    39 mins

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