In this episode of Print to Pixel, Dennis Kelly interviews Nathan Chappell, Senior Vice President at DonorSearch AI, about the impact of AI on fundraising. Nathan shares his journey into the nonprofit sector and how his background in technology and business led him to the intersection of AI and generosity.

He discusses the potential of AI in the nonprofit sector, emphasizing the importance of responsible AI and the need for nonprofits to embrace change and invest in research and development. Nathan also highlights the role of curiosity in leveraging AI effectively and shares practical applications of AI in fundraising campaigns.

Chapters:

• 00:00 - Intro
• 01:57 - Introduction to Nathan Chappell and the Intersection of AI and Generosity
• 09:46 - The Impact of AI on Fundraising
• 16:12 - The Mix Between Predictive AI and Generative AI
• 22:20 - Legitimate Concerns and Fear-Based Limitations of AI in Fundraising
• 27:28 - The Need for Curiosity and the Grassroots Movement of Fundraising AI
• 36:55 - Practical Applications of AI in Fundraising Campaigns
• 42:31 - Get in touch with Nathan

Get in touch with Nathan:

Nathan's LinkedIn

Chappell + Crimmins Website

Mentions:

Sam Altman

Carvana

Books:

The Generosity Crisis by Nathan Chappell, Brian Crimmins and Michael Ashley

Build the Life You Want by Arthur C. Brooks

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In this episode of Print to Pixel, Dennis interviews Mark Becker, founding partner of Cathexis Partners, about the role of technology in the nonprofit industry. They discuss the importance of selecting and implementing the right technology stack, the impact of well-defined technology projects on nonprofits, and the current landscape of nonprofit tech vendors.

They also touch on the pain points of the legacy direct mail workflow and the need for more efficient and secure data management. Mark shares insights from his experience working with nonprofits and offers resources for further learning.

Chapters:

• 00:00 - Intro
• 02:35 - Mark Becker's Path to Success
• 09:34 - Nonprofit Tech Challenges and Solutions
• 12:04 - Success Stories in Nonprofit Tech
• 15:41 - Key Platforms in the Nonprofit Tech Landscape
• 24:31 - Streamlining Direct Mail for Nonprofits
• 27:12 - Get in Touch with Mark

Get in Touch with Mark:

Cathexis Partners Website

Mark Becker

Mentions:

Bonterra

Event 360

Susan G. Komen for the Cure

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Postalytics Website

LinkedIn

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Eliza Slone, VP of Strategy at MKDM, shares her journey in the nonprofit world and the importance of storytelling and brand in fundraising. She emphasizes the need for nonprofits to simplify their message and evoke emotion to make a lasting impact. Eliza also discusses the challenges faced by nonprofit professionals, including interdepartmental conflicts and lack of recognition.

She highlights the importance of career development and offers advice on navigating these challenges. Eliza concludes by discussing the evolving landscape of nonprofit marketing and the need for organizations to invest in brand and adapt to changing trends.

Chapters:

• 00:00 - Intro
• 01:09 - Eliza's Background
• 06:41 - Eliza's Career in MDKM
• 10:27 - Evolution of Nonprofit Marketing and Trends for 2025
• 14:59 - Crafting a Simple and Memorable Emotional Story
• 18:16 - Eliza's Highlights from the Bridge Conference Panel
• 26:06 - Juicy Questions from the Advice Column
• 28:00 - Work-Life Balance and Personal Fulfillment
• 30:02 - Get in Touch with Eliza

Get in Touch with Eliza

Eliza's LinkedIn

MKDM Website

Mentions:

MDKM

DMFA

Amy Bobrick

Kesi Marcano

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Postalytics Website

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Erica Waasdorp, president of A Direct Solution, shares her expertise in helping nonprofits convert one-time donors into monthly donors. She discusses her background in direct mail and how she got involved in monthly giving. Erica emphasizes the importance of tailoring the monthly giving program to each organization and the need for a multi-channel approach. She highlights the value of monthly donors and the long-term benefits they bring.

Erica also addresses the challenges of breaking down silos within organizations and the mindset shift needed to prioritize recurring donors. She encourages sharing and collaboration within the nonprofit industry.

Chapters:

• 00:00 - Intro
• 01:35 - Erica's Background and A Direct Solution
• 09:07 - Building Multichannel Campaigns for Small Nonprofits
• 14:52 - Building a Brand for Sustainable Revenue Growth
• 20:43 - Overcoming Pain Points in Segmentation and Channel Diversification
• 27:30 - Influential Figures in Erica's Career Journey
• 29:32 - The Bridge Integrated Marketing & Fundraising Conference
• 33:13 - Get in Touch with Erica

Get in Touch with Erica:

Erica's Email

Erica's LinkedIn

A Direct Solution Website

Mentions:

The Nonprofit Alliance

Harvey McKinnon

Ken Burnett

Sean Triner

Julia Campbell

The Bridge Integrated Marketing & Fundraising Conference

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Postalytics Website

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Tim Oleary, CEO of NextGen Fundraising, discusses the evolution of fundraising in the nonprofit sector and the importance of integrating digital channels with traditional print methods. He emphasizes the need for a coordinated approach to fundraising, using data science, automation, and creative strategies to create a personalized and engaging donor experience.

Tim also highlights the challenges faced by nonprofits, such as acquisition and resource allocation, and the role of agencies in helping organizations navigate these challenges. He concludes by mentioning the upcoming Bridge Conference in Washington, D.C., where NextGen Fundraising will be showcasing their innovative solutions.

Chapters:

• 00:00 - Intro
• 01:10 - Tim O'Leary's Career and NextGen
• 05:49 - Nonprofit Fundraising Evolution
• 10:53 - Evolving Skills and Team Dynamics at NextGen
• 13:31 - Challenges in Channel Integration
• 16:38 - Custom Solutions for Diverse Clientele
• 21:03 - Aligning Fundraising with Strategy
• 22:56 - Balancing Long-Term Goals with Immediate Needs
• 25:15 - Bridge Integrated Marketing & Fundraising Conference

Get in Touch with Tim:

Tim's LinkedIn

NextGen Fundraising Website

More About Postalytics:

Postalytics Website

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Steve Smith, Chief Revenue Officer of Live Oak Fiber, discusses his background in the telecom industry and the founding of Live Oak Fiber. He emphasizes the importance of connectivity in rural areas and the impact it can have on communities. Smith also talks about the marketing strategies used by Live Oak Fiber, including direct mail and personalization.

He highlights the need to understand customers and their specific needs and preferences. The conversation concludes with a discussion on the positive effects of connectivity, such as telehealth services and improved access to education.

Chapters:

• 00:00 - Intro
• 01:07 - Introduction and Background
• 08:40 - The Shift from Backbone to Fiber
• 11:35 - Translating Technical Efforts for Your Target Audience
• 14:26 - Understanding and Choosing the Right Internet Package
• 27:05 - Personalizing Direct Mail for Business and Residential Customers
• 31:03 - Pain Points in Direct Mail Operations
• 33:18 - The Real-World Impact of Connectivity

Get in Touch with Steve:

Steve's LinkedIn

LiveOak Fiber

Mentions:

CenturyLink (Qwest)

SoftBank

InfraRed Capital Partners

JP Morgan

Jody Craft

Shane Schilling

Chris Bach

Jennifer Powers

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Jesse Cunningham, Platform Partnerships Manager at HubSpot, shares his journey to joining HubSpot and the value of integrations in marketing technology. He discusses the benefits of the HubSpot Partner Program and how it creates a win-win-win scenario for customers, partners, and HubSpot.

The conversation also explores the challenges of navigating the vast marketing tech ecosystem and offers insights on making good integration choices. The importance of using first-party data and creating a connected ecosystem is emphasized, along with the power of personalized experiences for customers. Jesse provides resources for finding great integrations in the HubSpot app marketplace.

Chapters:

• 00:00 - Intro
• 01:51 - How Jesse Joined HubSpot
• 06:28 - HubSpot's Commitment to Partnership
• 13:55 - Lessons and Insights Around Marketing Solutions
• 18:42 - Optimizing Marketing with Personalized Customer Engagement
• 21:48 - Integrations for Enhanced Customer Experience
• 23:26 - Get in Touch with Jesse

Get in Touch with Jesse:

Jesse's LinkedIn

Mentions:

Yamini Rangan

Scott Brinker

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Postalytics Website

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Kimberly McKinley, the CMO of Utopia Fiber, shares insights on the challenges and strategies of fiber marketing, emphasizing the importance of building brand trust and leveraging traditional and digital marketing channels. She also highlights the role of technology, transparency, and customer relationships in marketing success.

Chapters:

• 00:00 - Intro
• 01:41 - Introduction to Utopia Fiber and Kimberly McKinley
• 04:09 - Pain Points, Solutions and Challenges in Fiber Marketing
• 07:09 - Competing Against Established Fiber Giants
• 09:21 - Executing Ecosystem Integration for Real Impact
• 11:49 - Shifting Perspectives in Fiber Marketing Beyond Digital Approaches
• 18:12 - Leveraging Technology to Build Human Connections
• 20:11 - The Role of Transparency
• 23:21 - Combining Traditional and Digital Marketing for a Young Audience
• 26:18 - Interesting Tidbits About Kim
• 27:18 - Get in Touch with Kim

Get in Touch with Kim:

Kimberly's LinkedIn

Utopia Fiber Website

More About Postalytics:

Postalytics Website

LinkedIn

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