For years, the search engine wars have been dominated by Google. But what if we told you that the world of search engines is about change thanks to AI technology.

In this episode, we compare and contrast traditional search engines like Google with the emerging conversational AI tools such as Perplexity and ChatGPT's new SearchGPT feature. Hear our insights on how these innovations can benefit consumers, real estate agents, and broker owners.

Traditional Search Vs. AI Search Engine

• We discuss the differences between traditional search engines like Google and conversational AI tools.

• Traditional search engines typically provide a list of blue links, requiring users to sift through multiple sources to find the information they need.

• In contrast, conversational AI search engines offer human-like responses, making the search process more straightforward and efficient.

ChatGPT’s Entry into AI Search

• Jimmy introduces SearchGPT, a new feature from ChatGPT, which has been launched for a limited audience of 10,000 users.

• This entrant aims to compete with Google and Perplexity in the AI search space.

• We speculate about its future availability and potential impact on the market, especially for users of ChatGPT Plus.

Practical Applications for Real Estate

• We explore the practical uses of AI search engines for real estate professionals.

• From creating market reports to building dynamic, up-to-date pages for clients, the possibilities are numerous.

• Embracing these tools can save you significant time and make your workflow more efficient.

"You're only limited by the creativity in your mind. Think of how you can utilize this to serve your buyers or potential sellers at a higher level?" - Jimmy Burgess.

Resources

http://www.realestateaiflash.com

AI Playbook

Jimmy Burgess YouTube Channel

Jimmy Burgess on Instagram

Jimmy Burgess on LinkedIn

Rajeev Sajja YouTube Channel

Rajeev Sajja on LinkedIn

Rajeev Sajja on Instagram

Rajeev Sajja on Facebook

Our goal is to help real estate agents increase their productivity using AI technology. So much has changed since six months ago, and we’re giving our old top AI apps list an update. In this episode, hear our nine must-have AI apps for real estate agents.

1. Virtual Staging AI

• Add furnishings and decluttering spaces with Virtual Staging AI to enhance your listing photos.
• One benefit of the app is removing existing furniture and reimagining rooms with new themes and designs.
• To get a feel of the app, try the free version.

2. Perplexity

• Perplexity is an AI answer engine that provides conversational responses with cited sources.
• It is an alternative to Google search, giving direct answers instead of just links.
• The basic version is free, with a Pro version available for more advanced features.

3. Google Gemini

• Google Gemini is integrated into the Google app and offers a ChatGPT-like experience.
• You can export content directly to the Google ecosystem (Docs, Drive, etc.).
• Also, Gemini provides up-to-date information due to its internet connection.

4. Microsoft Copilot

• Microsoft Copilot is tied to the Microsoft ecosystem and Bing search engine.
• It offers a ChatGPT-like experience and is connected to the internet for current data.

5. Anthropic Claude

• Claude is another major language model that is available for public use.
• Rajeev suggests trying prompts in all four models (ChatGPT, Google Gemini, Microsoft Copilot, and Claude) for the best results.

6. Captions

• Captions now offer AI-powered video editing, removing filler words and pauses.
• The app has an enhanced AI Eye Contact feature, making the subject appear to look directly at the camera.
• Captions support voice-to-text in 30 languages and continue to improve its features.

7. Canva

• Canva has introduced Magic Studio, an AI-driven design tool.
• The free version offers features like background removal and blurring.
• Canvas AI can generate realistic images and designs based on prompts.

8. Microsoft Designer

• Microsoft Designer is Microsoft's version of a design tool, similar to Canva.
• While not as advanced as Canva yet, it's an app to keep an eye on for future improvements.

9. ChatGPT

• ChatGPT continues to evolve and improve with custom GPTs and actionable tools for agents.
• The app now offers GPT-4 for complex tasks and GPT-400 for simpler, faster responses.

“This one's going to be good because, just like Amex has, don't leave home without it. This is like the nine apps you need on your phone before you take it with you."—Rajeev Sajja.

Resources

http://www.realestateaiflash.com

AI Playbook

Jimmy Burgess YouTube Channel

Jimmy Burgess on Instagram

Jimmy Burgess on LinkedIn

Rajeev Sajja YouTube Channel

Rajeev Sajja on LinkedIn

Rajeev Sajja on Instagram

Rajeev Sajja on Facebook

Rajeev recently attended a special event that brought together industry leaders to discuss the latest trends in AI. In this episode, we share the top AI tools, their main benefits, and why having an AI mindset is essential.

Discover our six takeaways real estate agents need to know from the 2024 State of AI Report. Oh, we also have a special surprise for you!

AI Adoption and Understanding

• The first AI trend Rajeev gained from the report is a 55% year-over-year growth in the understanding of AI.

• Interest and curiosity about AI’s potential make professionals want to implement it in their business.

Saving Time with AI

• The primary benefit of AI technology is that it helps us save time. The 2024 State of AI Report shows that 80% of recipients say this is why they use AI.

• We also discuss how real estate agents can focus on personalizing and enhancing a client experience by automating repetitive tasks.

• Rajeev also shares an automatic task example that real estate agents can use to streamline their workflow.

Popular AI Tools

• What are marketers' favorite AI tools? You already know Chat GPT is the number one tool, but what's the second best option?

• Also, we share a topic for one of our upcoming episodes: Nine Must-Have AI Apps for Real Estate Agents.

Generative AI Policies and AI-First Mindset

• The 2024 State of AI Report also shares that 34% of organizations have generative AI policies. Rajeev discusses the importance of having a framework that outlines when and how to use AI while maintaining a human-centered approach.

• Jimmy shares why having an AI-first approach matters. Before starting your daily tasks, ask yourself: “How can AI assist with each task they encounter?

Real Estate AI Academy

• We’re combating the lack of AI education and training within the industry. Hear our big announcement on the launch of the Real Estate AI Academy.

• Sign up at realestateaiflash.com/academy to receive early access and a discount.

“Automate the ordinary so you can personalize the extraordinary.” - Rajeev Sajja.

Resources

2024 State of Marketing AI Report

http://www.realestateaiflash.com

AI Playbook

Jimmy Burgess YouTube Channel

Jimmy Burgess on Instagram

Jimmy Burgess on LinkedIn

Rajeev Sajja YouTube Channel

Rajeev Sajja on LinkedIn

Rajeev Sajja on Instagram

Rajeev Sajja on Facebook