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SCORRCAST

By: SCORR Marketing
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  • Summary

  • Inside Life Science Marketing

    SCORRCAST is a captivating podcast dedicated to exploring the dynamic world of life science marketing. Hosted by industry experts and thought leaders, each episode delves into the latest trends, strategies, and innovations shaping the life science marketing landscape. SCORRCAST offers valuable insights and actionable marketing advice for the life science industry. Tune in to stay ahead of the curve and unlock the secrets to successful marketing in this ever-evolving field.
    © 2024 SCORRCAST
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Episodes
  • Life Science Marketing Investment Success | SCORRCast

    Life Science Marketing Investment Success | SCORRCast
    Jul 17 2024

    Which strategies are most successful for life science marketing investments? Find out in this episode of the SCORRCast.
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    39 mins
  • Top 3 Essential Marketing Strategies | SCORRCast

    Top 3 Essential Marketing Strategies | SCORRCast
    Jul 10 2024

    In this insightful episode of SCORR Cast, host Alec McChesney dissects three essential marketing strategies for life science companies: understanding your audience, effective storytelling, and performance marketing. He discusses creating tailored content for different buyer roles, addressing industry challenges through compelling narratives, and balancing performance marketing efforts. The episode offers actionable insights to help companies shift from a performance-driven approach to a balanced strategy, focusing first on audience understanding and storytelling before capturing demand.
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    18 mins
  • The Power of Proactive M&A Planning | SCORRCast

    The Power of Proactive M&A Planning | SCORRCast
    Jul 3 2024

    M&A planning is essential for success. Get tips from SCORR, specific to the life sciences industry, in this podcast episode.

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    1 hr and 3 mins
Marketing Economics Biological Sciences
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