Sales Maven By cover art

Sales Maven

By: Nikki Rausch
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  • Summary

  • Do sales conversations make you feel awkward or pushy? It’s time to ditch the outdated salesy strategies. Your guide, Nikki Rausch, will show you how to combine kindness with selling skills to meet your prospects where they are. And in the process, how to uplevel your influence and income. Learn how to earn business easily and effortlessly.
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Episodes
  • Boost Sales with Google Business Profile - Essential Strategies for Maximizing Visibility & Engagement

    Boost Sales with Google Business Profile - Essential Strategies for Maximizing Visibility & Engagement
    May 20 2024
    Today’s guest is Melissa Rose. Melissa started her business The Dancing House in the basement of her home where she taught the art of dance to students of all ages while her babies were right along with her in the pack and play. With passion, resilience, and tenacity, she created a business that has become "The Highlight of Your Week" for her tribe, her team and her community, along with running a successful brick and mortar business and an online dance membership. Melissa is also a visibility coach and consultant to other local brick + mortar businesses, providing direction by leveraging SEO best practices, encompassing Google Business Profile optimization, blog writing, social media engagement, and email/text campaigns. When not inspiring or empowering, Melissa's a mama of five kiddos, enjoys long hikes, playing in her garden and helping others grow and connect through Healthy in the Valley. Join Nikki and Melissa as they explore the importance of maximizing Google business profiles, emphasizing consistency, clarity, and control in SEO strategies. Melissa reveals her system for consistently collecting Google reviews, highlighting their impact on online visibility and consumer trust. As they discuss the power of reviews in influencing purchasing decisions, they uncover actionable insights for brick-and-mortar and online businesses. Melissa's expertise shines as she demystifies SEO, offering practical tips for optimizing Google profiles and maintaining online visibility. From geotagging photos to updating business information, she provides a comprehensive approach to SEO that ensures lasting results. With engaging anecdotes and actionable advice, this episode is a must-listen for anyone looking to elevate their online presence and attract more customers. Tune in to discover how mastering SEO can transform your business's visibility and success! Nikki invites you to join the Sales Maven Society. Take advantage of this opportunity for you and Nikki to work together. Bring your questions, concerns, and sales situations; she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click Join Today, and then checkout and use coupon code 47trial to get your first month for $47.00! In This Episode: [00:31] - Today’s guest is Melissa Rose of The Dancing House. [03:04] - Melissa reflects on how growing up on a dairy farm in Wisconsin shaped her resilient approach to life. [04:48] - Melissa argues that consistency and clarity are key to mastering SEO and attracting the right clients. [07:01] - It’s important to regularly update your Google business profile with engaging content. [10:54] - Using Google reviews extensively boosts credibility and attracts both customers and potential employees effectively. [14:37] - Embracing SEO's consistency aligns with Melissa's preference for routine, enhancing her business strategies. [16:49] - Melissa is a self-proclaimed introvert and facilitates reviews via messages, making it effortless and boosting online visibility. [18:53] - Melissa and her team use a multi-channel approach - email, phone calls, and encouragement cards - to request Google reviews. [20:10] - Melissa suggests quarterly reviews, excluding summer and December, to track referrals and encourage repeat success. [23:17] - Melissa emphasizes optimizing your Google business profile with detailed service information and proper category selection. [26:21] - Melissa suggests initially investing 90 minutes to optimize your Google business profile. [29:15] - To attract genuine clients, Melissa emphasizes the importance of SEO over social media engagement. [32:57] - Melissa highlights the critical role of reviews and photos on Google business profiles for attracting customers. [35:39] - It’s important to optimize all aspects of one’s Google Business profile beyond mere reviews. [37:46] - Daily morning walks currently bring Melissa pleasure and joy. [38:59] - People often mistakenly believe that Melissa is extroverted. [39:48] - ​​What is something exciting currently happening in Melissa's business? [41:16] - Hear a success story showing that, with focused effort, Google ranking improvements are achievable in a short time. For more actionable sales tips, download the FREE Closing The Sale Ebook. Find Nikki: Nikki Rausch nikki@yoursalesmaven.com Facebook | Twitter | LinkedIn | Instagram Sales Maven Society Work With Nikki Discussion To download free Resources from Nikki: www.yoursalesmaven.com/maven Find Melissa: Ms Melissa Rose Google Workshop The Dancing House Brick & Mortar Visibility Podcast Healthy in the Valley
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    45 mins
  • Selling With Confidence - Sales Success Story

    Selling With Confidence - Sales Success Story
    May 13 2024
    Nikki is honored to have today’s guest, Marcie Towle, on Sales Maven. Marcie is the owner of Dragon Fire Coaching, where she helps clients ignite greatness in their lives by teaching them how to build Inner Wealth™ using Nurtured Heart Approach®. Marcie has spent her entire career helping others lead their best lives. She is a certified Advanced Trainer of Nurtured Heart Approach, certified Health Coach, taught both group and 1:1 fitness for over 25 years, and has been a business owner since 1993. Most people find their way to Marcie and Nurtured Heart through a challenging child in their lives. She especially enjoys working with parents of teens and adults who want to have better relationships with their kids. Once clients learn the tools Marcie teaches, they find that these very same tools help them navigate any challenge with confidence. Listen as Marcie shares insights into maintaining strong parent-child connections during pivotal developmental stages, and learn how she’s used Nikki’s expertise in her consultation process to revolutionize her approach, empowering her to lead meetings confidently. She also discusses her journey within the Sales Maven Society, where she discovered unexpected community support and invaluable insights. Whether you're seeking to enhance parent-child relationships or refine your consultation skills, this episode offers practical wisdom and heartfelt anecdotes. Tune in to explore Marcie's transformation and glean actionable strategies for business success and personal growth. Nikki invites you to join the Sales Maven Society. Take advantage of this opportunity for you and Nikki to work together. Bring your questions, concerns, and sales situations; she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click Join Today, and then checkout and use coupon code 47trial to get your first month for $47.00! In This Episode: [00:27] - Nikki introduces today’s guest - Marcie Towle of Dragon Fire Coaching. [00:50] - Marcie provides some information about herself and her business. [01:24] - Marcie points out how parents may grow apart from their children, but guidance fosters connection and support. [02:59] - Learn a little bit about Marcie’s other business, R+E Cycles. [04:06] - Marcie has learned that using your pre-framing structure establishes authority, puts prospects at ease, and avoids over-coaching. [06:57] - Working with Nikki has helped Marcie stand confidently in her expertise. [08:12] - Nikki argues that as confidence grows, boundaries become clearer, fueling even more confidence in business endeavors. [09:18] - Understanding boundaries is central to Marcie’s teachings, yet applying them varies between coaching and parenting. [09:52] - We often struggle with applying our own advice, a universal challenge in professional and personal realms. [11:54] - What is the best way to get in touch with Marcie? For more actionable sales tips, download the FREE Closing The Sale Ebook. Find Nikki: Nikki Rausch nikki@yoursalesmaven.com Facebook | Twitter | LinkedIn | Instagram Sales Maven Society Work With Nikki Discussion To download free Resources from Nikki: www.yoursalesmaven.com/maven Find Marcie: Dragon Fire Coaching R+E Cycles Email: marcie@dragonfirecoaching.com LinkedIn
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    13 mins
  • How To Prepare For Difficult Conversations - Sales Success Story

    How To Prepare For Difficult Conversations - Sales Success Story
    May 6 2024
    Today’s guest was on the show before, back in episode 157, and your host, Nikki Rausch, is so thrilled to have her back! Join her as she catches up with Faithann Basore, a valued member of the Sales Maven Society, to share her latest success story in the latest episode of Sales Maven. Faithann and her husband Dave have owned Window Cleaning Plus (WCP) for nine years. Growing WCP through networking has given Faithann the desire to guide other small business owners through the networking terrain so that they can feel comfortable and build long-lasting relationships in their business. She reveals her recent ventures into networking coaching, inspired by Nikki's teachings on effective communication. Faithann also dives into the importance of crafting compelling elevator pitches that focus on sparking curiosity and painting vivid pictures rather than listing services. She shares insights into her own experiences, including a challenging encounter with a car dealership client and how she used NLP techniques to manage her state during a difficult conversation, maintaining her integrity and composure. Nikki and Faithann discuss the significance of resilience and mindset in navigating business challenges, emphasizing the value of learning from setbacks and implementing changes for success in the future. Faithann also offers practical advice for fellow entrepreneurs on maximizing the benefits of Sales Maven Society training through intentional scheduling and commitment. Tune in to gain valuable strategies for enhancing your networking skills, managing challenging client interactions and having difficult conversations, and leveraging mindset techniques to thrive in business! Nikki invites you to join the Sales Maven Society. Take advantage of this opportunity for you and Nikki to work together. Bring your questions, concerns, and sales situations; she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click Join Today, and then checkout and use coupon code 47trial to get your first month for $47.00! In This Episode: [00:27] - Nikki is welcoming Faithann Basore back to the show! [01:41] - Faithann provides a recent success story, having ventured into networking coaching. [03:40] - Faithann is focusing on refining elevator pitches and offers consultations on effective networking strategies. [07:03] - Learn about a particular technique that Faithann has implemented that has led to success. [10:50] - Faithann reflects on having maintained integrity amid adversity with a car dealership, despite unfair accusations. [13:43] - Nikki emphasizes managing one’s emotional reactions to maintain composure in difficult conversations. [16:22] - Nikki expresses appreciation for the time taken to access inner composure, comparing it to handling strong winds. [17:52] - Nikki further emphasizes that building resilience involves facing challenges to strengthen oneself for future challenges. [20:13] - Accepting the inability to convince someone doesn't diminish your worth. [23:00] - Faithann reveals an important lesson learned: to get estimates signed by the decision-maker to avoid misunderstandings and assumptions! [24:09] - When situations don't yield desired results, reflecting on lessons learned fosters growth. [26:08] - Faithann reveals the URL of her website. For more actionable sales tips, download the FREE Closing The Sale Ebook. Find Nikki: Nikki Rausch nikki@yoursalesmaven.com Facebook | Twitter | LinkedIn | Instagram Sales Maven Society Work With Nikki Discussion To download free Resources from Nikki: www.yoursalesmaven.com/maven Find Faithann: Sales Maven - “How To Maximize Your Email List” Window Cleaning Plus The Networker’s Tour Guide
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    28 mins
Management Marketing Economics
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