Episodes

  • #588 - E-commerce Compliance & Amazon EU Expansion

    #588 - E-commerce Compliance & Amazon EU Expansion
    Aug 17 2024

    Ever wondered how to navigate the complex world of tax and compliance as an Amazon seller? Join us as we chat with Bojan Gajic, the former CEO of Helium 10 and now CEO of Avask, who brings a wealth of knowledge and fresh perspectives on scaling your Amazon, Walmart, and e-commerce business. Bojan shares his experience from recent Avask x Helium 10 workshops in Europe, offering valuable insights into the benefits of advanced content and the irreplaceable value of in-person networking.

    Balancing work, family, and personal interests while striving for business growth can be a tough juggle. We'll explore the current landscape for Amazon sellers, highlighting the increasing challenges in the saturated U.S. market and the promising opportunities in Europe. Learn practical strategies for maintaining healthy margins and adapting to market shifts, ensuring your business not only survives but thrives.

    Expanding into the European market can be a daunting task, fraught with regulatory hurdles and compliance issues. We dive into the intricacies of choosing the right country for importing goods and the critical role of sophisticated compliance providers like Avask. Plus, we discuss the transition of Avalara’s tax support in Europe and offer guidance on selecting new service providers. Tune in for a rich discussion that also touches on the joys and heartbreaks of Serbian basketball and offers tips for your next trip to the UK.

    In episode 588 of the Serious Sellers Podcast, Bradley and Bojan discuss:

    • 00:00 - Amazon Sellers, Avask CEO Discussion
    • 03:32 - Upcoming Avask x Helium 10 Workshop Announcement
    • 07:53 - E-Commerce Seller Profitability Trends in Amazon
    • 11:02 - Amazon's Marketplace Expansion Strategy in Europe
    • 17:24 - Optimizing European Logistics for Amazon Sellers
    • 25:27 - Global E-Commerce Compliance and Expansion
    • 29:13 - Transitioning E-Commerce Tax Compliance Providers
    • 30:40 - Transitioning to Avask for Tax Solutions
    • 32:46 - Discussion on Serbian and UK Culture

    ► Instagram: instagram.com/serioussellerspodcast

    ► Free Amazon Seller Chrome Extension: https://h10.me/extension

    ► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life)

    ► Learn How To Sell on Amazon: https://h10.me/ft

    ► Watch The Podcasts On YouTube: youtube.com/@Helium10/videos
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    34 mins
  • Helium 10 Buzz 8/15/24: Prime Exclusive Discounts Now Cost $50 | Amazon Prime Big Deal Days Coming

    Helium 10 Buzz 8/15/24: Prime Exclusive Discounts Now Cost $50 | Amazon Prime Big Deal Days Coming
    Aug 15 2024

    We’re back with another episode of the Weekly Buzz with Helium 10’s Chief Brand Evangelist, Bradley Sutton. Every week, we cover the latest breaking news in the Amazon, Walmart, and E-commerce space, talk about Helium 10’s newest features, and provide a training tip for the week for serious sellers of any level. Let’s take a closer look at the anticipated Prime Big Deal Days and speculate on the potential dates for this high-stakes event. And just when you thought Walmart was keeping quiet, they've rolled out Walmart Cross Border, a service designed to challenge Amazon Global Logistics with efficient port-to-door shipping for goods manufactured in China. Tune in to understand how these changes might alter your business strategies in the upcoming shopping seasons. Walmart opens ocean shipping network to marketplace sellers https://www.retaildive.com/news/walmart-china-cross-border-shipping-service-marketplace-sellers/724202/

    But that's not all—AI is revolutionizing the way we shop and sell online. From helping consumers find the best deals to potentially reducing the advertising burden for sellers, AI-powered search tools are transforming the e-commerce landscape. Whether you see AI as a friend or foe in your selling journey, it's crucial to stay informed. I've got all the insights you need, along with a must-read article linked in the description for a deeper dive. Recent Google Ruling May Open Door to More AI-Powered eCommerce https://www.pymnts.com/news/ecommerce/2024/recent-google-ruling-may-open-door-to-more-ai-powered-ecommerce/ Don't miss out on this week's buzzing news roundup that's packed with actionable advice and expert insights.

    In this episode of the Weekly Buzz by Helium 10, Bradley covers:

    • 00:54 - Prime Exclusive Discounts FREE
    • 02:56 - Prime Big Deal Days
    • 04:38 - Walmart Cross Border
    • 05:48 - Amazon Inbound Fees
    • 08:55 - FBA Returnless Resolutions
    • 11:45 - AI E-commerce
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    13 mins
  • #587 - How to Scale 6, 7, & 8 Figure Amazon Brands

    #587 - How to Scale 6, 7, & 8 Figure Amazon Brands
    Aug 13 2024
    What if you could replace your corporate salary with millions in e-commerce sales? This inspiring episode brings together Robert Gomez, a former senior finance manager at Microsoft turned successful e-commerce entrepreneur, and Kseniia Reidel, an aspiring Amazon e-commerce star. Robert reveals his transformative journey from the corporate world to achieving over $10 million in sales on Amazon and Walmart brand called Kaffe. Kseniia, on the verge of hitting her first seven-figure mark using Project X methods, shares her innovative strategies and experiences in scaling up an Amazon business. From facing the challenge of declining sales due to over-dependence on a single product to launching new product lines in Walmart, Robert and Kseniia provide invaluable insights into the world of e-commerce adaptability. They discuss the critical importance of diversifying product offerings and successfully managing logistics during peak seasons. The conversation underscores the significance of strategic retail placement and the rewards of being flexible in the ever-evolving online and retail marketplaces. We also delve into the game-changing benefits of hiring Virtual Assistants (VAs) for essential tasks like product research. Learn how effective VA onboarding can propel business growth and the impact of diversifying sales channels beyond Amazon, including Walmart, Faire.com, and even TikTok Shop. With strategies for maximizing profit margins and leveraging social media for brand growth, this episode is packed with actionable insights for anyone looking to thrive in the competitive Amazon, Walmart, and e-commerce landscape. In episode 587 of the Serious Sellers Podcast, Bradley, Kseniia, and Robert discuss: 01:08 - Amazon Seller Stories - Catching Up with Kseniia Reidel & Robert Gomez10:17 - Dependence on Declining Kitchen Appliance Sales10:24 - Navigating Brand Pivots and Retail Success20:32 - Walmart Retail Expansion Success Story22:52 - Product Expansion and Virtual Assistant Hiring Success26:17 - High Margin Product Strategy Growth29:01 - Product Launch Strategy at Walmart36:55 - Amazon Seller VA Time Management40:01 - Exploring TikTok Shop for their E-commerce Business41:12 - Retail Expansion and Product Development44:04 - Brand Expansion Strategy Discussion ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On YouTube: youtube.com/@Helium10/videos Transcript Bradley Sutton: Today we've got two guests back on the show who've never met each other, but they've both been on here before Robert, who's generated over $10 million of sales with his brand on Amazon and Walmart, and Kseniia, who used Project X strategies to launch her first product, and now this year she's about to hit seven figures for the first time. How cool, is that? Pretty cool I think. Not sure on what main image you should choose from. Or maybe you don't know whether buyers would be interested in your product at a certain price point. Perhaps you want feedback on your new brand or company logo? Get instant and detailed market feedback from actual Amazon Prime members by using Helium 10 Audience. Just enter in your poll or questions and, within a short period of time, 50 to 100 or even more Amazon buyers will give you detailed feedback on what resonates with them the most. For more information, go to h10.me/audience. Bradley Sutton: forward slash audience. Hello everybody and welcome to another episode of the Serious Sellers Podcast by Helium 10. I'm your host, Bradley Sutton, and this is the show that's completely BS-free, unscripted and unrehearsed organic conversation about serious strategies for serious sellers of any level in the e-commerce world. And we've got a couple of serious sellers back on the show Robert for the second time, Kseniia for the third and a half time. We had her on a little Prime Day special here. But welcome back to the show, guys, your first time meeting each other was today. Right, you had no idea who each other was. Robert: No idea. Bradley Sutton: I love doing that. I love bringing different sellers who maybe under other circumstances, might never have known each other. So it's really good to see that people from all walks of life have success on Amazon. Now, if you want to get the backstory of Robert, his first episode was on 448. So we're not going to go too much into his backstory here. Maybe we'll touch a little bit on it, but 448 is a good one to see his episode. And then Kseniia has been on. I think her first was episode 320. And then she was back on episode 441. So we're really close to Robert's episode there, talking about how she 10X her sales from that first episode today. I'm not sure what we're gonna completely know about. We're gonna catch up, completely know about. We're ...
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    49 mins
  • #586 - AI tools & Remote Management Strategies for Amazon Sellers

    #586 - AI tools & Remote Management Strategies for Amazon Sellers
    Aug 10 2024
    Join us as we welcome back Steve Simonson, a renowned expert on sourcing and leveraging AI technology for Amazon sellers. This episode is packed with insights on a wide range of topics, from managing remote teams to the innovative use of voice AI in customer service. Steve shares his experiences over the past year, highlighting the rapid advancements in AI technology and how his team has been integrating these updates into their processes. We also discuss effective strategies for managing remote teams, emphasizing the importance of building management skills, fostering online collaboration, and maintaining team morale through regular communication and celebrations. Listen in as we explore the evolving role of AI in enhancing workflows and customer interactions, particularly for Amazon sellers. Steve sheds light on how major companies like Google, Amazon, and Meta are advancing AI technologies, with mentions of Meta's open-source Lama model and Amazon's AI applications like Rufus. Despite ongoing concerns about AI accuracy, Steve assures us that issues like hallucinations are gradually diminishing. We discuss the successful deployment of AI chatbots in customer service and the growing importance of AI in managing brand websites and internal company processes, with specific resources within the Helium 10 software highlighted for deeper insights. We also address the challenges facing Amazon sellers, including new fees, profitability issues, and competition. Steve offers reassurance by drawing parallels to past economic cycles and emphasizing persistence, sharing insights from Jeff Bezos' relentless approach. Additionally, we tackle the complexities of modern supply chain disruptions, offering practical tips for short-term problem-solving and long-term strategies such as resourcing and nearshoring. Finally, we highlight the significant opportunities that AI presents for small brands, encouraging businesses to embrace AI tools and look forward to upcoming events like Amazon Accelerate in Seattle. In episode 586 of the Serious Sellers Podcast, Bradley and Steve discuss: 00:00 - Managing Remote Teams and Leveraging AI For Amazon Sellers03:53 - International Team Leadership Reflection10:27 - Emerging AI Tools for Ecommerce Sellers16:05 - Accessing Freedom Ticket for Amazon Sellers19:09 - AI Video Creation for Beginners20:46 - Leveraging AI for Listing Generation22:56 - Navigating Challenges in E-Commerce Business28:24 - Talking About Retirement31:29 - Navigating Supply Chain Disruptions34:09 - Enterprise Software and AI Integration Advice35:32 - Small Brands Embracing AI Opportunities ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On YouTube: youtube.com/@Helium10/videos Transcript Bradley Sutton: Today we've got Steve Simonson back on the show, one of the most knowledgeable people in the world when it comes to leveraging AI for Amazon sellers. He's going to talk about a wide variety of topics, such as running remote teams, to sourcing, to voice AI that can actually be your customer service rep. How cool is that? Pretty cool, I think. Are you afraid of running out of inventory before your next shipment comes in? Or maybe you're on the other side and you worry about having too much inventory, which could cap you out at the Amazon warehouses or even cost you storage fees? Stay on top of your inventory by using our robust inventory management tool. You can take advantage of our advanced forecasting algorithms, manage your 3PL inventory, create POs for your suppliers, create replenishment shipments and more all from inside Inventory Management by Helium 10. For more information, go to h10.me. Forward slash inventory management. Forward slash inventory management. And don't forget, you can sign up for a free Helium 10 account from there, or you can get 10% off for life by using our special podcast code SSP10. Bradley Sutton: Hello everybody and welcome to another episode of the Serious Sellers Podcast by Helium 10. I am your host, Bradley Sutton, and this is the show. That's a completely BS-free, unscripted and unrehearsed organic conversation about serious strategies for serious sellers of any level in the e-commerce world. You know, here at Helium 10, I don't know how this happened but we have a lot of S things. You know, we've got the Serious Sellers podcast, we did the Sell and Scale Summit. Now we've got Steve Simonson here and so I did have a hat with an S. This is actually a unique minor league baseball Sacramento hat here, but we're trying to keep the S theme together here. Steve, how's it going? Steve: Boy, I'm well, I love it. The alliteration does not stop. That is really impressive. If you look closely at my forehead, you'll see a giant S carved into the forehead. So ...
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    37 mins
  • Helium 10 Buzz 8/8/24: Shop Amazon From TikTok?! | Amazon Holiday Fee Increase | Temu/Shein Increasing

    Helium 10 Buzz 8/8/24: Shop Amazon From TikTok?! | Amazon Holiday Fee Increase | Temu/Shein Increasing
    Aug 8 2024
    We’re back with another episode of the Weekly Buzz with Helium 10’s Chief Brand Evangelist, Bradley Sutton. Every week, we cover the latest breaking news in the Amazon, Walmart, and E-commerce space, talk about Helium 10’s newest features, and provide a training tip for the week for serious sellers of any level. Amazon to let TikTok users shop select products without leaving the video app https://seekingalpha.com/news/4137470-amazon-to-let-tiktok-users-shop-select-products-without-leaving-the-video-app-report UK TikTok Shop fees rise to 9% from September https://channelx.world/2024/08/uk-tiktok-shop-fees-rise-to-9-from-september/ Temu, Shein and Aliexpress are attracting US customers in their millions https://www.techradar.com/pro/temu-shein-and-aliexpress-are-attracting-us-customers-in-their-millions-poll-shows-and-thats-despite-the-fact-that-the-vast-majority-do-not-trust-these-online-chinese-retailers-in-the-first-place Plan your agenda for Amazon Accelerate 2024 https://sell.amazon.com/blog/accelerate-agenda-builder Lastly, get ready for Amazon Accelerate 2024 with tips on making the most out of this event by planning your agenda for the conference. Also don’t forget to join us for the Elite Workshop in Seattle. Don't miss out on these game-changing insights on the latest episode of the Weekly Buzz by Helium 10! In this episode of the Weekly Buzz by Helium 10, Bradley covers: 00:58 - Shop Amazon ON TikTok!03:21 - Amazon Holiday Fee Increase05:26 - TikTok Fee Increase06:06 - Temu / Shein Growing07:45 - FBA Grade and Resell08:29 - Kia Soul Delivery09:58 - Amazon Accelerate Agenda11:06 - Q3 Elite Workshop12:01 - Pro Training Tip: Revamped Keyword Sales Estimation ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On Youtube: youtube.com/@Helium10/videos Transcript Bradley Sutton: You're going to be able to run Amazon ads on TikTok and users are going to be able to purchase from Amazon directly from TikTok. Amazon has increased its fees for fulfillment in Q4. These stories and more, on this week's Weekly Buzz. How cool is that? Pretty cool, I think. Hello everybody, and welcome to another episode of the Serious Sellers podcast by Helium 10. I'm your host, Bradley Sutton, and this is the show that is our Helium 10 Weekly Buzz, where we give you a rundown of all the goings-ons and news stories that are going on the Amazon, TikTok shop and e-commerce world and we give you training tips of the week, as well as let you know what new Helium 10 features will give you serious strategies for serious sellers of any level in the e-commerce world. Let's see what's buzzing. Bradley Sutton: All right, let's go ahead and hop into the news. We don't have as much quantity wise as stories as last week. We had a record 14, but we've got some bangers here today, so let's get into the first article. It's actually from seekingalpha.com. I don't think I've ever quoted that news website, but look at this. This is a doozy, guys. If it is what this article says, it is, but it says Amazon is going to let TikTok users shop select products without leaving the video app, all right. So what does that mean? Sounds like it's just what it says. It says Amazon is teaming up with TikTok to enable e-commerce shopping on the short content video app. All right, so this is actually citing an Amazon spokesperson. So it's supposedly now TikTok users can buy items from Amazon ads that are going to be run inside of TikTok. So they're scrolling TikTok not necessarily TikTok shop, but just regular TikTok and then somehow there's an ad on there and they're going to be able to purchase without even leaving TikTok. Now this, to me, is kind of a little bit mind boggling, because, you know, I would think that TikTok wants to prioritize TikTok shop. Bradley Sutton: But this is interesting. It recognizes, hey, amazon has got a lot of products that maybe people want to buy from there, and so now it says here this Amazon spokesperson says in app shopping with Amazon, is it going to be available for select products advertised on TikTok and sold by Amazon or independent sellers. So basically, what's going to happen, like Instagram and TikTok and others, is, with these new ads, users of those platforms can link their social media accounts to their Amazon profiles and check out within the social media apps using the payment and shipping information they've stored with Amazon. And I guess this the information which is the original source of this news article says that the social media ads are going to show more details that a shopper would find on Amazon's website prices, estimated shipping times, even prime eligibility. So that is a how cool? Is that? Pretty cool, I think. Like if, if you can now run targeted ads like...
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    18 mins
  • #585 - From Mortician to 7-Figure Adult Product Seller!

    #585 - From Mortician to 7-Figure Adult Product Seller!
    Aug 6 2024
    Erica Greenhalgh's transition from the funeral home industry to becoming a top Amazon seller is nothing short of remarkable. In this episode, we uncover the unique twists and turns of her career, beginning with her early days aspiring to be a dental hygienist, her unexpected entry into the funeral business, and ultimately, her leap into e-commerce. Erica opens up about the struggles she faced, the countless hours she invested, and the pivotal moments that shaped her path to success. With six associate degrees under her belt, her story is a testament to perseverance and the power of pursuing unconventional opportunities. We also talk about the nitty-gritty details of Erica's journey from a failed business to grossing $200,000 in her first year on Amazon. She shares her strategies for securing wholesale deals, managing a home warehouse, and the art of transforming poorly listed products on Amazon into top sellers. Erica's expertise in navigating the complexities of the adult product category on Amazon offers a unique perspective on the challenges and rewards of this niche market. Her ability to build strong relationships with small brands and address issues like minimum advertised pricing has been key to her success. Our conversation also explores the broader landscape of e-commerce, from compliance with Amazon's advertising policies to the potential of expanding to platforms like Walmart and TikTok. Erica's passion for her work and her humorous reflections on her unconventional career path make this episode a must-listen. We wrap up with a look ahead, eager to reconnect with Erica next year to see how her journey evolves and the new heights she aims to reach with her innovative strategies and tools like Helium 10. Join us for this engaging and insightful episode that promises to inspire and entertain. In episode 585 of the Serious Sellers Podcast, Bradley and Erica discuss: 00:00 - From Funeral Homes to Amazon Success00:39 - Unique Amazon Seller Stories With Erica06:36 - Transitioning to Amazon Sales Through Books07:24 - From Funeral Home to Adult Products09:47 - Wholesale Account Setup Success15:01 - Growing Brands in Adult E-Commerce16:43 - Sales Goals and Profit Margins21:22 - Product Placement and Advertising Strategies24:21 - Strange Incidents While Selling on Amazon27:47 - Amazon's Advertising Guidelines Explained28:30 - Amazon Strategies and TikTok Opportunities33:34 - From Funeral Homes to Novelty Products ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On YouTube: youtube.com/@Helium10/videos Transcript Bradley Sutton: Today we've got one of the most unique sellers we've had on. She started off her professional career running funeral homes, then transitioned to selling books online and doing retail arbitrage and now she grosses over $2 million a year selling adult products. How cool, is that? Pretty cool, I think. What was your gross sales yesterday, last week, last year? More importantly, what are your profits after all your cost of selling on Amazon? Did you pay any storage charges to Amazon? How much did you spend on PPC? Find out these key metrics and more by using the Helium 10 tool Profits. For more information, go to h10.me/profits. Hello everybody and welcome to another episode of the Serious Seller’s podcast by Helium 10. I am your host, Bradley Sutton, and this is the show that's completely BS free, unscripted and unrehearsed organic conversation about serious strategies for serious sellers of any level in the e-commerce world. And we've got somebody who's a first time on the show and I actually just met her on a one-on-one call a couple of weeks ago here at you know, if you guys don't know this, you know Helium 10 Elite Program. One of the many benefits other than just you know being able to get training with Kevin King and weekly round tables and stuff? Is you get to book one-on-one calls with myself and Carrie and roundtables and stuff? Is you get to book one-on-one calls with myself and Carrie? And I started hearing about her business and a little bit of her story. I was like you know what? Say no more, because I would love to learn more about this from the podcast. I love just bringing in people who I meet at conferences and other ways who have unique Amazon stories and this definitely, I think, is a unique Amazon story. So, Erica, welcome to the show. Erica: Awesome. Thanks so much for having me. I appreciate it. Bradley Sutton: Awesome, awesome. Now, where are you at right now in the US of A. Erica: Currently I am in just a Mesa, Arizona, a little suburb of Phoenix. So, we are fortunate enough to have a little cabin up north that we could escape the heat from. Bradley Sutton: But isn't all of Arizona pretty hot? Erica: No, we're ...
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    35 mins
  • #584 - Amazon Search Query Performance & Product Opportunity Explorer Breakdown

    #584 - Amazon Search Query Performance & Product Opportunity Explorer Breakdown
    Aug 3 2024

    Join us in this episode of the Serious Sellers Podcast with the inspiring journey with Mansour Norouzi, a former civil engineer who has successfully transitioned to becoming an e-commerce advertising expert in Canada. In this episode, Mansour shares his story of moving from managing residential construction projects to launching his own Amazon brand in late 2018. Listen in as he discusses his discovery of Amazon advertising, starting by managing campaigns for others and eventually partnering with Incrementum Digital. Mansour's experience in launching a supplement brand and more in Canada offers valuable insights into leveraging Amazon data points and successfully transitioning careers.

    We also explore the utility and limitations of Amazon's Search Query Performance report. This often misunderstood data can be a goldmine for sellers when used correctly. Discover how Search Query Performance and the Product Opportunity Explorer can aid in ad testing, monitoring keyword trends, and understanding click-through and conversion rates compared to competitors. Learn about the challenges of scaling data analysis across multiple ASINs and the potential benefits of API integration. For a holistic brand view, focusing on top-performing products and key keywords is recommended, and the need for more streamlined solutions from Amazon is highlighted.

    The episode also covers optimizing advertising strategies on different platforms, including the nuanced differences between Walmart and Amazon. Mansour discusses the effectiveness of auto campaigns on Walmart and the importance of advanced placement controls for desktop and mobile optimization. Additionally, integrating Amazon data with Amazon seller tools like Helium 10 and conducting market share analysis using Market360 are emphasized for better insights. Finally, we dive into evolving strategies for cost-effective customer acquisition, sharing practical tips and real-world examples that have helped brands improve performance metrics over the past several months. Tune in for an episode packed with actionable strategies and inspiring success stories!

    In episode 584 of the Serious Sellers Podcast, Bradley and Mansour discuss:

    • 00:00 - Leveraging Amazon Data Points for Success
    • 04:57 - Transition From Engineering to Entrepreneurship
    • 07:40 - Optimizing Performance With Amazon Search Data
    • 11:43 - Challenges of Scaling Search Query Performance
    • 18:26 - Analyzing Market Trends for Sales Success
    • 19:56 - Understanding Brand Metrics for Amazon Success
    • 26:49 - Amazon's Free Visibility Advantage
    • 28:04 - Optimizing Advertising Strategies for E-Commerce
    • 29:23 - Differentiating Amazon Data vs Helium 10
    • 32:30 - Forecasting Strategy for Amazon Sellers
    • 35:09 - Driving Cost-Effective Acquisition Strategy

    ► Instagram: instagram.com/serioussellerspodcast

    ► Free Amazon Seller Chrome Extension: https://h10.me/extension

    ► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life)

    ► Learn How To Sell on Amazon: https://h10.me/ft

    ► Watch The Podcasts On Youtube: youtube.com/@Helium10/videos
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    36 mins
  • Helium 10 Buzz 8/2/24: Amazon Bullet Point Change | Labor Day Sale Upcoming | (More) New Amazon Fees

    Helium 10 Buzz 8/2/24: Amazon Bullet Point Change | Labor Day Sale Upcoming | (More) New Amazon Fees
    Aug 2 2024
    We’re back with another episode of the Weekly Buzz with Helium 10’s Chief Brand Evangelist, Bradley Sutton. Every week, we cover the latest breaking news in the Amazon, Walmart, and E-commerce space, talk about Helium 10’s newest features, and provide a training tip for the week for serious sellers of any level. Amazon is responsible for dangerous products sold on its site, federal agency rules https://www.nbcnews.com/business/consumer/amazon-responsible-dangerous-products-sold-site-federal-agency-rules-rcna164309 Etsy Is Getting Loyalty Program for Its Most Dedicated Shoppers https://gizmodo.com/etsy-is-getting-loyalty-program-for-its-most-dedicated-shoppers-2000481536 AWS Outage Hits Amazon Services, Ring, Whole Foods, Alexa https://www.crn.com/news/cloud/2024/aws-outage-hits-amazon-services-ring-whole-foods-alex Amazon looks to reduce costs to compete more aggressively on price as consumer habits shift https://www.geekwire.com/2024/amazon-looks-to-reduce-costs-to-compete-more-aggressively-on-price/ Dozens of angry Chinese suppliers swarmed Temu's office, saying they're tired of giving Westerners refunds without returns https://www.businessinsider.com/temus-office-besieged-chinese-suppliers-protesting-refund-policy-2024-7 New landing page in Sponsored Brands Grow brand impression share goal https://advertising.amazon.com/en-us/resources/whats-new/grow-brand-impression-share-with-new-landing-page/ Scale your message with priority delivery using Prime Video programmatic guaranteed deals https://advertising.amazon.com/en-us/resources/whats-new/scale-your-message-using-prime-video-programmatic-guaranteed-deals/ Harvest high performing targets with Target Promotion, now available for Sponsored Products advertisers in UCM ads console https://advertising.amazon.com/en-us/resources/whats-new/target-promotion-for-sponsored-products/ This episode is jam-packed with news and insights to help you stay ahead in the competitive world of selling on Amazon, Walmart, and ecommerce! In this episode of the Weekly Buzz by Helium 10, Bradley covers: 00:50 - Amazon Recall Change02:40 - New Bullet Point Rules06:23 - Etsy Prime?07:01 - Amazon Outage07:43 - New Amazon Fees09:50 - Amazon Cost Cutting11:30 - Product Images Update13:22 - On Time Delivery Policy15:42 - Temu Sellers Gone Wild17:38 - Labor Day Sale18:16 - FBA Capacity Fees19:51 - New Sponsored Brand Page21:24 - Prime Video Ads22:03 - Keyword Harvesting24:04 - Sellerfest Online Event ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On Youtube: youtube.com/@Helium10/videos Transcript Bradley Sutton: Amazon is changing its bullet point requirements. There is yet another new fee that Amazon sellers are going to have to pay. Temu sellers in China storm the Temu offices in protest. This and more on today's Weekly Buzz. How cool is that? Pretty cool, I think. Hello everybody, and welcome to another episode of the Series Sellers Podcast by Helium 10. I'm your host, Bradley Sutton, and this is the show. That is our Helium 10 Weekly Buzz, where we give you a rundown of all the news stories that are going on in the Amazon, Walmart and e-commerce world. Let's see what's buzzing. Today might be a first. There's so much news today. I think there might be a total of 14 or possibly more news articles that affect e-commerce sellers out there. So a very abnormal week. Let's go ahead and hop right into it. Bradley Sutton: The first news story that we're going to talk about today is from NBC News and it is entitled Amazon is responsible for dangerous products sold in its site. Federal agency rules, all right. So the Consumer Product Safety Commission is classifying Amazon, it says, as a distributor of the product and therefore bears legal responsibility for a recall. You know, in the past Amazon kind of like had this stance where they're like hey, we're not the sellers. It's third party sellers. You know like we'll do what we can to keep customers safe, but we're not the ones who are responsible for it. But now this ruling says that Amazon has to notify customers about and remove products deemed dangerous that it sells through its website. Federal regulators ruled on Tuesday, all right. So basically it's saying that, hey, amazon bears legal responsibility for product recalls, even if they are sold by us. You know, third party sellers. I guess there was a few years ago, three years ago, there was about 400,000 products sold that had faulty carbon monoxide alarms and and flammable children's pajamas, that's. I shouldn't laugh at that. But that's like who? Who is selling flammable children's pajamas? Like what kind of quality control are you guys doing? And flammable hairdryer, and they're subject to this order. But you know Amazon says it's already...
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    25 mins