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  • Take your professional skills to the next level with Skill Up. Each season brings quick and practical lessons for you to learn everything you need to know about the most sought-after business skills. Advance your career, show off your skills, and grow your business. Hosted by Matthew Brown.
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Episodios
  • How A Sales Manager at LinkedIn Builds a Buyer-first Selling Strategy
    Jan 26 2021
    Very few (3%) buyers find salespeople “trustworthy.” Kwesi Graves, Sales Manager at LinkedIn, wants to change the perception of people in his profession.  To do that, he champions a methodology called “buyer-first selling” for his team of reps. He prioritizes quality over quantity in his team’s outreach strategy. He also emphasizes the importance of figuring out the buyer’s context, encourages his team to spend more time researching than reaching out. Check out the 2021 Sales Enablement Report to learn more.
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    13 m
  • Why Sales Enablement is Critical For Revenue Growth
    Jan 21 2021
    In our recent 2021 Sales Enablement Report, we saw that 65% of sales teams that outperformed revenue targets in 2020 had a dedicated sales enablement team or function at their company. Chris Pope, Director of Sales at Crayon, also believes that sales enablement is a critical function for any business. He believes that sales teams should prioritize it at every level - from the leaders down to the reps, and, in this video, he talks through his tips to make it more effective. Check out the 2021 Sales Enablement Report to learn more.
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    9 m
  • How to Help Your Sales Team Stay Productive During a Time of Change
    Jan 19 2021
    According to Bryan Elsesser, the former Sr. Director of Sales at Aircall, 71% of salespeople are fatigued this year. Fatigue is a difficult problem to address, especially on a team where metrics are so important, but it’s not impossible. After landing in sales development, Brian now focuses on the earlier stages of the sales cycle -- identifying and connecting with leads. He talk about what he’s learned managing his sales team and how you can help your own sales team stay productive during a time of change. Check out the 2021 Sales Enablement Report to learn more.
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    12 m

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