Small Business Sweet Spot

By: Barb Davids
  • Summary

  • Fluff-free and actionable information around SEO and content marketing so you can increase your website traffic and sales. As small business owners, we have a lot of information flying at us day-to-day. This podcast serves as a trusted resource for actionable and direct guidance for your business.
    Barb Davids
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Episodes
  • The Case for Direct Primary Care for Health Care (Bonus EP26)
    Sep 25 2024

    The best social sharing snippet from this interview... "let me put one myth aside real quick, and that is to receive health care. You do not have to have health insurance."

    In this episode, I sit down with Harlon Pickett, health care consultant, to discuss alternatives to traditional health insurance for freelancers and small business owners. He shares options like direct primary care, medical cost-sharing, and why you don’t need traditional health insurance to get great care. If you’re ready to rethink your health care strategy, this episode is packed with valuable insights.


    👉 Visit this episode's blog post here


    🗞️ Newsletter - Digital Marketing Takeaway


    🤝 Trusted resources for small business owners...

    [1] Get started with this FREE workbook... Website Marketing Starter Kit.

    [2] Get an instant SEO strategy with my Smart SEO Planner.

    [3] ​​​​Build a Website Marketing System that lasts. Find out how.

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    48 mins
  • SEO Strategy Example (EP29)
    Sep 24 2024

    In this episode, I share a real-world SEO strategy that any small business can implement. Forget the fluff—this is a simple, actionable plan to drive traffic and convert visitors into clients. We’ll dive into three essential pillars: describe, distribute, and decide. By the end, you’ll have a framework to create content that saves you time, attracts your ideal audience, and grows your business.


    👉 Visit this episode's blog post here


    🎙️ Leave a review if you love the show to help other small business owners hear about the show.


    🗞️ Newsletter - Digital Marketing Takeaway


    🤝 Trusted Resources for Small Business Owners

    [1] Grab my FREE workbook Website Marketing Starter Kit.

    [2] Get an instant SEO strategy with my Smart SEO Planner.

    [3] ​​Build a Website Marketing System that lasts. Find out how.

    Show more Show less
    12 mins
  • The Art of Successful Marketing with Billy Broas (Bonus EP25)
    Sep 18 2024

    The best social sharing snippet from this interview... "Well it [marketing] certainly changed a lot. I first thought it was hype and deception and used car salesmen, infomercials, things like that, shouting on social media. But after I really dug into it, I realized that it was really just helping people get what they already want. And when I started looking at it that way, it really changed my perspective on it. And it made it something that I actually, I never thought I would, but I actually enjoyed doing."

    In this episode, I chat with Billy Broas, author of Simple Marketing for Smart People. We discuss the common mistakes business owners make in marketing and how to focus on high-leverage activities, like developing a strong core message. You will want to tune in to hear Billy's perspective on how an argument-based approach to content marketing can transform your strategy.

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    15 mins

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