LinkedIn is a goldmine for professional referrals. Think of it as a 24-hour networking event that runs 365 days a year. You can "attend" asynchronously and easily generate new referrals without spending a lot of time "working the room.”

In this episode, you will hear:

• 24/7 receptionist and chatbot services
• Unlocking LinkedIn's potential
• Crafting effective taglines for lawyers
• Optimizing LinkedIn profile for SEO
• Leveraging linkedin for networking success

Resources from this Episode

• My LinkedIn page
• My LinkedIn post about "Most lawyers won't like this"
• Justin Welsh's LinkedIn page
• Justin Welsh's LinkedIn course ($150 or $97)
• Justin Welsh's free post about LinkedIn strategy
• Canva image-creating tool (to make LinkedIn banner)
• Check out my Inner Circle (to participate in ongoing discussions about marketing, tech tools, and more
• Check out my short Law-Tech Assessment for specific recommendations for improving based on the technology you're using in your practice

General Resources

• Learn to use technology to reduce friction & gain freedom with this resource: https://www.the8020lawyer.com/
• Focus on these essential tech tools for maximum traction in your practice.
• Take this short law practice assessment to identify your main strengths & weaknesses.

Follow and Review:

We’d love for you to follow us if you haven’t yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We’d love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast.

Thanks to My Sponsor

Smith.ai

Smith.ai is an amazing virtual receptionist service that specializes in working with solo and small law firms. When you hire Smith.ai, you’re hiring well-trained, friendly receptionists who can respond to callers in English or Spanish.

If there’s one great outsourcing opportunity for your practice, this is it. Let Smith.ai have your back while you stay focused on your work, knowing that your clients and prospects are being taken care of.

Plans start at $210/month for 30 calls, and pricing starts at $140 for 20 chats, with overage at $7 per chat. They offer a risk-free start with a 14-day money-back guarantee on all receptionist and live chat plans, including add-ons (up to $1000).

And they have a special offer for podcast listeners where you can get an extra $100 discount with promo code ERNIE100. Sign up for a risk-free start with a 14-day money-back guarantee now (and learn more) at smith.ai.

Episode Credits

If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com Let them know we sent you.

Podcasts are valuable troves of knowledge. And yet it's notoriously challenging to capture insights and take notes on things you want to remember.

But now there's a magic solution that you'll definitely appreciate knowing about that you'll learn all about in this episode.

In this episode, you will hear:

• Leveraging podcasts for professional growth
• Essential features for podcast listening
• Features and benefits of Snipd app
• Leveraging 80/20 Principle for success

Resources from this Episode

• Get a 30-day free trial of Snipd:
• The Tim Ferriss Show (podcast)
• Cal Newport's Deep Questions (e.g., Episode 287 on Minimalist Notes)
• Loom video demonstration of Snipd I did for folks in my Inner Circle
• Check out my Inner Circle (to participate in ongoing discussions about tech tools I discuss and recommend)
• Readwise (will be discussed in an upcoming episode)
• Check out this Law-Tech Assessment if you want specific recommendations for improving based on the technology you're using in your practice

General Resources

• Learn to use technology to reduce friction & gain freedom with this resource: https://www.the8020lawyer.com/
• Focus on these essential tech tools for maximum traction in your practice.
• Take this short law practice assessment to identify your main strengths & weaknesses.

Follow and Review:

We’d love for you to follow us if you haven’t yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We’d love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast.

Thanks to My Sponsor

Smith.ai

Smith.ai is an amazing virtual receptionist service that specializes in working with solo and small law firms. When you hire Smith.ai, you’re hiring well-trained, friendly receptionists who can respond to callers in English or Spanish.

If there’s one great outsourcing opportunity for your practice, this is it. Let Smith.ai have your back while you stay focused on your work, knowing that your clients and prospects are being taken care of.

Plans start at $210/month for 30 calls, and pricing starts at $140 for 20 chats, with overage at $7 per chat. They offer a risk-free start with a 14-day money-back guarantee on all receptionist and live chat plans, including add-ons (up to $1000).

And they have a special offer for podcast listeners where you can get an extra $100 discount with promo code ERNIE100. Sign up for a risk-free start with a 14-day money-back guarantee now (and learn more) at smith.ai.

Episode Credits

If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com Let them know we sent you.

Hackers repeatedly use the same common ploys to fool most people most easily. Avoid becoming a victim by learning about these ploys and by using a tech tool that too many people do not know about (or use if they do know). In this episode, you'll learn about six excellent recommendations the AARP believes can protect people online. And learn more about the one that's most beneficial for everyone who uses the Internet via computer, tablet device, or smartphone.

In this episode, you will hear:

• Technology in efficient law practices

• The importance of automated scheduling

• The benefits of implementing a consultation fee

• Using the 80/20 principle to leverage your practice

Resources from this Episode

• AARP article: What I Learned After Hackers Attacked Me and Stole $4,000
• AARP Fraud Watch Network
• 1Password (password manager Ernie recommends)

General Resources

• Click for a list of the Best Tech Tools for Lawyers
• Subscribe to: The 80/20 Principle
• Check out my Law Firm Systems Intensive
• Join: '80/20 Inner Circle' (valuable business insights for small firm owners)
• Read: The 80/20 Principle: The Secret of Achieving More with Less, by Richard Koch
• Get my new email course: ChatGPT for Lawyers (it's free)

We’d love for you to follow us if you haven’t yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We’d love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast.

Smith.ai

Smith.ai is an amazing virtual receptionist service that specializes in working with solo and small law firms. When you hire Smith.ai, you’re hiring well-trained, friendly receptionists who can respond to callers in English or Spanish.

If there’s one great outsourcing opportunity for your practice, this is it. Let Smith.ai have your back while you stay focused on your work, knowing that your clients and prospects are being taken care of.

Plans start at $210/month for 30 calls, and pricing starts at $140 for 20 chats, with overage at $7 per chat. They offer a risk-free start with a 14-day money-back guarantee on all receptionist and live chat plans, including add-ons (up to $1000).

And they have a special offer for podcast listeners where you can get an extra $100 discount with promo code ERNIE100. Sign up for a risk-free start with a 14-day money-back guarantee now (and learn more) at smith.ai.

If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.comLet them know we sent you.

Traditional ways of scheduling appointments have too much friction, so lawyers should now adopt automated scheduling technology like that offered by Calendly. When you use this type of tool, you'll be able to do more deep work without being bogged down with scheduling appointments or getting interrupted during peak work time.

In this episode, you'll learn exactly why automated scheduling will help you save time and avoid frustration. And you'll learn how to optimize it for your practice.

In this episode, you will hear:

• Embracing tech for law practice efficiency: using Loom and Calendly
• Valuing time with pre-consultation fees and streamlined scheduling
• Integrations boosting productivity: Calendly with Zoom/ConvertKit
• AI's future role in enhancing automated scheduling
• Next episode teaser: Cybersecurity in tech-empowered law practices

Resources from this Episode

• Calendly (click here to sign up for the free service)
• Click here to book a free 15-minute call with me (and see how I use Calendly)
• Check out my recently updated guide: Top Tech Tools for Lawyers.

General Resources

• Click for a list of the Best Tech Tools for Lawyers
• Subscribe to: The 80/20 Principle
• Check out my Law Firm Systems Intensive
• Join: '80/20 Inner Circle' (valuable business insights for small firm owners)
• Read: The 80/20 Principle: The Secret of Achieving More with Less, by Richard Koch
• Get my new email course: ChatGPT for Lawyers (it's free)

We’d love for you to follow us if you haven’t yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We’d love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast.

Thanks to My Sponsor

Smith.ai

Smith.ai is an amazing virtual receptionist service that specializes in working with solo and small law firms. When you hire Smith.ai, you’re hiring well-trained, friendly receptionists who can respond to callers in English or Spanish.

If there’s one great outsourcing opportunity for your practice, this is it. Let Smith.ai have your back while you stay focused on your work, knowing that your clients and prospects are being taken care of.

Plans start at $210/month for 30 calls, and pricing starts at $140 for 20 chats, with overage at $7 per chat. They offer a risk-free start with a 14-day money-back guarantee on all receptionist and live chat plans, including add-ons (up to $1000).

And they have a special offer for podcast listeners where you can get an extra $100 discount with promo code ERNIE100. Sign up for a risk-free start with a 14-day money-back guarantee now (and learn more) at smith.ai.

Episode Credits

If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com Let them know we sent you.