Kick-off Season 2 of the Capital of Craft Podcast with a captivating episode featuring Jordan Hoffart, co-founder of Black Plague Brewing.

As we delve into the world of craft beer, Jordan shares invaluable insights on consumer expectations, the evolution of branding, and how to align beer offerings to meet the tastes of your target audience while expanding distribution networks and fostering strategic partnerships. Learn how Black Plague has not only adapted to changing market demands but also driven explosive growth through innovative social media strategies, embracing trends, and setting new ones—all while maintaining a spirit of fun and community.

As many breweries face closures and the craft beer scene in San Diego becomes increasingly challenging, this episode of the Capital Craft Podcast offers a beacon of guidance. Hosts Eric Fowler and Jeff Fox are joined by Derek Smith, a brewery consultant from Small Batch Standard, who brings critical financial insights to the table. Derek delves into how breweries can navigate the tricky waters of rising costs and market saturation, emphasizing the importance of a solid financial strategy to ensure sustainability and growth.
Topics Covered:
Navigating financial challenges in the craft beer industry.
Effective strategies for managing rising operational costs.
Analyzing the impact of market saturation in mature versus emerging markets.
Leveraging financial metrics for proactive business planning.
Exploring revenue streams: The financial dynamics of taprooms versus distribution channels.
Learn more about Small Batch Standard at: https://sbstandard.com/

This episode underlines Pink Boots Society's ongoing efforts to empower, educate, and create a more inclusive and supportive environment within the craft beverage industry.
Join us on the latest episode of the Capital of Craft Podcast, where we sit down with Romi Rossel and Lia Garcia, co-leads of the Pink Boots Society's San Diego chapter. These trailblazers share their experiences and the initiatives of Pink Boots, dedicated to empowering women and non-binary individuals in the industry. Discover how Pink Boots fosters a supportive community, promotes educational opportunities, and advocates for diversity and inclusion within the industry.

Topics Discussed:
The evolution and mission of Pink Boots Society.
Expanding membership to non-binary individuals.
Educational programs and scholarships offered.
Community support and networking opportunities.
Upcoming initiatives and events aimed at empowering members.

https://www.pinkbootssociety.org/

Join us on this enlightening episode of the Capital Craft Podcast, where we sit down with Dustin Hauck, Principal at Hauck Architecture. Dustin brings his extensive experience in designing spaces specifically for the craft brewery industry, focusing on the integration of kitchens into brewery environments. Whether you're planning a new brewery or looking to enhance an existing venue, this discussion sheds light on the multifaceted considerations of adding a kitchen—from operational shifts to regulatory challenges.
Topics Covered:

• Why Add a Kitchen?: Explore the reasons behind breweries expanding their offerings to include food services and how this can potentially increase customer dwell time and revenue.
• Operational Complexities: Understand the complexities introduced by operating a kitchen within a brewery, including staffing, training, and the need for different management practices.
• Design and Layout Considerations: Dustin discusses the importance of kitchen design and layout in enhancing operational efficiency and customer experience.
• Regulatory and Construction Challenges: This section delves into the details of building a kitchen in compliance with health regulations, including necessary equipment, space requirements, and the challenges of meeting health department standards.
• Financial Implications and Planning: Learn about the financial considerations of adding a kitchen, including typical costs, potential revenue benefits, and tips on budget management.

Tune in for a detailed discussion that could redefine how you think about expanding your brewery's offerings. Whether you're a brewery owner, a brewmaster, or just interested in the behind-the-scenes of brewery operations, this episode offers invaluable insights into making strategic enhancements that go beyond brewing.

Dive into the world of sustainable packaging with Chad Fields and Jason "JJ" Jackson from Atlantic Packaging and A New Earth Project on the Capital Craft Podcast. Explore how the brewing industry is embracing eco-friendly solutions to reduce environmental impact. This insightful episode discusses the strides being made in sustainable packaging, driven by both innovative industry leaders and changing consumer expectations. Learn about the implications of SB 54 and other environmental regulations, and discover cost-effective strategies for breweries to implement sustainable practices that benefit both the planet and their profit margins Don’t miss insights on how breweries can adapt to these changes without compromising their bottom line.

Topics Discussed:

• Impact of Sustainable Packaging on Brewery Operations
• Awakening to Sustainability Among Consumers
• Cutting-Edge Eco-Friendly Packaging Innovations
• Implications of SB 54 and Other Environmental Regulations
• Cost-Effective Approaches to Implementing Sustainable Practices

Join us on the Capital of Craft Podcast as we delve into the intricate world of hops with Steve Burchill, Southwest Region Sales Manager at Hollingbery & Son Hops and a craft beer industry veteran. This episode offers a comprehensive look at the evolving economic factors influencing hop usage and strategies for maintaining financial sustainability in brewing.

Topics discussed in the podcast:

● Economic Trends in Hop Usage: How breweries are adjusting to economic pressures in hop selection.

● Historical Hop Purchasing Trends: A review of past buying behaviors and their impacts on today’s practices.

● Popularity of Key Hop Varieties: Why Citra, Mosaic, and Simcoe remain staples in brewing.

● Innovations and Market Adaptations: New hop varieties and their integration into brewing recipes.

● Hop Storage and Quality Management: Advanced techniques ensuring quality over time.

Whether you're a new brewer or a seasoned pro, this episode is packed with essential knowledge and practical tips for navigating the complex hop market and enhancing your brewing operations.

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Join the Capital of Craft Podcast as we delve into the intricate world of brewery trademarks and legal hurdles with Candace Moon, from the Craft Beer Attorney. With years of specialized experience in the craft beverage industry, Candace offers a wealth of knowledge on how breweries can navigate the complex terrain of legal issues to protect their brands and streamline their operations.

Topics Discussed:
Trademark Basics: Explore the fundamental aspects of trademarks in the brewing industry.
Common Misconceptions: Debunk common myths about what trademarks protect and how they are obtained.
Licensing and Regulatory Challenges: Learn about the crucial role of proper licensing and the common pitfalls breweries face.

Navigating Federal and State Regulations: Insight into dealing with the TTB and state alcohol control boards.

Local Compliance Issues: Understand the impact of local regulations such as zoning and licensing requirements on breweries.

Trademark Registration Process: The steps involved in registering a trademark and tips for smooth processing.
Trademark Challenges in the Alcohol Industry: Discuss the competitive nature of trademarks in the crowded craft beer market.

Handling Trademark Infringement: Effective strategies for managing potential trademark disputes.

Maintaining Trademarks: How to keep a trademark enforceable over time.

Legal Advice for New Breweries: Essential tips for new breweries to protect their brand and ensure compliance.
Whether you're a budding brewery owner or a seasoned beer industry veteran, this episode offers invaluable insights into protecting your brand and ensuring legal compliance. Tune in to learn from Candace Moon's extensive experience and practical advice!

Join the Capital of Craft Podcast as we delve into the dynamic world of craft beer sales with industry expert Cesar Torres. Discover the secrets to securing premium shelf space and taps in a constantly shifting market. From overcoming the hurdles small sales teams face to adapting post-Covid strategies, Cesar shares invaluable insights that can help your brewery thrive in San Diego and beyond. Topics discussed include: Evolving Beer Market Transition from a buyer's market to a seller's market: The demand for unique and new beers has evolved, with establishments now having more control over their selections. Changes in Consumer Preferences Shift from chasing rare "whale" beers to focusing on quality and variety, including local and accessible options. Craft Beer Trends The continuous popularity of hazy IPAs and the return to classic styles like West Coast IPAs and lagers. Advice for Emerging Breweries It is important to own your local market ("own your backyard") before expanding. Whether you're a local craft beer lover or looking to break into new markets, this episode offers the guidance you need to stay ahead in the competitive craft beer scene!Get in Contact with Cesar!Cesar TorresThe Halona GroupCesar@CtorresConsulting.comInstagram: @CTorresConsulting Thank you for supporting local craft in San Diego! 🎉 EVENTS ► https://web.sdbeer.com/events?ce=true 🍺 BREWERIES ► https://web.sdbeer.com/search 👕 MERCH ► https://shop.sdbeer.com/ 🍻 LET'S CONNECT Subscribe: https://www.youtube.com/channel/UCTwVo8McM4ckidHeQ-JTj3w/videos Facebook: https://www.facebook.com/SDBrewersGuild/ Instagram: https://www.instagram.com/sdbrewers/ Twitter: https://twitter.com/sdbrewers LinkedIn: https://www.linkedin.com/company/san-diego-brewers-guild Thank you for supporting local craft in San Diego! Questions or comments? Reach out to us directly: info@sbeer.com