Episodes

  • Advocacy In The Music Industry Part 2: ft. Jason Blume

    Advocacy In The Music Industry Part 2: ft. Jason Blume
    Jul 16 2024
    In part two with Jason Blume, we delve into the elements of a successful and persuasive song. Jason shares invaluable insights and practical advice that can translate from songwriting to any arena. Jason emphasizes that while good songs are plentiful, what sets successful ones apart is their unique angle and fresh approach. He also touches on the importance of song structure, explaining that most hit songs follow a few familiar structures as do persuasive arguments, necessary for effectively communicating a message to listeners.
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    37 mins
  • Advocacy In The Music Industry Part 1: ft. Jason Blume

    Advocacy In The Music Industry Part 1: ft. Jason Blume
    Jul 2 2024
    Songwriter and instructor Jason Blume joins us to share his struggles and successes in negotiation within the music industry. He emphasizes the importance of persistence, networking, and collaboration. In discussing songwriting’s interplay between creativity and business, he highlights the need for songwriters to understand both aspects of the industry. We also dig into the key elements of persuasive songwriting, including melody, repetition, and relatable lyrics.
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    44 mins
  • Behavioral Economics and Persuasion Featuring Dan Ariely

    Behavioral Economics and Persuasion Featuring Dan Ariely
    Jun 11 2024
    On this show, Dan Ariely, Duke University professor and noted author, discusses behavioral psychology and persuasion, the dangers of misbelief, and the growing phenomenon of identity polarization in the digital age. Dan shares how misbelief can lead to a distorted view of reality, where everything is seen through the lens of a particular belief or perspective. We also dive into the significance of clear and concise communication in legal settings and the importance of navigating difficult conversations with empathy and respect.

    Dan is the James B. Duke Professor of Psychology & Behavioral Economics at Duke University and founded the Center for Advanced Hindsight. Dan also co-created the film documentary (Dis)Honesty: The Truth About Lies and wrote three-time New York Times bestsellers: Predictably Irrational, The Upside of Irrationality, and The Honest Truth About Dishonesty. His latest book, Misbelief: What Makes Rational People Believe Irrational Things, discusses the distorted lens through which people begin to view the world, reason about the world, and then describe the world to others.

    “When we are stressed, we need a story with a villain - and that story gives us a sense of control.” - Dan Ariely

    This week on The Persuasion Ocassion:
    • How misinformation spreads and affects trust in society
    • Why misbelief can lead to a distorted view of reality, where everything is seen through the lens of a particular belief or perspective
    • Dan explains how stress can lead to misbeliefs and a desire for control
    • Why we have low resilience due to decreased time with friends and workplace social isolation
    • What the "funnel of misbelief" is and how it affects our psychology
    • How social media can both facilitate and exacerbate the polarization of beliefs
    • Why it’s so important to address misinformation and polarization and the potential consequences for democracy and society if we don’t
    • Why the legal system needs to catch up with new forms of communication and deterrent mechanisms in the digital age
    • Dan shares his story of growing half a beard after being injured 70% of his body and why it inspired him to explore behavioral economics
    • The illusion of explanatory depth, where people often overestimate their knowledge
    • Why we should seek out diverse perspectives and engage in constructive dialogue with people from different backgrounds and beliefs

    Connect with Dan Ariely:
    • Dan Ariely

    Connect with David and Jasmine:
    • David T. Biderman at Perkins Coie
    • Jasmine Wetherell at Perkins Coie
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    59 mins
  • The Inside Story of the Pentagon Papers Featuring Floyd Abrams

    The Inside Story of the Pentagon Papers Featuring Floyd Abrams
    May 14 2024
    This week on The Persuasion Occasion, we welcome noted First Amendment lawyer Floyd Abrams as he recounts his representation of the New York Times in the historic legal battle over the publication of the Pentagon Papers. This 1971 case led to a groundbreaking U.S. Supreme Court ruling affecting freedom of the press. Floyd’s captivating storytelling and description reveals how this fight about fundamental constitutional issues unfolded in a charged political environment.
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    59 mins
  • High Impact Negotiation ft. Kasia Jagodzinska of the Schranner Negotiation Institute

    High Impact Negotiation ft. Kasia Jagodzinska of the Schranner Negotiation Institute
    May 2 2024
    Join us for an engaging session with Kasia Jagodzinska, author of the Financial Times Guide to High Impact Negotiation. We discuss the negotiation process, how Kasia’s multicultural training served her in international negations at the United Nations, and the influence of psychology on negotiations.

    Kasia considers various negotiation strategies, including the Harvard Win/Win teaching and the FBI’s strategies for crisis negotiations, and observations on new technology.As an associate professor in negotiations at the University of Neuchatel, and senior trainer at the Schranner Negotiation Institute, Kasia is recognized as a national expert to the European Parliament on cross-border mediations and served as a senior advisor to the United Nations in Geneva. She is the author of several books on self-empowerment in high-stakes negotiations, including Negotiation Booster.
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    1 hr and 3 mins
  • Champions of Mixed-Use Urban Development Counter the Urban Doom Loop: Insights from Douglas Wilson and Michele Vives

    Champions of Mixed-Use Urban Development Counter the Urban Doom Loop: Insights from Douglas Wilson and Michele Vives
    Apr 16 2024
    Doug Wilson, and DWC President Michele Vives discuss the growth and downturns of mixed-use development. Michele shares her perspective on the dramatic loss in value of downtown real estate and the interconnectedness of commercial real estate and such community issues as homelessness, and our need to address these challenges. Doug, a 40-year veteran of real estate cycles, describes why he is optimistic about downtown urban development and investing in San Francisco properties when others are closing their doors.
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    1 hr and 5 mins
  • Mastering the Art of Influence: Unleashing Your Inner Charm ft. AJ and Johnny From The Art of Charm

    Mastering the Art of Influence: Unleashing Your Inner Charm ft. AJ and Johnny From The Art of Charm
    Mar 26 2024
    Johnny Dzubak and AJ Harbinger, creators of The Art of Charm podcast, share how their podcast—and their subsequent training services—help people open up lines of communication and influence. They explain how positive feedback loops and other trained behaviours can make you more persuasive and discuss the skills that can help build trust and relationships. Johnny and AJ also describe how their work with Special Forces allowed them to communicate with other cultures to build valuable rapport.
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    1 hr and 3 mins
  • The Rules of Persuasion ft. Carlos Alvarenga

    The Rules of Persuasion ft. Carlos Alvarenga
    Mar 12 2024
    We’re excited to talk with Carlos Alvarenga, author of The Rules of Persuasion, How the World’s Greatest Communicators Convince, Inspire, Lead—and, Sometimes, Deceive. Carlos reveals how he translated Aristotle's principles of persuasion to modern media (e.g., movies and rap music) to make his advice more accessible. He also explores his definition of persuasion, how Donald Trump's presidential campaign created a powerful loyalty from his audience, and the concept of chemistry in communication.
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    57 mins