Deb Goeschel, a communications expert and brand storyteller, has helped many small to medium-sized businesses find their voice through the concise, clear, messaging she’s created for them.

In this episode of The Starfish Storytellers, Deb shares what has been a main challenge for her clients when it comes to conveying their brand story and how she helps them flesh out their BIG WHY. She also walks us through her process for defining an ideal customer profile and why it’s REALLY important for companies to become skilled in conveying their core values in order to attract top talent.

In honor of Pride Month 2024, we were honored to hear our friend Danielle Smith’s Coming AWARE story. This UMM Research Administrator shared her journey of when she came out, how the DEI department at the university is making a difference with their inclusive programming, and how best to connect with your queer colleagues, friends, and neighbors.

We also share some resources for anyone who may need help. You can check them out here:

GLAAD: https://glaad.org/

PFLAG: https://pflag.org/

The Trevor Project: https://www.thetrevorproject.org/

In our next episode of The Starfish Storytellers, we welcome Linda Frederick, an Exercise Physiologist with over 30 years of experience and a Reiki Master Healer.

We dug into healing stories and how to use mindfulness to transform your life into wellness. Using “bedtime” stories and supportive women’s stories, Linda shares some tools, tactics, modalities, and easy ideas to help our listeners achieve calming moments so they can recharge in profound ways.

To learn more about Linda and her services, visit https://lindashealingwagon.com/