In this episode, Terry Sullivan, a renowned expert in LinkedIn and social selling, shares valuable insights on leveraging LinkedIn for personal branding and networking.

He highlights common mistakes people make on LinkedIn, such as not optimizing their branding headline and writing their profile like a resume. Terry also discusses the evolution of LinkedIn and upcoming trends on the platform.

He concludes by sharing success stories of how effective personal branding on LinkedIn has helped his clients achieve their goals. In this conversation, Terry Sullivan shares valuable insights on building a strong personal brand on LinkedIn.

He emphasizes the importance of a compelling banner image, a branding headline that tells people who you are, and completing the contact info section. Terry also highlights the significance of including recommendations, maximizing the skills section, and incorporating video into your LinkedIn strategy.

He provides practical tips for beginners, such as focusing on LinkedIn branding, implementing a social selling strategy, and building relationships.

Overall, Terry's advice serves as a playbook for LinkedIn success.

Takeaways

Create a compelling banner image that tells a story and represents your personal brand.

Craft a branding headline that clearly communicates who you are, what you do, and how you can help.

Complete the contact info section, including a vanity URL, to make it easier for people to find and connect with you.

Maximize the skills section by using strategic keywords that align with your brand and avoid generic terms.

Chapters

00:00 Introduction and Background

01:25 Common Mistakes on LinkedIn

06:14 Evolution of LinkedIn and Upcoming Trends

13:41 Success Stories of Personal Branding on LinkedIn

20:05 Key Elements of a Strong Personal Brand on LinkedIn

21:03 Creating a Compelling Banner Image

22:01 Branding Headline and Contact Info

22:27 Maximizing the About Summary Section

23:22 Including Contact Information

23:51 Importance of Recommendations

25:17 Call to Action in the About Summary Section

26:15 Linking Company Page to Profile

26:45 Maximizing the Skills Section

27:13 Building Relationships through Recommendations

28:05 Incorporating Video into LinkedIn Strategy

30:26 Top Three Pieces of Advice for LinkedIn Beginners

31:34 Importance of Social Selling Strategy

Mike Newcomb discusses the mission and vision of Building Bridges Recovery Center, a homeless ministry focused on revitalization and rehabilitation. He shares the story of how the center was founded and the impact it has had on the lives of homeless individuals. Mike explains the programs and services offered, including discipleship classes and mentorship programs. He emphasizes the importance of community engagement and collaboration with other organizations. Mike also discusses the center's future plans and goals, including the establishment of a full-time discipleship home. He encourages listeners to support the work of Building Bridges through donations and volunteering.

Takeaways

Building Bridges Recovery Center focuses on revitalization and rehabilitation of homeless individuals.

The center offers discipleship classes and mentorship programs to help individuals transition back into society.

Community engagement and collaboration with other organizations are key aspects of the center's work.

Supporting Building Bridges through donations and volunteering can make a significant impact on the lives of homeless individuals.

Chapters

00:00 Introduction and Welcome

00:24 Mission and Vision of Building Bridges Recovery Center

01:23 Creation of Building Bridges Recovery Center

02:26 Programs and Services Offered

03:36 Discipleship and Rehabilitation

04:34 Engaging with the Local Community

05:06 How to Support Building Bridges Recovery Center

08:12 Success Stories and Impact

10:06 Tailoring to the Needs of Individuals with Addictions

12:35 Engagement with the Local Community and Collaboration

13:44 How to Get Involved and Support the Center

16:38 Future Plans and Goals

18:47 The Importance of Giving and Generosity

21:27 Closing Remarks and Call to Action

In this episode, Brad Parnell interviews Krisler Bailey, an executive function coach and certified health coach. They discuss various topics related to health and wellness, including personalized eating plans, self-realization, and maintaining a healthy balance. Chrysler emphasizes the importance of rest, getting sunlight, and incorporating whole foods into one's diet. She also highlights the role of coaching in collaboration and partnership, rather than simply providing information. Overall, the conversation provides valuable insights and practical tips for improving executive function and overall health.

Takeaways

Personalized eating plans are essential for optimal health, and it is important to choose a plan that aligns with one's goals and preferences.

Coaching involves collaboration and partnership, focusing on asking questions and guiding individuals to make their own decisions.

Rest and downtime are crucial for managing daily life and decision-making.

Assessing one's executive function involves recognizing struggles with decision-making, time management, and completing tasks.

Taking small steps and incorporating simple practices, such as getting sunlight and eating whole foods, can lead to significant improvements in health and executive function.

Chapters

00:00 Introduction and Background

02:59 Journey into Health Coaching

05:26 Coaching vs. Teaching

07:34 Self-Realization and Decision-Making

09:24 Diet Myths and Personalized Eating Plans

11:50 Maintaining a Healthy Balance

17:02 Enhancing Executive Function and Overall Health

22:32 Assessing Executive Function and Identifying Areas for Improvement

24:54 Taking Action to Improve Executive Function and Health

27:42 Follow and Contact Chrysler Bailey

29:13 Conclusion

In this episode, Brad Parnell interviews Rudy Lara from Sales Geek. They discuss the importance of sales and marketing, the perception of sales, and the need to make sales fun. Rudy introduces the Cure for Business framework, which stands for Convenience, Unique, Relationship, and Expense. He explains how understanding why customers buy from you can help refine your value proposition and improve sales and marketing techniques. Rudy also shares action steps for improving sales and recommends books for sales professionals. They discuss the importance of building relationships in sales and how Sales Geek's program works. The episode concludes with information on how to connect with Sales Geek.

Takeaways

Sales and marketing are both important for business growth and should be viewed as complementary rather than separate functions.

The perception of sales as a dirty word can be changed by making it fun and focusing on building relationships with customers.

The Cure for Business framework (Convenience, Unique, Relationship, Expense) can help businesses understand why customers buy from them and refine their value proposition.

Taking small, attainable actions on a daily basis can lead to significant improvements in sales performance.

Building relationships with customers is crucial for long-term success in sales.

Sales Geek offers a program where they act as part-time sales directors for businesses, helping them improve their sales function and achieve their goals.

Chapters

00:00 Introduction and Background

02:21 The Importance of Sales and Marketing

03:37 The Perception of Sales

04:41 Making Sales Fun

06:11 The Cure for Business Framework

09:59 Action Steps for Improving Sales

11:43 Recommended Books for Sales

16:28 Building Relationships in Sales

18:07 Sales Geek Program

19:47 The CURE Framework

21:02 Aligning Marketing Strategy with Sales

22:36 Connecting with Sales Geek

23:48 Closing Remarks

In this episode, Brad Parnell interviews Chris Cummington from Life Forged Coaching.

They discuss stress, anxiety, and mindset, and how they can impact our daily lives. Chris shares his unconventional lifestyle and how he integrates hard work and outdoor activities into his daily routine. They also explore the effects of refined sugar on the body and the importance of hydration, nutrition, and movement. The conversation highlights the power of community and the influence of supportive people in our lives.

The episode concludes with Chris sharing the origin of Life Forged Coaching and how to connect with him.

Takeaways

Integrating hard work and outdoor activities into our daily routines can have a positive impact on stress and anxiety.

Eliminating refined sugar from our diets can improve our overall health and well-being.

Mindset plays a crucial role in how we perceive and handle stress and anxiety.

Hydration, nutrition, and movement are essential for managing stress and maintaining a healthy body.

Building a supportive community and surrounding ourselves with influential people can help us navigate stress and achieve personal growth.

Chapters

00:00 Introduction and Guest Introduction

01:31 Chris's Unconventional Lifestyle

04:50 Eliminating Refined Sugar

09:03 Stress and Its Positive Impact

14:38 The Influence of Mindset on Stress and Anxiety

18:06 The Body's Relationship to Stress

20:08 Effects of Stress on the Body

24:10 The Importance of Hydration, Nutrition, and Movement

26:01 Making an Impact on Stress in Families and Communities

27:54 The Power of Community and Influential People

31:22 Finding a Supportive Community

34:02 Taking Action and Embracing Challenges

40:54 The Origin of Life Forged Coaching

43:09 The Importance of Community and Serving Others

44:48 Conclusion and How to Connect with Chris

In this episode, Brad Parnell interviews Austin Lester about the concept of stoicism and its relevance in modern life. They discuss the history and introduction to stoicism, the benefits of embracing stoicism, and practical frameworks and exercises for practicing stoicism.

They also explore the importance of routine and structure, the role of stoicism in problem-solving and stress management, and common misconceptions about stoicism. Austin recommends resources for learning more about stoicism and shares daily practices and habits for incorporating stoicism into one's life.

The episode concludes with key takeaways and parting thoughts on stoicism.

Takeaways

Stoicism is a philosophy that emphasizes logic, contemplation, and acceptance of the things we cannot control.

Embracing stoicism can lead to improved problem-solving skills, stress management, and resilience.

Practical tools for practicing stoicism include breath work, meditation, and daily routines.

It is important to balance taking responsibility for our actions with accepting the things that are beyond our control.

Chapters

00:00 Introduction to Stoicism

03:11 Embracing Stoicism

05:16 Frameworks and Exercises for Practicing Stoicism

08:44 Relevance of Stoicism in Modern Life

10:18 The Importance of Routine and Structure

11:52 Benefits of Stoicism in Problem Solving and Stress Management

13:10 Stoicism as a Logical and Contemplative Philosophy

14:11 Practical Tools for Practicing Stoicism

15:18 Balancing Responsibility and Acceptance

18:40 Common Misconceptions about Stoicism

20:42 Recommended Resources for Learning Stoicism

22:15 Combining Logic and Emotion in Marketing to Stoics

24:03 Continuing Education on Stoicism

25:12 Daily Practices and Habits for Stoicism

26:44 Breath Work and Recommended App

28:06 Key Takeaways and Parting Thoughts