Mostrando títulos en Aspectos Comerciales

You're in a career where it's considered "normal" to be broke. If you were doing anything else for a living, you'd have given up by now.

And I'm sure there are people in your life who wish you'd do just that... They want you to settle down, get a "real" job, and make music a hobby. Screw 'em. The truth is, if you know what to do, you can make a lot of money as a musician. This book shows you what to do.

How Music Got Free is a riveting story of obsession, music, crime, and money, featuring visionaries and criminals, moguls and tech-savvy teenagers. It's about the greatest pirate in history, the most powerful executive in the music business, a revolutionary invention, and an illegal website four times the size of the iTunes music store.

Legendary music producer LA Reid - the man behind artists such as Mariah Carey, Toni Braxton, Kanye West, Rihanna, TLC, Outkast, Pink, Justin Bieber, and Usher - changed the music business forever. Now he tells his story, taking fans on an intimate tour of his life. Sing to Me is a fascinating journey from Reid's small-town R&B roots in Cincinnati, Ohio, and his work as a drummer to his fame as a Grammy Award-winning music producer and his gig as a judge on the hit reality show The X Factor.

If you want to know how it feels to be the DJ, to share the music you love with other people, to receive the adulation of packed dancefloors night after night, this audiobook will show you exactly what to do to get there. Whether you're brand-new to this, a DJ who wants to finally break out of the bedroom, or you just want to improve your game, the five-step formula in "Rock The Dancefloor!" will help you to become a truly great DJ.

Damian Keyes has written the ultimate guide for musicians to enhance and take control of their music careers! This audiobook is packed full of ideas, tips and stories, alongside a defining 30 Day Challenge, to help you reach your full potential. Stop Selling Music: Career Changing Lessons For Musicians shows you how to build a career you are proud of with foundations that will last a lifetime, whether your goals are to make a living from session playing, songwriting, touring the world or selling out stadiums!

Introducing You and the Music Business: Empowering Independent Artists, the ultimate self-care guide designed to help you find balance, joy, and success as a music creator in today's dynamic and demanding music industry.

This book is created for you, hard-working father who works at a corporate American job to pay the bills. You long to support your family composing music for film, TV, and video games. You get no joy or fulfillment from your work...this is a safe, “real” job. You complain to your wife every night about how you long for the day when you can support your family composing music for film, TV, and video games.

After years of diminishing income due to cratering sales in the music business, Mixerman accepts a timely and lucrative offer from an Indian billionaire to mentor his son, Kanish Kanish. Mixerman's mission? To teach the young "billionheir" everything he knows about producing records. But it isn't long before they're teaching each other about life in general. After an initial carefree romp through California inspires a catchy ditty, the two partner up to produce the song and then break it on the Internet in an effort to get radio spins.

Nick Duerden has spent many years interviewing the most famous musicians on the planet. Without exception, they are at their most interesting when they've peaked, and when they are on their way down. In many ways, this is when these former idols are at their most heroic, too, because they reveal themselves not only to be humane and sensitive, but also still driven to create, to fulfil their lingering dreams, to refuse to live quietly.

Seymour Stein is America's greatest living record man. Not only has he signed and nurtured more important artists than anyone alive, now 60 years in the game, he's still the hippest label head, traveling the globe in search of the next big thing. Since the late '50s, he's been wherever it's happening, and along that winding path, he discovered and broke out a skyline full of stars, including Madonna, The Ramones, Talking Heads, Depeche Mode, Madonna, The Smiths, The Cure, Ice-T, Lou Reed, Seal, and many others.

Spotify’s algorithm is kind of a black box. Your song releases, you do some marketing, and then it gets thrown onto some algorithmic playlists, sometimes. To most artists, it may as well be completely random, but behind the scenes, there is some very particular code executing purposefully written algorithms. Unfortunately, we have no idea what this algorithm actually is.

“Don’t bore us, get to the chorus” is Bill Sullivan’s motto, which will come as no surprise to anyone who opens Lemon Jail. A raucous tour diary of rock ’n’ roll in the 1980s, Sullivan’s book puts us in the van with the Replacements in the early years. Barreling down the highway to the next show through quiet nights and hightailing it out of scandalized college towns, Sullivan - the young and reckless roadie - is in the middle of the joy and chaos, trying to get the band on stage and the crowd off it and knowing when to jump in and cover Alice Cooper.

In the early '80s, the music industry wrote off hip-hop as a passing fad. Few could or would have predicted that the improvised raps and raw beats busting out of New York City's urban underclass would one day become a multimillion-dollar business and one of music's most lucrative genres. Among those few were two visionaries: Russell Simmons, a young black man from Hollis, Queens, and Rick Rubin, a Jewish kid from Long Island.

What you'll learn: Why marketing starts when the pad hits the paper! How to create engaging marketing images for FREE. How to create lyric cards and videos to promote your music. Sell your music without sounding like a salesman. Four secrets to hitting the Billboard Charts without getting signed or being a household name! How to create a marketing plan that ensures your song is successful.

Musicians may just hold the keys to innovation in business. They don’t think like we do, and in the creative process, they don’t act like we do. It’s no coincidence that some of the world’s most respected creators are also entrepreneurs. In Two Beats Ahead, Panos A. Panay, senior vice president for strategy at Berklee College of Music, and R. Michael Hendrix, global design director at IDEO, interview some of the nation’s top musicians and business leaders about how they approach innovation differently.

Never be confused about online music marketing again. Updated for 2018, this audiobook features the second volume in the highly acclaimed Guerrilla Music Marketing Handbook.

Looking for the Magic is a cultural-historical remix, a fresh perspective on how Arista Records reflected its place and time, New York in the 1970s and early 1980s. Through interviews with dozens of artists and executives, music journalist Mitchell Cohen goes inside the business of making and marketing music during this vibrant and diverse period. Under Clive Davis, rock, pop, punk, jazz, R&B, disco, cabaret and Broadway were all represented on Arista. The label sounded like the city it was at the geographical center of. From its inception as a new entity built on the pop and soul ...

This book is a revised edition of Desi Serna’s original 2001 release, How to Make Money Teaching Guitar, which was one of the very first coaching materials on the market geared toward guitar teachers. Through a step-by-step process, and using a positive and encouraging tone, Desi and his new coauthor, Donnie Schexnayder, guide you through the ins and outs of teaching and illuminate the professional and personal benefits that guitar instruction can offer you. How To Teach Guitar and Start Your Own Music Instruction Business is the definitive guide to starting your own small business ...

With clients ranging from rappers, singers, music producers, authors, and athletes, Lynn Hobson has written a comical yet heart-wrenching account of her career as “the go-to publicist” in the hip-hop community. She keeps it real as she fights to keep her spiritual principlse intact while making it happen in the streets. It is a battle, but she makes it through to see another day, another show, another hit, and another client who has that sparkle in their eyes. This is Diary of a Hip-Hop Publicist.

The realities surrounding the music industry can be exciting, glamorous, and desirable, but also dark and destructive. In an environment where narcissistic behaviors thrive, a craving for power challenges personal leadership. Yet, it creates a platform that can change the world like no other. As a woman maneuvering the world of music, you may soon encounter unique needs at many levels.