Mostrando títulos en Empresas y Profesiones

You may not know Edward Bernays, but Edward Bernays knows you. His 1923 classic Crystallizing Public Opinion set down the principles that corporations and government have used to influence and manipulate public attitudes over the past century, and the mass media continues that practice today. This seminal work on how public opinion is created and shaped, offers a glimpse into the world of propaganda and advertising.

Despite Agile's dominance in software development, 81% of UK and 89% of US business leaders are concerned about the timely delivery of projects. The success rates for transformation initiatives are alarming, with 96% of Agile transformations and 70% of digital transformations failing. Just 10% of companies that enter restructuring survive the process. Personal transformation success is also exceedingly rare, with only 7.5% of smokers successfully quitting despite 55% attempting to quit each year and just 1.8% of obese individuals maintaining a modest 5% weight loss over five years.

What if charisma could be taught? For the first time, science and technology have taken charisma apart, figured it out and turned it into an applied science: In controlled laboratory experiments, researchers could raise or lower people's level of charisma as if they were turning a dial. What you'll find here is practical magic: unique knowledge, drawn from a variety of sciences, revealing what charisma really is and how it works. You'll get both the insights and the techniques you need to apply this knowledge. The world will become your lab, and every person you meet, a chance to experiment.

Moneyball reveals a quest for something as elusive as the Holy Grail, something that money apparently can't buy: the secret of success in baseball. The logical places to look would be the giant offices of major league teams and the dugouts. But the real jackpot is a cache of numbers collected over the years by a strange brotherhood of amateur baseball enthusiasts: software engineers, statisticians, Wall Street analysts, lawyers, and physics professors.

Are you tired of not having enough money to buy all the real estate you want? Are you hesitant to talk to investors because of the complexities of raising capital legally? Look no further. How to Raise Capital for Real Estate is a comprehensive guide designed to help you unlock your investment potential while avoiding legal and practical pitfalls that could damage your reputation and financial future, or worse yet, land you in legal trouble.

In The Leadership Attitude: Inspiring Success through Authenticity and Passion, Deborah E. McGee shares her experiences before and after starting her company, PZI, and gives insights into how others can grow their own informal leaders, enhance their influence style, acknowledge their faith in the workplace, and find success. By building an organization that helps companies better understand informal leadership and influence, and putting the “human” back into their global operations, she has found more success than she ever experienced in the corporate world.

Based on a seven-year study of 1,000 of the wealthiest African Americans, The Wealth Choice offers a trove of sound and surprising advice about climbing the economic ladder, even when the odds seem stacked against you. Listeners will learn about how business leaders, entrepreneurs, and celebrities like Bob Johnson, Spike Lee, L. A. Reid, Herman Cain, T. D. Jakes, and Tyrese Gibson found their paths to wealth; what they did or didn't learn about money early on; what they had to sacrifice to get to the top; and the role of discipline in managing their success.

In The Culture Code, Daniel Coyle goes inside some of the world's most successful organizations - including Pixar, the San Antonio Spurs, and the US Navy's SEAL Team Six - and reveals what makes them tick. He demystifies the culture-building process by identifying three key skills that generate cohesion and cooperation and explains how diverse groups learn to function with a single mind.

Jia Jiang came to the United States with the dream of being the next Bill Gates. But despite early success in the corporate world, his first attempt to pursue his entrepreneurial dream ended in rejection. Jia was crushed, and spiraled into a period of deep self doubt. But he realized that his fear of rejection was a bigger obstacle than any single rejection would ever be, and he needed to find a way to cope with being told no without letting it destroy him.

They say you shouldn't ask your mom whether your business is a good idea, because she loves you and will lie to you. This is technically true, but it misses the point. You shouldn't ask anyone if your business is a good idea. It's a bad question, and everyone will lie to you at least a little. As a matter of fact, it's not their responsibility to tell you the truth. It's your responsibility to find it, and it's worth doing right.

7 Powers breaks fresh ground by constructing a comprehensive strategy toolset that is easy for you to learn, communicate, and quickly apply. Drawing on his decades of experience as a business strategy adviser, active equity investor and Stanford University teacher Hamilton Helmer develops from first principles a practical theory of strategy rooted in the notion of power, those conditions which create the potential for persistent differential returns.

Whatever you lead can only grow when you do. Experience real-life, real-time business and leadership coaching from Dave Ramsey, a successful CEO, popular radio personality, bestselling author, and now the host of The EntreLeadership Podcast. Dave takes your calls and draws on over 30 years of experience as the CEO of Ramsey Solutions to help you overcome the challenges you're facing. More at https://www.ramseysolutions.com/shows/the-entreleadership-podcast.

Looking for a strategic edge in your business finances? THE PATH TO PROFITS offers a groundbreaking approach, cutting through the complexity to highlight what truly matters in your financial data. Where "Profit First" revolutionized entrepreneurial mindset, THE PATH TO PROFITS takes it a step further by uniquely demystifying the financial signals that drive sustainable growth.

Michael A. Singer’s spiritual classic The Untethered Soul: The Journey Beyond Yourself gave us a lucid and practical guide to living an awakened life. Now, for those inspired by his books or new to his teachings, The Untethered Soul Lecture Series Collection, Volumes 1-4 brings you into the company of this beloved teacher as he suffuses new illumination into the life-changing insights shared in his written works.

Ben Horowitz offers essential advice on building and running a startup - practical wisdom for managing the toughest problems business school doesn’t cover, based on his popular ben’s blog. While many people talk about how great it is to start a business, very few are honest about how difficult it is to run one. The Hard Thing About Hard Things is invaluable for veteran entrepreneurs as well as those aspiring to their own new ventures, drawing from Horowitz’s personal and often humbling experiences.

He's got the biggest personality in business. His trademark line "You're fired" from The Apprentice is one of America's most recognizable catchphrases. He's survived the biggest real-estate bankruptcy in history and climbed his way back to the top. He's Donald J. Trump, and he's going to tell listeners the secrets to succeeding like he has in Think BIG and Kick Ass in Business and Life. His co-author is Bill Zanker, CEO of the Learning Annex, which he started with $5,000 in Bar Mitzvah money.

Nothing is more inspiring than a big vision that becomes a triumphant, new reality. Think of how the Empire State Building went from a sketch to the jewel of New York's skyline in twenty-one months, or how Apple’s iPod went from a project with a single employee to a product launch in eleven months.

Dr. John E. Sarno's Healing Back Pain is a New York Times best seller that has helped over 500,000 readers. Continuing the research since his ground-breaking book, the renowned physician now presents his most complete work yet on the vital connection between mental and bodily health.... Musculoskeletal pain disorders have reached epidemic proportions in the United States, with most doctors failing to recognize their underlying cause.

Looking for techniques or ways you can use every time you feel like you're about to overthink? Internalizing things is normal and healthy. But if those thoughts keep you awake at night and make you not focus as your mind is always preoccupied, then you should start addressing this problem. Especially if those thoughts are getting intrusive. Easier said than done right? I get it, it’s a good thing I have a solution to exactly fix that. In my newest creation, "How to End Overthinking", I will tell you exactly what really overthinking is, what triggers it, and steps on how to manage it.

"There's a secret to mastery that you may have never heard, a single little thing that only the very best in the world know how to do. In fact, I believe it is the only thing anyone can do to gain true mastery at anything, and it's an equal opportunity principle. It can be applied to fulfill your potential in business, in sports, in your relationships, as well as your overall life. Do you want to know what it is?"