Showing titles in Marketing

People don’t make decisions with their conscious mind, but on instinct. In The Power of Instinct, marketing consultant and behavioral science expert Leslie Zane shows that to grow a brand, business, or even a social movement, traditional persuasion tactics fall short. Instead, you must connect to the instinctive mind. And to do this, you need to understand the science of consumer choice and employ techniques that work with a person’s brain, not against it.

Pixar movies have transfixed viewers around the world and stirred a hunger in creative and corporate realms to adopt new and more impactful ways of telling stories. Former Pixar and The Simpsons animator and story artist Matthew Luhn translates his two and half decades of storytelling techniques and concepts to the CEOs, advertisers, marketers, and creatives in the business world and beyond. The Best Story Wins retells the "Hero's Journey" story building methods through the lens of the Pixar films to help business minds embrace the power of storytelling for themselves!

Are you frustrated with your agency's plateauing growth, even after trying multiple marketing strategies? Have you ever wondered if narrowing your agency's focus to a specific vertical could lead to faster growth, better retention, and a more streamlined business model? Anyone, Not Everyone provides a simple solution to a big problem that digital agency owners face: serving too many types of clients. In it, leading agency advisor Corey Quinn guides listeners through his proven 5-step process, helping them transform from a generalist agency to a vertical market specialist.

This book has everything you need to improve how you market your lawn and landscaping business. It shows you what to do, from how to use social media to paid advertising and even marketing tips that won't break the bank. It's an informative book with lots of useful business strategies.

Over twenty years ago at a company convention, Eric Worre had an "aha" moment that changed his life forever. At that event he made the decision to Go Pro and become a Network Marketing expert. Since that time, he has focused on developing the skills to do just that. In doing so, Eric has touched and been touched by hundreds of thousands of people around the world. Now he shares his wisdom in a guide that will ignite your passion for this profession and help you make the decision to Go Pro and create the life of your dreams.

After 30+ years in the Network Marketing industry and having achieved the highest rank as well as being among the top 25 highest income earners in her Network Marketing Company, Donna Weiser's biggest joy is to support others in creating their own success. She says it's her honor and privilege to share her thoughts, wisdom, tips and suggestions in her first book, So You Said Yes: The Weiser Way to Network Marketing

Every day, people make hundreds of choices. Many of these are commercial: What shampoo to pick? How much to spend on a bottle of wine? Whether to renew a subscription. These choices might appear to be freely made, but psychologists have shown that subtle changes in the way products are positioned, promoted, and marketed can radically alter how customers behave.

Many companies have let their sales people devolve into an order-taking, customer “farming” team where the focus is following up on inbound leads or just trying to upsell current customers. Conversely, this is the critical time in the life of a business when organizations with a team trained to sell outbound successfully will rise above the rest. Outbound selling can be intimidating even to the most senior rep, yet that same intimidation around cold calling and outbound sales can be transformed into confident success with the right tools at your disposal.

Ever notice that there are people you work with who just make business happen? Listen to How to Become a Rainmaker to figure out the secret of being a storm front in your company. Let it pour!

Aunque se trate de vender el producto de tu compañía o de venderte a ti mismo la idea de comer sano, todo en la vida puede -y debe- ser tratado como una venta. En Vendes o vendes, Grant Cardone revela las técnicas y los acercamientos necesarios para manejar como experto el arte de vender, en cualquier lugar. Aprenderás cómo manejar el rechazo, revertir las situaciones negativas, acortar los ciclos de venta y garantizar tu grandeza. Cardone también te enseñará los puntos esenciales del éxito:

Millionaire maker Dan S. Kennedy has told it like it is for over thirty years: If you're not focusing on converting social media traffic into sales, you might as well set your money on fire. Now, this ultimate collection of Kennedy's best sales and marketing wisdom from twelve of his bestselling titles showcases the top content from the legendary millionaire maker himself.

Transforming Your Business Isn't About Doing A Million Different Things. It's About Finding ONE BIG THING And Then Leveraging That. Frank Kern has been advising entrepreneurs like you all day, every day, to do just that since 1999. This is his podcast. More at FrankKernPodcast.com.

In Purple Cow, first published in 2003 and revised and expanded in 2009, Godin launched a movement to make truly remarkable products that are worth marketing in the first place. Through stories about companies like Starbucks, JetBlue, Krispy Kreme, and Apple, coupled with his signature provocative style, he inspires readers to rethink what their marketing is really saying about their product.

Storytelling with Data teaches you the fundamentals of data visualization and how to communicate effectively with data. You'll discover the power of storytelling and the way to make data a pivotal point in your story. The lessons in this illuminative text are grounded in theory but made accessible through numerous real-world examples - ready for immediate application to your next graph or presentation.

Как и в других областях, в цифровом маркетинге периодически проходят такие мероприятия, типа ретрит на природе…, куда приезжают разные эксперты, собираются и весь день обсуждают, делятся опытом… Помимо тусовки и обучения, там можно просто отдохнуть, порыбачить, забраться на гору… И вот однажды вечером, на подобном ...

The Real Estate Marketing Dude is a podcast for real estate agents that focuses strictly on real estate lead generation strategies that fall within 3 categories of real estate marketing. We will discuss various topics of real estate marketing including Referral Marketing, Transactional Marketing, and Cold Marketing.

Type 2 diabetes is a chronic condition that affects the way the body processes blood sugar (glucose). Unlike Type 1 diabetes, where the body does not produce insulin, individuals with Type 2 diabetes may produce insulin but their bodies do not use it effectively Valleant City: Austin Address: 11320 North FM 620 Website: https://valleant.com

Join John Cavendish for a new episode of The Amazon Strategist Show as he welcomes Andy Craig, founder of AdHabit, a PPC and Amazon account management agency. Andy shares his journey from being an army veteran and electrician to becoming an Amazon seller and PPC expert. The discussion delves deep into the nuances of Amazon PPC strategies, the importance of optimizing product listings before launching ads, and how to effectively manage and optimize ad spend to improve product rankings and sales. Andy also provides his expert opinion on using AI tools for PPC management and offers a ...

שמי רן שריר, ואני מלווה כבר כמעט 20 שנה עורכי דין במאמצי השיווק שלהם. בפודקאסט 'הראשונים בדירוג' את אארח את מיטב המומחים מתחום השיווק בישראל, ואיתם אדבר על הדרכים המתוחכמות לשווק אתכם עורכי הדין.בפודקאסט הזה תוכלו לגלות סודות מקצועיים מתחום השיווק של הקולגות שלכם. תלמדו להכיר מלכודות שיווקיות, ודברים שפחות הלכו לקולגות שלכם, לעומת...

A video podcast for introverts! Video Marketing Made Simple was launched by Vicki O'Neill to help introverts get confident on camera, showcase their authority, strengthen their mindset and build strategies that build their know, like and trust faster so they can be seen and heard more without draining their energy.