Showing results by publisher "Penguin Audio" in Words, Language & Grammar

Because Internet is for anyone who's ever puzzled over how to punctuate a text message or wondered where memes come from. It's the perfect book for understanding how the internet is changing the English language, why that's a good thing, and what our online interactions reveal about who we are.

As Dr. Marian explains, while you may well think you speak only one language, in fact your mind accommodates multiple codes of communication. Some people speak Spanish, some Mandarin. Some speak poetry, some are fluent in math. The human brain is built to use multiple languages, and using more languages opens doors to creativity, brain health, and cognitive control. Every new language we speak shapes how we extract and interpret information.

Paranoid about the “ums” and “uhs” that pepper your presentations? Concerned that people notice your vocal fry? Bewildered by “hella” or the meteoric rise of “so”? In Like, Literally, Dude, linguist Valerie Fridland shows how we can re-imagine these forms as exciting new linguistic frontiers rather than our culture’s impending demise. With delightful irreverence and expertise, Fridland weaves together history, psychology, science, and anecdotes to explain why we speak the way we do today, and how that impacts what our kids may be saying tomorrow.

How do two languages coexist in the same brain? Why is it possible to forget a language? What are the advantages and challenges of being bilingual? Over half of the world's population is bilingual, and yet this fascinating, complex ability is understood by few. In The Bilingual Brain, leading expert Albert Costa explores the science of language through a wide range of cutting-edge studies and examples from South Korea to Spain and Canada.

From master language creator David J. Peterson comes a creative guide to language construction for sci-fi and fantasy fans, writers, game creators, and language lovers. Peterson offers a captivating overview of language creation, covering its history from Tolkien's creations and Klingon to today's thriving global community of conlangers.

Penguin presents the unabridged, downloadable audiobook edition of Landmarks, a fascinating exploration of the relationship between language and landscapes by Robert Macfarlane, read by Roy McMillan. Words are grained into our landscapes, and landscapes are grained into our words. Landmarks is about the power of language to shape our sense of place.

After a meteoric rise, China today is one of the world’s most powerful nations. Just a century ago, it was a crumbling empire with literacy reserved for the elite few, as the world underwent a massive technological transformation that threatened to leave them behind. In Kingdom of Characters, Jing Tsu argues that China’s most daunting challenge was a linguistic one: the century-long fight to make the formidable Chinese language accessible to the modern world of global trade and digital technology.

Todd Rogers and Jessica Lasky-Fink offer the most valuable practical writing advice today. Building on their own research in behavioral science, they outline cognitive facts about how people actually read and distill them into six principles that will transform the power of your writing. Including many real-world examples, a checklist and other tools, this guide will make you a more successful and productive communicator. Rogers and Lasky-Fink bring Strunk and White’s core ideas into the twenty-first century’s attention marketplace.

How can we create and market creative works that achieve longevity? Holiday explores this mystery by drawing on his extensive experience working with businesses and creators such as Google, American Apparel, and the author John Grisham as well as his interviews with the minds behind some of the greatest perennial sellers of our time.

Renowned media scholar Sherry Turkle investigates how a flight from conversation undermines our relationships, creativity, and productivity - and why reclaiming face-to-face conversation can help us regain lost ground. We live in a technological universe in which we are always communicating. And yet we have sacrificed conversation for mere connection. Preeminent author and researcher Sherry Turkle has been studying digital culture for over 30 years. Long an enthusiast for its possibilities, here she investigates a troubling consequence.

Profanity has always been a deliciously vibrant part of our lexicon, an integral part of being human. In fact, our ability to curse comes from a different part of the brain than other parts of speech - the urgency with which we say "f--k!" is instead related to the instinct that tells us to flee from danger. Language evolves with time, and so does what we consider profane or unspeakable. Nine Nasty Words is a rollicking examination of profanity, explored from every angle: historical, sociological, political, linguistic.

You're always negotiating. Whether making a business deal, talking to friends or booking a holiday, negotiation is going on. And most of us are terrible at it. Experts tell us to negotiate as if we live in a rational world. But people can be angry, fearful and irrational. To achieve your goals you have to be able to deal with the unpredictable. In Getting More, negotiation expert Stuart Diamond reveals the real secrets behind getting more in any negotiation - whatever more means to you. Getting More is accessible, jargon-free, innovative...and it works.

In The Stuff of Thought, Steven Pinker marries two of the subjects he knows best: language and human nature. The result is a fascinating look at how our words explain our nature. What does swearing reveal about our emotions? Why does innuendo disclose something about relationships? Pinker reveals how our use of prepositions and tenses taps into peculiarly human concepts of space and time, and how our nouns and verbs speak to our notions of matter.

What is language? Why do we have it? Where does it come from? Why does that matter? Upending centuries of scholarship (including, most recently, Chomsky and Pinker) The Language Game shows how people learn to talk not by acquiring fixed meanings and rules, but by picking up, reusing and recombining countless linguistic fragments in novel ways.

British social entrepreneur, founder and CEO of charity Made By Dyslexia, Kate Griggs has been shifting the narrative on dyslexia and educating people on its strengths since 2004. Having been surrounded by an extraordinary 'smorgasbord of Dyslexic Thinking' her whole life, Griggs knows the superpower of dyslexia all too well. This is Dyslexia redefines and reshapes what it means to be dyslexic. It explores how it has shaped our past and how harnessing its powers and strengths is vital to our future.

No one knows more about how to be creative than former Python and Fawlty Towers creator John Cleese. In this handy and often amusing guide he offers insights into his creative process and how you can come up with ideas, refine them and finally put them into action. Throughout, not only does he give immensely helpful practical advice, but he explains what is going on in our minds as look for inspiration or grapple to improve an idea. Learn at the feet of the master.

Stephen Fry believes that if you can speak and read English, you can write poetry. But it is no fun if you don't know where to start or have been led to believe that anything goes. Stephen, who has long written poems, and indeed has written long poems, for his own private pleasure, invites you to discover the incomparable delights of metre, rhyme and verse forms.

Drawn from the work of StoryCorps, the largest and most ambitious private oral history project in American history, comes this tapestry of the stories Americans have been sharing from their lives to leave behind to their loved ones.

Penguin presents the audiobook edition of Thank You for Arguing, written and read by Jay Heinrichs - your ultimate guide to the art of winning arguments, in a brand-new edition. Everyone is always trying to persuade us of something: politicians, advertising, the media and most definitely our families. Thank You for Arguing is your master class in the art of persuasion, taught by professors ranging from Bart Simpson to Winston Churchill. With all the wisdom of the ages, from classical oratory to contemporary politics and pop culture, Thank You for Arguing shows you how to win more than your fair share of arguments.

As the author of 24 novels, Elizabeth George is one of the most successful - and prolific - novelists today. In Mastering the Process, George offers listeners a master class in the art and science of crafting a novel. This is a subject she knows well, having taught creative writing both nationally and internationally for over 30 years. Drawing from her personal photos, early notes, character analyses, and rough drafts, George shows us every stage of how she wrote her novel Careless in Red.