Mostrando títulos en Redacción y Editorial

Dorothea Brande's Becoming a Writer remains evergreen decades after it was first written. Brande believed passionately that although people have varying amounts of talent, anyone can write. She also insists that writing can be both taught and learned. This is Dorothea Brande's legacy to all those who have ever wanted to express their ideas in written form. A sound, practical, inspirational, and charming approach to writing, it fulfills on finding the writer's magic.

Good Prose is an inspiring book about writing - about the creation of good prose - and the record of a warm and productive literary friendship. The story begins in 1973, in the offices of the Atlantic Monthly, in Boston, where a young freelance writer named Tracy Kidder came looking for an assignment. Richard Todd was the editor who encouraged him, and from that article grew a lifelong association. Before long, Kidder's The Soul of a New Machine, the first book the two worked on together, had won the Pulitzer Prize.

Are you captivated by the rapid advancements in AI but feel overwhelmed by the sheer variety of options? Do you find the terminology daunting? Or are you simply unsure where to begin with this transformative technology? This book is your gateway to not just understanding but mastering the exciting world of Generative AI. I will introduce to you a jargon-free, hands-on guide to Generative AI. AI for Beginners Playbook simplifies complex theories, equips you with practical skills, and sparks your creativity.

The best students, the top performers, the quickest learners - it's not by luck. They know what they're doing, and you can be like them too. We've never been taught how to learn. Yet learning is the keystone to any goal you want to achieve. Let's start changing your life with this very book. A learning structure and framework that takes you from A-Z, in what to do and how to approach it.

From 1918 to 1941, even as she penned masterpiece upon masterpiece, Virginia Woolf kept a diary. She poured into it her thoughts, feelings, concerns, objections, interests, and disappointments -resulting in 26 volumes that give unprecedented insight into the mind of a genius. Collected here are the passages most relevant to her work and writing.

When veteran war reporter Benjamin Hall woke up in Kyiv on the morning of March 14, 2022, he had no idea that, within hours, Russian bombs would nearly end his life. As a journalist for Fox News, Hall had worked in dangerous war zones like Syria and Afghanistan, but with three young daughters at home, life on the edge was supposed to be a thing of the past. Yet when Russia viciously attacked Ukraine in February 2022, Hall quickly volunteered to go. A few weeks later, while on assignment, Hall and his crew were blown up in a Russian strike.

Gotham Writers' Workshop has mastered the art of teaching the craft of writing in a way that is practical, accessible, and entertaining. Now the techniques of this renowned school are available in this audiobook. Once you've listened—and written—your way through this book, you'll have a command of craft that will enable you to turn your ideas into effective short stories and novels. You will be a writer.

Here for the first time, is the story of how protest shaped Britain – and how photography shaped protest – throughout the twentieth century. Featuring a compelling introduction by Sir Steve McQueen, an in-depth contextual essay from Gary Younge, Resistance contains firsthand accounts from individuals and photographers who witnessed these major historical moments, as well as expert analysis of where these stories lead us.

Want to make your email list significantly more effective at selling books (and other art)? Look no further than Recruit Your Readers! In this book, you’ll learn: How to turn cold traffic into warm prospects who eventually buy from you (even freebie seekers!) (even giveaway subscribers!) The many selling goals of your email list—from campaigns to clockworks to broadcasts. My best copywriting tips to make your emails highly readable and effective at selling your books How to use tagging for progressive profiling that gives you deeper data on how to segment and follow up with your readers...

Without words, apps would be an unusable jumble of shapes and icons, while voice interfaces and chatbots wouldn't even exist. Words make software human-centered, and require just as much thought as the branding and code.

The Elements of Style has long been a valued and beloved resource for all writers. Hailed for its directness and clever insight, this unorthodox textbook was born from a professor's love for the written word and perfected years later by one of his students: famed author E. B. White. Ever since its first publication in 1959, writers have turned to this book for its wise and accessible advice.

Here, against a backdrop of late-night tattoo sessions and soldier-of-fortune trade shows, Dr. Thompson is at his apocalyptic best - covering emblematic events such as the 1987-88 presidential campaign, with Vice President George Bush, Sr., fighting for his life against Republican competitors like Alexander Haig, Pat Buchanan, and Pat Robertson; detailing the GOP's obsession with drugs and drug abuse; while at the same time capturing momentous social phenomena as they occurred, like the rise of cable, satellite TV, and CNN - 24 hours of mainline news.

Writing copy that sells without seeming "salesy" can be tough, but is an essential business skill. How to Write Copy That Sells is a step-by-step guide to writing fast, easy-to-read, effective copy. It's for everyone who needs to write copy that brings in cash - including copywriters, freelancers, and entrepreneurs. In this audiobook, you'll find copywriting techniques for email marketing, web sites, social media, sales pages, ads, and direct mail.

Award-winning author Alex Temblador discusses one of the most contentious topics in creative writing: crafting a character whose identity is historically marginalized. What is “identity,” and how do unconscious biases and bias blocks impact and influence what we write? What is intersectionality? You’ll learn about identity terms, stereotypes, and tropes, and receive genre-specific advice related to various identities to consider when writing different races and ethnicities, sexual and romantic orientations, gender identities, disabilities, nationalities, and more.

Bringing together Matt Taibbi's most incisive and hilarious work from his "Road Work" column in Rolling Stone, Smells Like Dead Elephants shines an unflinching spotlight on the corruption, dishonesty, and sheer laziness of our leaders.

This is a book for everyone who writes or approves copy: copywriters, multichannel marketers, creative directors, freelance writers, marketing managers...even small business owners and information marketers. It reveals dozens of copywriting techniques that can help you write both print and online ads, emails, and websites that are clear, persuasive, and get more attention-and sell more products. Among the tips revealed:

What makes a fantasy fantastic? Magic, of course! Whether it’s unearthly beasts, scheming sorcerers, legendary swords, or locales that defy logic and physics, a compelling fantasy story needs magical elements. The tricky part is that in order for the story to work, you have to get your reader or player to believe the unbelievable. The Kobold Guide to Magic takes you behind the scenes to learn the secrets of designing and writing about magic from 20 top fantasy authors and game designers.

The Studies and Observations Group was a covert American military unit in Vietnam that specialized in clandestine cross-border operations in Laos and Cambodia. In September 1970, sixteen Green Berets and one-hundred-twenty Montagnard mercenaries departed on Operation Tailwind, the largest and deepest raid in SOG history.

In 1967, by accident, Melba Tolliver was the first Black American to anchor network news. Going on to report and anchor for WABC-TV Eyewitness News, WNBC, and News 12 Long Island, Tolliver became known for her human-interest stories starring everyday people—but she also covered celebrities, musicians and politicians, from Stevie Wonder to Robert Kennedy. Packed with telling detail, Accidental Anchorwoman fills in the backstory of a life that has deeply influenced modern journalism.

Type Hard. Type Fast. Make Dough. That was the formula of old-school pulp fiction—plot-driven, popular and gobbled up by a reading public hungry for more. And it produced many writers who hammered out a living selling “cash-and-carry” stories and novels. Some of these writers were among the best America has ever produced. Writers like Raymond Chandler, Dashiell Hammett and John D. MacDonald. Others are numbered among the bestselling authors of all time, including Erle Stanley Gardner, Lester Dent, and Frederick Faust (better known by his pen name, Max Brand). What were the secrets of ...