-
Lead with a Story
- A Guide to Crafting Business Narratives That Captivate, Convince, and Inspire
- Narrado por: Jeff Harding
- Duración: 11 h y 56 m
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Resumen del Editor
Read by the author.
LEADERSHIP STARTS WITH STORYTELLING
With clarity around your message, you will energize those you lead and create a vision they can buy into. But first, you must first write the story that will get them excited and ready to execute.
Clarity is key for any successful leader, so much so that top corporations, such as Micorsoft, Nike, Proctor and Gamble, Kimberly Clark, and many more, have incorporated storytelling into their leadership training programs. These companies know that before you can become a strong leader, you must first master the art of storytelling so you can communicate your vision to your team and inspire them to execute on objectives.
The power of storytelling will allow you to:
- Envision Success—lead change by identifying goals in your story and building team commitment.
- Create an Environment for Winning—create a team culture and identify values that encourage collaboration and value diversity.
- Energize Your Team—use your story to help others find passion for their work by building courage, inspiration, and motivation.
- Inspire and Educate—teach your employees key lessons and provide coaching and actionable feedback.
- Empower Others—use storytelling to delegate authority and encourage targeted innovation that supports your vision.
If you want to be a leader others want to follow, you must master storytelling and use that skill to communicate a vision that your team can support.
Accompanying graphics and appendix are included in the audiobook companion PDF download.
PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio.
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Historia
In this modern classic, Annette Simmons reminds us that the oldest tool of influence is also the most powerful. Fully revised and updated to account for new technology and social media, along with two new chapters on the role of stories in the development of civilization and how to adjust your story to your specific goal, Simmons showcases over 100 examples of effective storytelling drawn from the front lines of business and government, as well as myths, fables, and parables from around the world.
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Good material; painful narration
- De Dutiful Son-In-Law en 02-16-21
De: Annette Simmons
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Storyworthy
- Engage, Teach, Persuade, and Change Your Life Through the Power of Storytelling
- De: Matthew Dicks, Dan Kennedy - foreword
- Narrado por: Matthew Dicks, John Glouchevitch
- Duración: 10 h y 1 m
- Versión completa
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Historia
A five-time Moth GrandSLAM winner and bestselling novelist shows how to tell a great story - and why doing so matters. Whether we realize it or not, we are always telling stories. On a first date or job interview, at a sales presentation or therapy appointment, with family or friends, we are constantly narrating events and interpreting emotions and actions. In this compelling book, storyteller extraordinaire Matthew Dicks presents wonderfully straightforward and engaging tips and techniques for constructing, telling, and polishing stories that will hold the attention of your audience (no matter how big or small).
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not many tips on how to deliver a good story
- De polaris en 08-22-19
De: Matthew Dicks, y otros
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Sell with a Story
- How to Capture Attention, Build Trust, and Close the Sale
- De: Paul Smith
- Narrado por: Paul Smith
- Duración: 7 h y 59 m
- Versión completa
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Despite all the high-tech tools available to salespeople, the most personal method still works best. Storytelling packs the emotional punch to turn routine presentations into productive relationships. It explains products or services in ways that resonate; it connects people and creates momentum. Stories speak to the part of the brain where decisions are made. Paul Smith, author of the acclaimed Lead with a Story, shifts his best-selling formula to the sales arena.
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This book is not only simple but practical!
- De Bruce J. Cruz en 02-22-17
De: Paul Smith
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Unleash the Power of Storytelling
- Win Hearts, Change Minds, Get Results
- De: Rob Biesenbach
- Narrado por: Rob Biesenbach
- Duración: 3 h y 10 m
- Versión completa
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Historia
Unleash the Power of Storytelling offers a practical roadmap to crafting and delivering more powerful, persuasive stories that you can use to get more of what you want out of your career and your life. Study after study confirms that stories have unparalleled power to break down walls, build trust, and influence people to act. More than facts and data alone, stories are fundamental to capturing and expressing our ideas, wishes, and beliefs and getting the results we want.
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not much juice
- De Rami A. en 08-14-18
De: Rob Biesenbach
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Putting Stories to Work
- Mastering Business Storytelling
- De: Shawn Callahan
- Narrado por: Shawn Callahan
- Duración: 7 h y 33 m
- Versión completa
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Historia
The most successful leaders are storytellers. By mastering business storytelling, they achieve extraordinary business results. As a modern-day leader, you know you should develop this skill, but you don't have the time to do this in an ad-hoc way. What you need is a practical, reliable method to follow, one that will allow your business to reap the benefits of storytelling as soon as possible. In Putting Stories to Work, Shawn Callahan gives you a clear process for mastering business storytelling. He demolishes the thinking that storytelling has no place at work.
De: Shawn Callahan
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The 10 Stories Great Leaders Tell
- Ignite Reads
- De: Paul Smith
- Narrado por: Paul Smith
- Duración: 1 h y 17 m
- Versión completa
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Paul Smith is one of the world's leading experts in business storytelling. He teaches people how to be more effective leaders by communicating their company's important mission, inspiring creativity, and earning the trust of valued stakeholders. The 10 Stories Great Leaders Tell explores the journey behind success and breaks down not just the importance of your company's story, but how to craft compelling ones of your own.
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So worth it
- De Ola en 07-25-22
De: Paul Smith
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The Story Factor
- Inspiration, Influence, and Persuasion Through the Art of Storytelling
- De: Annette Simmons
- Narrado por: Annette Simmons
- Duración: 12 h y 40 m
- Versión completa
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General
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Narración:
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Historia
In this modern classic, Annette Simmons reminds us that the oldest tool of influence is also the most powerful. Fully revised and updated to account for new technology and social media, along with two new chapters on the role of stories in the development of civilization and how to adjust your story to your specific goal, Simmons showcases over 100 examples of effective storytelling drawn from the front lines of business and government, as well as myths, fables, and parables from around the world.
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Good material; painful narration
- De Dutiful Son-In-Law en 02-16-21
De: Annette Simmons
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Storyworthy
- Engage, Teach, Persuade, and Change Your Life Through the Power of Storytelling
- De: Matthew Dicks, Dan Kennedy - foreword
- Narrado por: Matthew Dicks, John Glouchevitch
- Duración: 10 h y 1 m
- Versión completa
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General
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Narración:
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Historia
A five-time Moth GrandSLAM winner and bestselling novelist shows how to tell a great story - and why doing so matters. Whether we realize it or not, we are always telling stories. On a first date or job interview, at a sales presentation or therapy appointment, with family or friends, we are constantly narrating events and interpreting emotions and actions. In this compelling book, storyteller extraordinaire Matthew Dicks presents wonderfully straightforward and engaging tips and techniques for constructing, telling, and polishing stories that will hold the attention of your audience (no matter how big or small).
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not many tips on how to deliver a good story
- De polaris en 08-22-19
De: Matthew Dicks, y otros
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Storynomics
- De: Robert McKee, Thomas Gerace
- Narrado por: Robert Mckee, Thomas Gerace
- Duración: 6 h y 27 m
- Versión completa
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Historia
Robert McKee's popular writing workshops have earned him an international reputation. The list of alumni with Academy Awards and Emmy Awards runs off the page. The cornerstone of his program is his singular book, Story, which has defined how we talk about the art of story creation. Now in Storynomics, McKee partners with digital marketing expert and Skyword CEO Tom Gerace to map a path for brands seeking to navigate the rapid decline of interrupt advertising.
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It needs an abridged version.
- De Amazon Customer en 11-05-18
De: Robert McKee, y otros
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How to Tell a Story
- The Essential Guide to Memorable Storytelling from The Moth
- De: The Moth, Meg Bowles, Catherine Burns, y otros
- Narrado por: Meg Bowles, Catherine Burns, Jenifer Hixson, y otros
- Duración: 10 h y 8 m
- Versión completa
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Historia
Filled with empowering, easy-to-follow tips for crafting stories that forge lasting bonds with friends, family, and colleagues alike, this book will help you connect authentically with the world around you and unleash the power of story in your life.
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I'm an adult. Get rid of the Beeps.
- De PettyPrincess en 06-30-22
De: The Moth, y otros
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Wired for Story
- The Writer's Guide to Using Brain Science to Hook Readers from the Very First Sentence
- De: Lisa Cron
- Narrado por: Brittany Pressley
- Duración: 7 h y 59 m
- Versión completa
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Historia
Imagine knowing what the brain craves from every tale it encounters, what fuels the success of any great story, and what keeps readers transfixed. Wired for Story reveals these cognitive secrets—and it’s a game-changer for anyone who has ever set pen to paper.
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Inspiring but boring
- De J. Hansen en 11-19-23
De: Lisa Cron
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Stories That Stick
- How Storytelling Can Captivate Customers, Influence Audiences, and Transform Your Business
- De: Kindra Hall
- Narrado por: Kindra Hall
- Duración: 7 h y 15 m
- Versión completa
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Stories That Stick provides a clear framework of ideals and a concise set of actions for you to take complete control of your own story, utilizing the principles behind the world’s most effective business storytelling strategies. Telling these stories well is a simple, accessible skill anyone can develop. With case studies, company profiles, and anecdotes backed with original research, Hall presents storytelling as the underutilized talent that separates the good from the best in business.
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Good but not enough instruction
- De jeremy en 01-06-20
De: Kindra Hall
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Contagious
- Why Things Catch On
- De: Jonah Berger
- Narrado por: Keith Nobbs
- Duración: 6 h y 50 m
- Versión completa
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Historia
Why do some products get more word of mouth than others? Why does some online content go viral? Word of mouth makes products, ideas, and behaviors catch on. It's more influential than advertising and far more effective. Can you create word of mouth for your product or idea? According to Berger, you can. Whether you operate a neighborhood restaurant, a corporation with hundreds of employees, or are running for a local office for the first time, the steps that can help your product or idea become viral are the same.
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A Primer on Viral & Memorable Marketing
- De Douglas C. Bates en 04-01-13
De: Jonah Berger
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Save the Cat!
- The Last Book on Screenwriting You'll Ever Need
- De: Blake Snyder
- Narrado por: George Newbern
- Duración: 5 h y 22 m
- Versión completa
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Here's what started the phenomenon: This book has been a best seller for over 15 years and has been used by screenwriters around the world! Blake Snyder tells all in this fast, funny, and candid look inside the movie business. Save the Cat is just one of many ironclad rules for making your ideas more marketable and your script more satisfying.
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Don't waste your time
- De Amazon Customer en 02-05-20
De: Blake Snyder