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Stop Selling, Start Listening

Why Empathy and Curiosity Are the Only Sales Strategies You’ll Ever Need

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Stop Selling, Start Listening

De: Jordan Keller
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Are you tired of feeling like every sales conversation is a performance? Do you want to build real connections with buyers, uncover their true needs, and close deals without feeling pushy?

Stop Selling, Start Listening, is your ultimate roadmap to mastering the art of sales through empathy, curiosity, and problem-solving.

In today’s world, buyers are more informed and skeptical than ever before. Traditional sales tactics—pushy pitches, rigid scripts, and high-pressure closes—just don’t work anymore. That’s why top-performing salespeople are shifting their focus to building trust, listening deeply, and solving the right problems.

This book introduces the Tell Me More framework, a powerful method that transforms sales conversations into collaborative problem-solving sessions. Whether you’re a seasoned pro or new to sales, this book provides actionable strategies to help you:
  • Uncover Buyer Challenges: Learn how to ask the right questions to understand surface-level concerns, underlying causes, and the wider impact of problems.
  • Handle Objections with Confidence: Turn hesitation into trust by addressing objections with curiosity and empathy.
  • Build Trust Faster: Position yourself as a partner, not just a salesperson, by creating personalized solutions that buyers can’t resist.
  • Navigate Tough Conversations: Adapt your approach for skeptical, rushed, or overwhelmed buyers with real-world scenarios and examples.
  • Close More Deals: Craft solutions that feel tailor-made, ensuring buyers feel confident in saying yes.
Packed with practical tools, real-life examples, and customizable strategies, Tell Me More is more than a sales book—it’s a mindset shift.

If you’re ready to stop selling and start solving, this book will help you build stronger relationships, close more deals, and enjoy selling again.

Perfect for professionals in B2B sales, SaaS, consulting, or anyone who wants to master the modern art of selling.
Start transforming the way you sell today—because the best salespeople don’t sell. They listen.
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