The Behaviour Business
How to Apply Behavioural Science for Business Success
No se pudo agregar al carrito
Add to Cart failed.
Error al Agregar a Lista de Deseos.
Error al eliminar de la lista de deseos.
Error al añadir a tu biblioteca
Error al seguir el podcast
Error al dejar de seguir el podcast
Exclusivo para miembros Prime: ¿Nuevo en Audible? Obtén 2 audiolibros gratis con tu prueba.
The Behaviour Business
Compra ahora por $19.95
No default payment method selected.
We are sorry. We are not allowed to sell this product with the selected payment method
-
Narrado por:
-
Ian Pringle
-
De:
-
Richard Chataway
Acerca de esta escucha
If you are in business, you are in the business of behavior. Unless a business influences behavior, it will not succeed.
In the last 50 years, we have learnt more about how we behave than over the previous 5,000. This audiobook shows how behavioral science has revolutionized our understanding of how people really think (or don’t) and how we can use those insights in our businesses to influence behavior and gain competitive advantage.
Richard Chataway works for the BVA Nudge Unit, a global consultancy specializing in behavioral change, and has experience in everything, from getting people to join the armed forces, drink spirits rather than wine, and buy flatpack furniture, to developing the world’s most successful stop- smoking mobile app.
©2020 Harriman House (P)2020 Harriman HouseLos oyentes también disfrutaron...
-
What Your Customer Wants and Can’t Tell You
- Unlocking Consumer Decisions with the Science of Behavioral Economics
- De: Melina Palmer
- Narrado por: Rachel Perry
- Duración: 8 h y 12 m
- Versión completa
-
General4.5 out of 5 stars 30
-
Narración:5 out of 5 stars 26
-
Historia5 out of 5 stars 26
This audiobook explains why people buy - and how to use that knowledge to improve pricing, increase sales, and create better, "brain-friendly" brand messaging. Become a more effective leader with the practical tools in this book.
-
5 out of 5 stars
-
Great tips and insights
- De L. Peterson en 07-31-24
De: Melina Palmer
-
Mindset
- The New Psychology of Success
- De: Carol S. Dweck PhD
- Narrado por: Bernadette Dunne
- Duración: 10 h y 23 m
- Versión completa
-
General4.5 out of 5 stars 7,678
-
Narración:4.5 out of 5 stars 6,321
-
Historia4.5 out of 5 stars 6,263
After decades of research, world-renowned Stanford University psychologist Carol S. Dweck discovered a simple but groundbreaking idea: the power of mindset. In this brilliant book, she describes how success in school, work, sports, the arts, and almost every area of human endeavor can be dramatically influenced by how we think about our talents and abilities. In this edition, Dweck offers new insights into her now famous and broadly embraced concept. She introduces a phenomenon she calls false growth mindset and guides people toward adopting a deeper, truer growth mindset.
-
1 out of 5 stars
-
😫THIS NARRATOR IS UNBEARABLE 😫
- De The non-critic en 03-29-19
-
The Choice Factory
- 25 Behavioural Biases That Influence What We Buy
- De: Richard Shotton
- Narrado por: Simon Cole
- Duración: 5 h y 1 m
- Versión completa
-
General4.5 out of 5 stars 104
-
Narración:4.5 out of 5 stars 86
-
Historia4.5 out of 5 stars 85
Before you can influence decisions, you need to understand what drives them. In The Choice Factory, Richard Shotton sets out to help you learn. By observing a typical day of decision-making, from trivial food choices to significant work-place moves, he investigates how our behavior is shaped by psychological shortcuts. With a clear focus on the marketing potential of knowing what makes us tick, Shotton has drawn on evidence from academia, real-life ad campaigns, and his own original research.
-
5 out of 5 stars
-
Concise & Precise!
- De Mohamed Anwar en 01-20-20
De: Richard Shotton
-
The Design of Everyday Things
- Revised and Expanded Edition
- De: Don Norman
- Narrado por: Neil Hellegers
- Duración: 10 h y 39 m
- Versión completa
-
General4.5 out of 5 stars 1,640
-
Narración:4.5 out of 5 stars 1,310
-
Historia4.5 out of 5 stars 1,299
Even the smartest among us can feel inept as we fail to figure out which light switch or oven burner to turn on, or whether to push, pull, or slide a door. The fault, argues this ingenious - even liberating - audiobook, lies not in ourselves, but in product design that ignores the needs of users and the principles of cognitive psychology. The Design of Everyday Things shows that good, usable design is possible. The rules are simple: make things visible, exploit natural relationships that couple function and control, and make intelligent use of constraints.
-
5 out of 5 stars
-
Designers Start Here (missing visual references)
- De sammy k en 09-01-19
De: Don Norman
-
Decoded (2nd Edition)
- The Science Behind Why We Buy
- De: Phil P. Barden
- Narrado por: Graham Mack
- Duración: 9 h y 52 m
- Versión completa
-
General4 out of 5 stars 6
-
Narración:3.5 out of 5 stars 6
-
Historia4.5 out of 5 stars 6
If you understand why people buy, you are already one step ahead in reaching out to them effectively with your products and services. Decoded: The Science Behind Why We Buy offers a groundbreaking exploration into the science of purchasing. The book specifically demonstrates why decision science has proven invaluable to the field of marketing by helping to explain purchasing behaviors.
-
3 out of 5 stars
-
Great book on behavioral science, marred by lack of pdf with images referenced in Audiobook
- De Sebastian Antony en 05-22-24
De: Phil P. Barden
-
Nudge: The Final Edition
- Improving Decisions About Money, Health, and the Environment
- De: Richard H. Thaler, Cass R. Sunstein
- Narrado por: Sean Pratt
- Duración: 11 h y 33 m
- Versión completa
-
General4.5 out of 5 stars 935
-
Narración:4.5 out of 5 stars 780
-
Historia4.5 out of 5 stars 770
Since the original publication of Nudge more than a decade ago, the title has entered the vocabulary of businesspeople, policy makers, engaged citizens, and consumers everywhere. The book has given rise to more than 200 "nudge units" in governments around the world and countless groups of behavioral scientists in every part of the economy. It has taught us how to use thoughtful "choice architecture" - a concept the authors invented - to help us make better decisions for ourselves, our families, and our society.
-
2 out of 5 stars
-
Doesn’t include a Pdf of the images the book calls out
- De John O'Connell en 08-03-21
De: Richard H. Thaler, y otros
-
What Your Customer Wants and Can’t Tell You
- Unlocking Consumer Decisions with the Science of Behavioral Economics
- De: Melina Palmer
- Narrado por: Rachel Perry
- Duración: 8 h y 12 m
- Versión completa
-
General4.5 out of 5 stars 30
-
Narración:5 out of 5 stars 26
-
Historia5 out of 5 stars 26
This audiobook explains why people buy - and how to use that knowledge to improve pricing, increase sales, and create better, "brain-friendly" brand messaging. Become a more effective leader with the practical tools in this book.
-
5 out of 5 stars
-
Great tips and insights
- De L. Peterson en 07-31-24
De: Melina Palmer
-
Mindset
- The New Psychology of Success
- De: Carol S. Dweck PhD
- Narrado por: Bernadette Dunne
- Duración: 10 h y 23 m
- Versión completa
-
General4.5 out of 5 stars 7,678
-
Narración:4.5 out of 5 stars 6,321
-
Historia4.5 out of 5 stars 6,263
After decades of research, world-renowned Stanford University psychologist Carol S. Dweck discovered a simple but groundbreaking idea: the power of mindset. In this brilliant book, she describes how success in school, work, sports, the arts, and almost every area of human endeavor can be dramatically influenced by how we think about our talents and abilities. In this edition, Dweck offers new insights into her now famous and broadly embraced concept. She introduces a phenomenon she calls false growth mindset and guides people toward adopting a deeper, truer growth mindset.
-
1 out of 5 stars
-
😫THIS NARRATOR IS UNBEARABLE 😫
- De The non-critic en 03-29-19
-
The Choice Factory
- 25 Behavioural Biases That Influence What We Buy
- De: Richard Shotton
- Narrado por: Simon Cole
- Duración: 5 h y 1 m
- Versión completa
-
General4.5 out of 5 stars 104
-
Narración:4.5 out of 5 stars 86
-
Historia4.5 out of 5 stars 85
Before you can influence decisions, you need to understand what drives them. In The Choice Factory, Richard Shotton sets out to help you learn. By observing a typical day of decision-making, from trivial food choices to significant work-place moves, he investigates how our behavior is shaped by psychological shortcuts. With a clear focus on the marketing potential of knowing what makes us tick, Shotton has drawn on evidence from academia, real-life ad campaigns, and his own original research.
-
5 out of 5 stars
-
Concise & Precise!
- De Mohamed Anwar en 01-20-20
De: Richard Shotton
-
The Design of Everyday Things
- Revised and Expanded Edition
- De: Don Norman
- Narrado por: Neil Hellegers
- Duración: 10 h y 39 m
- Versión completa
-
General4.5 out of 5 stars 1,640
-
Narración:4.5 out of 5 stars 1,310
-
Historia4.5 out of 5 stars 1,299
Even the smartest among us can feel inept as we fail to figure out which light switch or oven burner to turn on, or whether to push, pull, or slide a door. The fault, argues this ingenious - even liberating - audiobook, lies not in ourselves, but in product design that ignores the needs of users and the principles of cognitive psychology. The Design of Everyday Things shows that good, usable design is possible. The rules are simple: make things visible, exploit natural relationships that couple function and control, and make intelligent use of constraints.
-
5 out of 5 stars
-
Designers Start Here (missing visual references)
- De sammy k en 09-01-19
De: Don Norman
-
Decoded (2nd Edition)
- The Science Behind Why We Buy
- De: Phil P. Barden
- Narrado por: Graham Mack
- Duración: 9 h y 52 m
- Versión completa
-
General4 out of 5 stars 6
-
Narración:3.5 out of 5 stars 6
-
Historia4.5 out of 5 stars 6
If you understand why people buy, you are already one step ahead in reaching out to them effectively with your products and services. Decoded: The Science Behind Why We Buy offers a groundbreaking exploration into the science of purchasing. The book specifically demonstrates why decision science has proven invaluable to the field of marketing by helping to explain purchasing behaviors.
-
3 out of 5 stars
-
Great book on behavioral science, marred by lack of pdf with images referenced in Audiobook
- De Sebastian Antony en 05-22-24
De: Phil P. Barden
-
Nudge: The Final Edition
- Improving Decisions About Money, Health, and the Environment
- De: Richard H. Thaler, Cass R. Sunstein
- Narrado por: Sean Pratt
- Duración: 11 h y 33 m
- Versión completa
-
General4.5 out of 5 stars 935
-
Narración:4.5 out of 5 stars 780
-
Historia4.5 out of 5 stars 770
Since the original publication of Nudge more than a decade ago, the title has entered the vocabulary of businesspeople, policy makers, engaged citizens, and consumers everywhere. The book has given rise to more than 200 "nudge units" in governments around the world and countless groups of behavioral scientists in every part of the economy. It has taught us how to use thoughtful "choice architecture" - a concept the authors invented - to help us make better decisions for ourselves, our families, and our society.
-
2 out of 5 stars
-
Doesn’t include a Pdf of the images the book calls out
- De John O'Connell en 08-03-21
De: Richard H. Thaler, y otros
-
Algorithms to Live By
- The Computer Science of Human Decisions
- De: Brian Christian, Tom Griffiths
- Narrado por: Brian Christian
- Duración: 11 h y 50 m
- Versión completa
-
General4.5 out of 5 stars 17,327
-
Narración:4.5 out of 5 stars 14,623
-
Historia4.5 out of 5 stars 14,506
From finding a spouse to finding a parking spot, from organizing one's inbox to understanding the workings of human memory, Algorithms to Live By transforms the wisdom of computer science into strategies for human living.
-
5 out of 5 stars
-
Great listen, just don't expect tips!
- De Adam Hosman en 08-07-17
De: Brian Christian, y otros
-
Hooked: How to Build Habit-Forming Products
- De: Nir Eyal, Ryan Hoover
- Narrado por: Nir Eyal
- Duración: 4 h y 40 m
- Versión completa
-
General4.5 out of 5 stars 4,656
-
Narración:4 out of 5 stars 3,868
-
Historia4.5 out of 5 stars 3,833
Why do some products capture our attention, while others flop? What makes us engage with certain products out of habit? Is there a pattern underlying how technologies hook us? This audiobook introduces listeners to the "Hooked Model", a four-step process companies use to build customer habits. Through consecutive cycles through the hook, successful products reach their ultimate goal of bringing users back repeatedly - without depending on costly advertising or aggressive messaging.
-
4 out of 5 stars
-
Great book, wish the narration was a little better.
- De Todays The Best Day - Dani Davis en 07-21-15
De: Nir Eyal, y otros
-
Alchemy
- The Dark Art and Curious Science of Creating Magic in Brands, Business, and Life
- De: Rory Sutherland
- Narrado por: Rory Sutherland
- Duración: 9 h y 38 m
- Versión completa
-
General4.5 out of 5 stars 1,614
-
Narración:5 out of 5 stars 1,397
-
Historia4.5 out of 5 stars 1,392
Why is Red Bull so popular, though everyone—everyone!—hates the taste? Humans are, in a word, irrational, basing decisions as much on subtle external signals (that little blue can) as on objective qualities (flavor, price, quality). The surrounding world, meanwhile, is irreducibly complex and random. This means future success can’t be projected on any accounting spreadsheet. To strike gold, you must master the dark art and curious science of conjuring irresistible ideas: alchemy.
-
5 out of 5 stars
-
One of the best books I’ve read
- De anon. en 07-23-19
De: Rory Sutherland
-
Magic Words
- De: Jonah Berger
- Narrado por: Keith Nobbs
- Duración: 6 h y 54 m
- Versión completa
-
General4.5 out of 5 stars 93
-
Narración:4.5 out of 5 stars 81
-
Historia4.5 out of 5 stars 81
New York Times bestselling author Jonah Berger’s cutting-edge research reveals how six types of words can increase your impact in every area of life: from persuading others and building stronger relationships, to boosting creativity and motivating teams.
-
5 out of 5 stars
-
good book minus the progressive flare-up
- De H.B. en 06-06-23
De: Jonah Berger
-
Messengers
- Who We Listen To, Who We Don't, and Why
- De: Stephen Martin, Joseph Marks
- Narrado por: Sam Woolf
- Duración: 8 h y 46 m
- Versión completa
-
General4.5 out of 5 stars 49
-
Narración:4.5 out of 5 stars 42
-
Historia4.5 out of 5 stars 41
In this revelatory book, Stephen Martin and Joseph Marks explain how in our uncertain and ambiguous world, the messenger is the message. We frequently fail to separate the idea being communicated from the person conveying it, they argue: the status or connectedness of the messenger become more important than the message itself.
-
1 out of 5 stars
-
interesting topic but hidden agenda
- De CoCo en 11-24-19
De: Stephen Martin, y otros
-
The Illusion of Choice
- 16½ Psychological Biases That Influence What We Buy
- De: Richard Shotton
- Narrado por: Simon Cole
- Duración: 4 h y 37 m
- Versión completa
-
General4 out of 5 stars 20
-
Narración:4 out of 5 stars 16
-
Historia4.5 out of 5 stars 16
Every day, people make hundreds of choices. Many of these are commercial: What shampoo to pick? How much to spend on a bottle of wine? Whether to renew a subscription. These choices might appear to be freely made, but psychologists have shown that subtle changes in the way products are positioned, promoted, and marketed can radically alter how customers behave.
-
3 out of 5 stars
-
Where is the accompanying PDF? It is not in the audible app!
- De AmazonShopper214 en 08-31-23
De: Richard Shotton
-
The Lean Startup
- How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses
- De: Eric Ries
- Narrado por: Eric Ries
- Duración: 8 h y 38 m
- Versión completa
-
General4.5 out of 5 stars 13,933
-
Narración:4.5 out of 5 stars 11,558
-
Historia4.5 out of 5 stars 11,471
Most startups fail. But many of those failures are preventable. The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched.
-
3 out of 5 stars
-
Informative, mature but not original or essential
- De Jason Comely en 02-19-13
De: Eric Ries
-
The Personal MBA: Master the Art of Business
- De: Josh Kaufman
- Narrado por: Josh Kaufman
- Duración: 15 h y 25 m
- Versión completa
-
General4.5 out of 5 stars 7,213
-
Narración:4.5 out of 5 stars 6,110
-
Historia4.5 out of 5 stars 6,068
Josh Kaufman founded PersonalMBA.com as an alternative to the business school boondoggle. His blog has introduced hundreds of thousands of readers to the best business books and most powerful business concepts of all time. Now, he shares the essentials of entrepreneurship, marketing, sales, negotiation, operations, productivity, systems design, and much more, in one comprehensive volume. The Personal MBA distills the most valuable business lessons into simple, memorable mental models that can be applied to real-world challenges.
-
5 out of 5 stars
-
Not an MBA, But A Damn Decent Experience.
- De Cori en 01-20-13
De: Josh Kaufman
-
Evolutionary Ideas
- Unlocking Ancient Innovation to Solve Tomorrow’s Challenges
- De: Sam Tatam
- Narrado por: Kevin Meyer
- Duración: 6 h y 40 m
- Versión completa
-
General4 out of 5 stars 21
-
Narración:4 out of 5 stars 18
-
Historia4 out of 5 stars 18
When faced with new challenges, it’s easy to feel our solutions need to be equally unprecedented. We think we need a revolution. But what if this is a big mistake? In Evolutionary Ideas, Sam Tatam shows how behavioral science and evolutionary psychology can help us solve tomorrow’s challenges, not by divining something the world has never seen, but by borrowing from yesterday’s solutions–often in the most unexpected ways.
-
1 out of 5 stars
-
New Age, Not Impressed
- De Elizabeth Luras en 08-24-23
De: Sam Tatam
-
Exponential Organizations
- New Organizations Are Ten Times Better, Faster, and Cheaper Than Yours (and What to Do About It)
- De: Salim Ismail, Yuri van Geest, Michael S. Malone, y otros
- Narrado por: Kevin Young
- Duración: 11 h y 11 m
- Versión completa
-
General4.5 out of 5 stars 1,527
-
Narración:4.5 out of 5 stars 1,304
-
Historia4.5 out of 5 stars 1,298
In business, performance is key. In performance, how you organize can be the key to growth. In the past five years, the business world has seen the birth of a new breed of company - the Exponential Organization - that has revolutionized how a company can accelerate its growth by using technology.
-
3 out of 5 stars
-
Not a revelation
- De A. Yoshida en 01-24-16
De: Salim Ismail, y otros
-
Artificial Intelligence for Smart People
- Discover and Learn about Neural Networks and Building Artificial Intelligence Strategies for Business, Social Media, Marketing
- De: Melvin Doyle
- Narrado por: Valentina Di Paola
- Duración: 3 h y 26 m
- Versión completa
-
General4.5 out of 5 stars 31
-
Narración:4.5 out of 5 stars 31
-
Historia4.5 out of 5 stars 31
Discover how to take advantage of the coming AI and neural networks revolution, set yourself up for success, and make your businesses future-proof with the definitive guide to artificial intelligence! In this guide, Melvin Doyle skips the fluff and gives a clear overview of the technology explained in plain, simple English. Your eyes will be opened to how AI is transforming the way business is done, as well as techniques and strategies to apply this cutting edge tech to your own businesses.
-
2 out of 5 stars
-
Narration heavily accented and distracting
- De Amazon Customer en 02-17-23
De: Melvin Doyle
-
Prediction Machines
- The Simple Economics of Artificial Intelligence
- De: Ajay Agrawal, Joshua Gans, Avi Goldfarb
- Narrado por: LJ Ganser
- Duración: 7 h y 50 m
- Versión completa
-
General4.5 out of 5 stars 1,282
-
Narración:4.5 out of 5 stars 1,097
-
Historia4 out of 5 stars 1,094
Artificial intelligence does the seemingly impossible - driving cars, trading stocks, and teaching children. But facing the sea change that AI will bring can be paralyzing. How should companies set strategies, governments design policies, and people plan their lives for a world so different from what we know? In Prediction Machines, three eminent economists recast the rise of AI as a drop in the cost of prediction. With this single, masterful stroke, they lift the curtain on the AI-is-magic hype and show how basic tools from economics provide clarity about the AI revolution and a basis for action by CEOs, managers, policy makers, investors, and entrepreneurs.
-
3 out of 5 stars
-
Not sure what I was expecting, but underwhelmed
- De William J Brown en 09-27-18
De: Ajay Agrawal, y otros
Relacionado con este tema
-
Superminds
- The Surprising Power of People and Computers Thinking Together
- De: Thomas W. Malone
- Narrado por: Mel Foster
- Duración: 11 h y 11 m
- Versión completa
-
General4 out of 5 stars 100
-
Narración:4 out of 5 stars 90
-
Historia4 out of 5 stars 90
Many people today are so dazzled by the long-term potential for artificial intelligence that they overlook the much clearer and more immediate potential for a new form of "collective intelligence": the intelligence of groups of people and computers working together. In Superminds, Thomas Malone explains what we need to do to take advantage of this potential. Groundbreaking and utterly fascinating, Superminds will change the way you work - both with others and with computers - for the better.
-
2 out of 5 stars
-
"Why did a Kenyan immigrant win the 2008 election"
- De RealTruth en 07-11-18
De: Thomas W. Malone
-
Machine, Platform, Crowd
- Harnessing Our Digital Future
- De: Erik Brynjolfsson, Andrew McAfee
- Narrado por: Jeff Cummings
- Duración: 10 h y 57 m
- Versión completa
-
General4.5 out of 5 stars 1,199
-
Narración:4.5 out of 5 stars 1,006
-
Historia4.5 out of 5 stars 1,001
In The Second Machine Age, Andrew McAfee and Erik Brynjolfsson predicted some of the far-reaching effects of digital technologies on our lives and businesses. Now they’ve written a guide to help listeners make the most of our collective future. Machine | Platform | Crowd outlines the opportunities and challenges inherent in the science fiction technologies that have come to life in recent years, like self-driving cars and 3D printers, online platforms for renting outfits and scheduling workouts, or crowd-sourced medical research and financial instruments.
-
5 out of 5 stars
-
Both How AND Why for Techies
- De Dan Collins en 08-11-17
De: Erik Brynjolfsson, y otros
-
Artificial Intelligence: 101 Things You Must Know Today About Our Future
- De: Lasse Rouhiainen
- Narrado por: Rodger Paxton
- Duración: 8 h y 17 m
- Versión completa
-
General4.5 out of 5 stars 47
-
Narración:4 out of 5 stars 41
-
Historia4 out of 5 stars 42
Artificial intelligence is changing our world faster than we can imagine, and it will impact every area of our lives. And this is happening whether we like it or not. You might have heard that many jobs will be replaced by automation and robots, but did you also know that at the same time a huge number of new jobs will be created by AI? This book covers many fascinating and timely topics related to artificial intelligence, including: self-driving cars, robots, chatbots, and how AI will impact the job market, business processes, and entire industries, just to name a few.
-
1 out of 5 stars
-
Completely useless
- De Joe V en 03-29-19
De: Lasse Rouhiainen
-
Power and Prediction
- The Disruptive Economics of Artificial Intelligence
- De: Ajay Agrawal, Joshua Gans, Avi Goldfarb
- Narrado por: Tom Beyer
- Duración: 10 h y 7 m
- Versión completa
-
General4.5 out of 5 stars 100
-
Narración:4.5 out of 5 stars 88
-
Historia4 out of 5 stars 88
In their bestselling first book, Prediction Machines, eminent economists Ajay Agrawal, Joshua Gans, and Avi Goldfarb explained the simple yet game-changing economics of AI. Now, in Power and Prediction, they go deeper, examining the most basic unit of analysis: the decision. The authors explain that the two key decision-making ingredients are prediction and judgment, and we perform both together in our minds, often without realizing it.
-
5 out of 5 stars
-
Inspire system thinking with informative examples
- De Lucy A. Pithecus en 11-16-22
De: Ajay Agrawal, y otros
-
The Amazon Way: Amazon's 14 Leadership Principles
- De: John Rossman, Tom Alberg - foreword
- Narrado por: Jeff Cummings
- Duración: 4 h y 40 m
- Versión completa
-
General4.5 out of 5 stars 142
-
Narración:4.5 out of 5 stars 108
-
Historia4.5 out of 5 stars 106
The 3rd edition of The Amazon Way is one of the rare business leadership books giving actionable insights for innovation and business growth to be the basis for your digital transformation gameplan. The Amazon Way translates Amazon's unique culture and management practices into insights and opportunities, as only an Amazon executive and expert advisor could do for the Amazon Leadership Principles giving listeners one of the essential business leadership books for the digital era.
-
5 out of 5 stars
-
Good overview about Amazon
- De MrsSnuggs0512 en 06-05-24
De: John Rossman, y otros
-
Human + Machine
- Reimagining Work in the Age of AI
- De: Paul R. Daugherty, H. James Wilson
- Narrado por: Jamie Renell
- Duración: 5 h y 55 m
- Versión completa
-
General4 out of 5 stars 333
-
Narración:4.5 out of 5 stars 284
-
Historia4 out of 5 stars 284
Look around you. Artificial intelligence is no longer just a futuristic notion. It's here right now - in software that senses what we need, supply chains that "think" in real time, and robots that respond to changes in their environment. Twenty-first-century pioneer companies are already using AI to innovate and grow fast. The bottom line is this: Businesses that understand how to harness AI can surge ahead. Those that neglect it will fall behind. Which side are you on?
-
3 out of 5 stars
-
A golf course book
- De C. Surdak en 07-30-18
De: Paul R. Daugherty, y otros
-
Superminds
- The Surprising Power of People and Computers Thinking Together
- De: Thomas W. Malone
- Narrado por: Mel Foster
- Duración: 11 h y 11 m
- Versión completa
-
General4 out of 5 stars 100
-
Narración:4 out of 5 stars 90
-
Historia4 out of 5 stars 90
Many people today are so dazzled by the long-term potential for artificial intelligence that they overlook the much clearer and more immediate potential for a new form of "collective intelligence": the intelligence of groups of people and computers working together. In Superminds, Thomas Malone explains what we need to do to take advantage of this potential. Groundbreaking and utterly fascinating, Superminds will change the way you work - both with others and with computers - for the better.
-
2 out of 5 stars
-
"Why did a Kenyan immigrant win the 2008 election"
- De RealTruth en 07-11-18
De: Thomas W. Malone
-
Machine, Platform, Crowd
- Harnessing Our Digital Future
- De: Erik Brynjolfsson, Andrew McAfee
- Narrado por: Jeff Cummings
- Duración: 10 h y 57 m
- Versión completa
-
General4.5 out of 5 stars 1,199
-
Narración:4.5 out of 5 stars 1,006
-
Historia4.5 out of 5 stars 1,001
In The Second Machine Age, Andrew McAfee and Erik Brynjolfsson predicted some of the far-reaching effects of digital technologies on our lives and businesses. Now they’ve written a guide to help listeners make the most of our collective future. Machine | Platform | Crowd outlines the opportunities and challenges inherent in the science fiction technologies that have come to life in recent years, like self-driving cars and 3D printers, online platforms for renting outfits and scheduling workouts, or crowd-sourced medical research and financial instruments.
-
5 out of 5 stars
-
Both How AND Why for Techies
- De Dan Collins en 08-11-17
De: Erik Brynjolfsson, y otros
-
Artificial Intelligence: 101 Things You Must Know Today About Our Future
- De: Lasse Rouhiainen
- Narrado por: Rodger Paxton
- Duración: 8 h y 17 m
- Versión completa
-
General4.5 out of 5 stars 47
-
Narración:4 out of 5 stars 41
-
Historia4 out of 5 stars 42
Artificial intelligence is changing our world faster than we can imagine, and it will impact every area of our lives. And this is happening whether we like it or not. You might have heard that many jobs will be replaced by automation and robots, but did you also know that at the same time a huge number of new jobs will be created by AI? This book covers many fascinating and timely topics related to artificial intelligence, including: self-driving cars, robots, chatbots, and how AI will impact the job market, business processes, and entire industries, just to name a few.
-
1 out of 5 stars
-
Completely useless
- De Joe V en 03-29-19
De: Lasse Rouhiainen
-
Power and Prediction
- The Disruptive Economics of Artificial Intelligence
- De: Ajay Agrawal, Joshua Gans, Avi Goldfarb
- Narrado por: Tom Beyer
- Duración: 10 h y 7 m
- Versión completa
-
General4.5 out of 5 stars 100
-
Narración:4.5 out of 5 stars 88
-
Historia4 out of 5 stars 88
In their bestselling first book, Prediction Machines, eminent economists Ajay Agrawal, Joshua Gans, and Avi Goldfarb explained the simple yet game-changing economics of AI. Now, in Power and Prediction, they go deeper, examining the most basic unit of analysis: the decision. The authors explain that the two key decision-making ingredients are prediction and judgment, and we perform both together in our minds, often without realizing it.
-
5 out of 5 stars
-
Inspire system thinking with informative examples
- De Lucy A. Pithecus en 11-16-22
De: Ajay Agrawal, y otros
-
The Amazon Way: Amazon's 14 Leadership Principles
- De: John Rossman, Tom Alberg - foreword
- Narrado por: Jeff Cummings
- Duración: 4 h y 40 m
- Versión completa
-
General4.5 out of 5 stars 142
-
Narración:4.5 out of 5 stars 108
-
Historia4.5 out of 5 stars 106
The 3rd edition of The Amazon Way is one of the rare business leadership books giving actionable insights for innovation and business growth to be the basis for your digital transformation gameplan. The Amazon Way translates Amazon's unique culture and management practices into insights and opportunities, as only an Amazon executive and expert advisor could do for the Amazon Leadership Principles giving listeners one of the essential business leadership books for the digital era.
-
5 out of 5 stars
-
Good overview about Amazon
- De MrsSnuggs0512 en 06-05-24
De: John Rossman, y otros
-
Human + Machine
- Reimagining Work in the Age of AI
- De: Paul R. Daugherty, H. James Wilson
- Narrado por: Jamie Renell
- Duración: 5 h y 55 m
- Versión completa
-
General4 out of 5 stars 333
-
Narración:4.5 out of 5 stars 284
-
Historia4 out of 5 stars 284
Look around you. Artificial intelligence is no longer just a futuristic notion. It's here right now - in software that senses what we need, supply chains that "think" in real time, and robots that respond to changes in their environment. Twenty-first-century pioneer companies are already using AI to innovate and grow fast. The bottom line is this: Businesses that understand how to harness AI can surge ahead. Those that neglect it will fall behind. Which side are you on?
-
3 out of 5 stars
-
A golf course book
- De C. Surdak en 07-30-18
De: Paul R. Daugherty, y otros
-
The Science of Growth
- How Facebook Beat Friendster - and How Nine Other Startups Left the Rest in the Dust
- De: Sean Ammirati, Richard Florida - foreword
- Narrado por: Fajer Al-Kaisi
- Duración: 6 h y 57 m
- Versión completa
-
General4 out of 5 stars 112
-
Narración:4.5 out of 5 stars 95
-
Historia4 out of 5 stars 95
The lean entrepreneurship movement has captivated Silicon Valley and entrepreneurs across the country. It provided an agile framework to develop the right product solution for a given target market and is now used by almost every fledgling company to do just that. The next challenge is growth - to achieve the financial returns and, more importantly, the impact they dreamed of when starting off on their adventure.
-
5 out of 5 stars
-
Awesome book
- De Josh en 04-29-16
De: Sean Ammirati, y otros
-
What to Do When Machines Do Everything
- How to Get Ahead in a World of AI, Algorithms, Bots, and Big Data
- De: Malcolm Frank, Paul Roehrig, Ben Pring
- Narrado por: Eric Jason Martin
- Duración: 7 h y 28 m
- Versión completa
-
General4.5 out of 5 stars 269
-
Narración:4.5 out of 5 stars 238
-
Historia4.5 out of 5 stars 237
What to Do When Machines Do Everything is a guidebook to succeeding in the next generation of the digital economy. When systems running on artificial intelligence can drive our cars, diagnose medical patients, and manage our finances more effectively than humans, it raises profound questions on the future of work and how companies compete.
-
2 out of 5 stars
-
Assumes that machine learning will grow very slow
- De Nathan Burnham en 05-06-17
De: Malcolm Frank, y otros
-
Jobs to Be Done
- A Roadmap for Customer-Centered Innovation
- De: Stephen Wunker, David Farber, Jessica Wattman
- Narrado por: Tim Andres Pabon
- Duración: 4 h y 52 m
- Versión completa
-
General4 out of 5 stars 110
-
Narración:4 out of 5 stars 88
-
Historia4 out of 5 stars 89
Jobs to Be Done gives you a clear-cut framework for thinking about your business, outlines a road map for discovering new markets, new products, and new services, and helps you generate creative opportunities to innovate your way to success.
-
2 out of 5 stars
-
YouTube talks are better.
- De BizTech Readings en 12-27-16
De: Stephen Wunker, y otros
-
The Future of the Professions
- How Technology Will Transform the Work of Human Experts
- De: Richard Susskind, Daniel Susskind
- Narrado por: John Lee
- Duración: 12 h y 39 m
- Versión completa
-
General4 out of 5 stars 271
-
Narración:4 out of 5 stars 224
-
Historia4 out of 5 stars 223
This book predicts the decline of today's professions and describes the people and systems that will replace them. In an Internet society, according to Richard Susskind and Daniel Susskind, we will neither need nor want doctors, teachers, accountants, architects, the clergy, consultants, lawyers, and many others to work as they did in the 20th century.
-
3 out of 5 stars
-
I Hope It's Not All True
- De John en 05-01-16
De: Richard Susskind, y otros
-
Designing for Growth
- A Design Thinking Tool Kit for Managers
- De: Jeanne Liedtka, Tim Ogilvie
- Narrado por: Nicol Zanzarella
- Duración: 6 h y 35 m
- Versión completa
-
General4 out of 5 stars 103
-
Narración:4 out of 5 stars 86
-
Historia4 out of 5 stars 85
Jeanne Liedtka and Tim Ogilvie educate listeners on one of the hottest trends in business development: "design thinking", or the ability to turn abstract ideas into practical applications for maximal business growth. Jeanne Liedtka's recent book, The Catalyst: How YOU Can Lead Extraordinary Growth, was named a Top Innovation and Design Thinking Book by Business Week. Tim Ogilvie has been hailed as a visionary for his pioneering contributions to service innovation, business model innovation, and customer experience design.
-
4 out of 5 stars
-
Audiobook requires regular book
- De GoingGoingGone... en 07-01-18
De: Jeanne Liedtka, y otros
-
Winning with Data
- Transform Your Culture, Empower Your People, and Shape the Future
- De: Tomasz Tunguz, Frank Bien
- Narrado por: James Patrick Cronin
- Duración: 5 h y 37 m
- Versión completa
-
General4 out of 5 stars 90
-
Narración:4.5 out of 5 stars 74
-
Historia4 out of 5 stars 73
Winning with Data explores the cultural changes big data brings to business, and shows you how to adapt your organization to leverage data to maximum effect. Authors Tomasz Tunguz and Frank Bien draw on extensive background in big data, business intelligence, and business strategy to provide a blueprint for companies looking to move head-on into the data wave. Instrumentation is discussed in detail, but the core of the change is in the culture.
-
1 out of 5 stars
-
Content marketing
- De Adam Winn en 12-22-16
De: Tomasz Tunguz, y otros
-
Disruptive Marketing
- What Growth Hackers, Data Punks, and Other Hybrid Thinkers Can Teach Us About Navigating the New Normal
- De: Geoffrey Colon
- Narrado por: Geoffrey Colon
- Duración: 6 h y 14 m
- Versión completa
-
General4 out of 5 stars 80
-
Narración:4 out of 5 stars 74
-
Historia4 out of 5 stars 73
Now that 75 percent of screen time is spent on connected devices, digital strategies have moved front and center of most marketing plans. But what if that's not enough? What if most people ignore company messages? What if consumer engagement never goes further than the "like" button? A sobering reality is hitting marketers. Technology hasn't just reshaped mass media, it's altering behavior as well. And getting through to customers will take some radical rethinking.
-
5 out of 5 stars
-
Needed. Valuable. Welcome contribution.
- De Oliver Nielsen en 04-26-17
De: Geoffrey Colon
-
Think Like Amazon
- 50 1/2 Ideas to Become a Digital Leader
- De: John Rossman
- Narrado por: Jeff Cummings, John Rossman
- Duración: 9 h y 10 m
- Versión completa
-
General4.5 out of 5 stars 223
-
Narración:4.5 out of 5 stars 188
-
Historia4.5 out of 5 stars 188
“What would Jeff do?” Since leaving Amazon to advise start-ups and corporations, John Rossman has been asked this question countless times by executives who want to know “the secret” behind Amazon’s historic success. In this step-by-step guide, he provides 50½ answers drawn from his experience as an Amazon executive - and shows today’s business leaders how to think like Amazon, strategize like Bezos, and beat the competition like nobody’s business.
-
5 out of 5 stars
-
A must read if you really want to innovate like Amazon
- De Npino en 05-19-19
De: John Rossman
-
Attacker's Advantage
- Turning Uncertainty into Breakthrough Opportunities
- De: Ram Charan
- Narrado por: Mark Bramhall
- Duración: 6 h y 8 m
- Versión completa
-
General4 out of 5 stars 83
-
Narración:4 out of 5 stars 68
-
Historia4 out of 5 stars 69
In The Attacker's Advantage, Charan reveals the upside of uncertainty for those leaders who are nimbly positioned to anticipate the catalysts of disruption and embrace change. He updates and adapts the principles of his previous best sellers to address the current turbulent business environment, cutting through the veil of complexity to concentrate on the new customer needs and expectations and providing the tools for corporate leaders to take their companies to a higher level.
-
4 out of 5 stars
-
Fantastic book - volume lower than usual
- De James Gajewski en 06-14-15
De: Ram Charan
-
Big Data in Practice
- How 45 Successful Companies Used Big Data Analytics to Deliver Extraordinary Results
- De: Bernard Marr
- Narrado por: Piers Hampton
- Duración: 7 h y 25 m
- Versión completa
-
General4 out of 5 stars 68
-
Narración:4 out of 5 stars 58
-
Historia4 out of 5 stars 55
The best-selling author of Big Data is back, this time with a unique and in-depth insight into how specific companies use big data. Big data is on the tip of everyone's tongue. Everyone understands its power and importance, but many fail to grasp the actionable steps and resources required to utilise it effectively. This book fills the knowledge gap by showing how major companies are using big data every day, from an up-close, on-the-ground perspective.
-
2 out of 5 stars
-
Good book for managers
- De Capnbody en 01-08-18
De: Bernard Marr
-
Company of One
- Why Staying Small Is the Next Big Thing for Business
- De: Paul Jarvis
- Narrado por: Paul Jarvis
- Duración: 7 h y 32 m
- Versión completa
-
General4.5 out of 5 stars 1,208
-
Narración:4.5 out of 5 stars 1,016
-
Historia4.5 out of 5 stars 1,008
Paul Jarvis left the corporate world when he realized that working in a high-pressure, high profile world was not his idea of success. In Company of One, Jarvis explains how you can find the right pathway to do the same, including planning how to set up your shop, determining your desired revenues, dealing with unexpected crises, keeping your key clients happy, and of course, doing all of this on your own. Company of One is a refreshingly new approach centered on staying small and avoiding growth, for any size business.
-
2 out of 5 stars
-
Starts out strong...
- De Oliver Nielsen en 05-02-20
De: Paul Jarvis
-
Becoming Facebook
- The 10 Challenges That Defined the Company That's Disrupting the World
- De: Mike Hoefflinger
- Narrado por: Nicholas Techosky
- Duración: 7 h y 45 m
- Versión completa
-
General4 out of 5 stars 88
-
Narración:4 out of 5 stars 72
-
Historia4 out of 5 stars 74
Facebook's founding is legend: In a Harvard dorm, wunderkind Mark Zuckerberg invented a new way to connect with friends...and the rest is history. But for the people who actually molded this great idea into a game-changing $300 billion company, the experience was far more tumultuous and uncertain than we might expect. Mike Hoefflinger was one of those Facebook insiders.
-
3 out of 5 stars
-
mainly a tribute to the success of FB
- De Anonymous User en 10-07-18
De: Mike Hoefflinger
Lo que los oyentes dicen sobre The Behaviour Business
Calificaciones medias de los clientesReseñas - Selecciona las pestañas a continuación para cambiar el origen de las reseñas.
-
Total4 out of 5 stars
-
Ejecución5 out of 5 stars
-
Historia5 out of 5 stars
- Anonymous User
- 01-16-22
Excellent Read
This book is easy to follow and written really well! I would recommend it to anyone who works with people and looks to drive high performance.
Se ha producido un error. Vuelve a intentarlo dentro de unos minutos.
Has calificado esta reseña.
Reportaste esta reseña
-
Total4 out of 5 stars
-
Ejecución3 out of 5 stars
-
Historia4 out of 5 stars
- Amazon Customer
- 07-07-20
A Good Introduction to the Subject
I'm fascinated by the world of behavioral economics and how nudges can change behavior and so I wanted to listen to this book written by a practitioner of the trade. For anyone interested in learning about behavioral economics and related subjects this book gives a good overview and I recommend it as a place to start. I was given this free review copy audiobook at my request and have voluntarily left this review.
Se ha producido un error. Vuelve a intentarlo dentro de unos minutos.
Has calificado esta reseña.
Reportaste esta reseña