In this episode, we have a conversation with Rae Lambert, the founder of River.

River is an in-person event and social platform that orchestrates events at a global scale for brands and influencers by leveraging volunteer hosts sourced from the community.

The idea for River came from solving Rae's own itch of wanting to meet like-minded people in the tech industry. The platform started with hosting meetups for the All-In Podcast and grew rapidly to include other popular podcasts and communities.

We discuss it all. The challenges and the wins, to give you an understanding of what it takes to get a business like this off the ground. The team is small but efficient, and they have been able to attract big brands due to their scrappy approach and ability to back up their ideas.

Rae shares her tactics and how she successfully reached out to influential people like Sam Parr and Balaji Srinivasan to join her platform and work with her. She emphasizes the importance of personalization and research in her outreach strategy.

Rae also discusses the fear of failure and the need to take action in entrepreneurship. She believes that there are no truly new ideas, but rather the execution and ability to adapt are what set entrepreneurs apart. She shares her vision for River, aiming to become the Spotify of real-life experiences and bring people together in meaningful ways.

In the episode, we discuss:

Takeaways

• What River is and how it works

• How Rae came up with the idea

• The scrappy story of the All In Podcast Meetups

• Challenges in product development, community preferences, and fundraising

• Fear of failure

• The ability to execute

• River future plans

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Scott is the founder of Drone Legends, a STEM education program that brings drones into classrooms and uses them as a means to engage children in learning across STEM disciplines and character development.

Scott was inspired to start the business after experiencing an existential crisis and realizing he wanted to do something different with his life. He took a risk, cut out negative influences, and surrounded himself with motivational content and resources to stay motivated.

He emphasizes the importance of positive self-talk and taking action to pursue your passions and create the life you want. He shares his insights on success, urgency, sobriety, and capitalizing on viral content. He emphasizes the importance of self-belief and earning recognition through extraordinary achievements.

Scott also discusses the role of urgency in making progress and the need to be realistic about the lifestyle you can afford. He views business as an intellectual sport and highlights the importance of competition and continuous improvement. Scott shares his personal journey of sobriety and the mental clarity it has brought him. Lastly, he talks about his viral TikTok video and his plans to create a brand around it to support animal rescue.

In the episode, we discuss:

• How Drone Legends works

• Scott's personal journey and realization to start Drone Legends

• Taking risks and cutting out negative influences

• Positive self-talk and taking action

• Urgency

• Be realistic about your lifestyle

• Business as an intellectual sport

• Sobriety

• Viral content

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Jack is a successfully exited entrepreneur at the age of 25. He shares his journey and chats about the businesses he started.

He started with e-commerce and dropshipping, and ventured into various e-commerce products, including breathalyzers and wireless earbuds, using influencer marketing to drive sales.

Throughout the journey, he faced challenges with suppliers and payment processors. To overcome these challenges, he built relationships with banks and started a checkout and payment page CRM business called Rebills.

He emphasizes the importance of commitment and adaptation in the e-commerce industry. In this conversation, Jack discusses the impact of entrepreneurship on relationships, the importance of building friendships in business, setting and achieving goals, the process of winging it in entrepreneurship, and his current projects: Reward Point and Decline Defense.

He advises aspiring entrepreneurs to understand their own capabilities and consider starting a business that doesn't require capital to gain experience.

In the episode, we discuss:

• Overcoming challenges

• The power of influencer marketing to drive sales

• Commitment and adaptation are keys to success

• Starting a business at a young age requires discipline, consistency, and a long-term mindset

• University education may not be necessary for success

• Building friendships in business is crucial

• Winging it is often a necessary part of entrepreneurship

• Reward Point and Decline Defense

• Simple ventures can teach you a lot

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This week's guest is Nicolas Lognath, the co-founder of Omninela. Nicolas shares his entrepreneurial journey in the healthcare industry.

Omninela is a solution that delivers healthcare products and services to people across South Africa. They have an online store with over 10,000 healthcare and lifestyle products, as well as medical practice certification for clinical services. Nicolas and his brother started the business with a small investment of R5,000 and took calculated risks along the way.

They pivoted their business model multiple times and focused on solving problems in the supply chain management of hospitals. They emphasize the importance of taking action, asking for help, and continuously moving forward.

After three to four months of their first sale, the founders realized they were onto something and expanded their product range. They launched an online store in February 2020, just before the COVID-19 pandemic hit. They focused on retail and became one of the few online stores offering healthcare products during the pandemic. They also started delivering solutions in the medical aid space.

Working with a co-founder who is also his brother has been beneficial for the founders, as they have a close relationship and can bounce ideas off each other. They have learned to have uncomfortable conversations and set up a culture of authenticity and genuine relationships. They have also learned to manage burnout by prioritizing exercise, rest, and celebrating wins.

In the episode, we discuss:

• Omninela and how it works

• Bootstrapping the business

• The problems they decided to focus on

• Calculated risks and pivoting

• The importance of taking action, asking for help, and continuously moving forward

• Working with your brother

• Having uncomfortable conversations

• Managing burnout

And much more

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Shoaib Ahmed is the founder of Yellow Hippo, a LinkedIn personal branding agency. He shares his journey and insights on building a personal brand and scaling a business.

He started Yellow Hippo to help creators, founders, and executives build their brands on LinkedIn. Shoaib emphasizes the importance of community building, content creation, and marketing to people in personal branding.

Shoaib discusses the opportunities that have come from building his personal brand, including inbound clients, podcasting, speaking engagements, and networking. He also shares the processes and systems he has implemented to stay consistent and scale his business, including solid onboarding processes, automation, and outsourcing. Shoaib advises starting with documenting and sharing real-life experiences and gradually developing thought leadership content as you gain experience.

Shoaib also shares the various services offered by Yellow Hippo, including retainer packages, coaching, master classes, and ghostwriting. He highlights the importance of flexibility and time freedom in his business goals, rather than solely focusing on revenue. He also discusses the impact of his podcast, Rebels, on his personal brand and the benefits it has brought him.

In the episode, we discuss:

• What Personal branding is

• Building a personal brand on LinkedIn can lead to various opportunities

• Implementing processes and systems

• Gradually developing thought leadership content as you gain experience

• Setting boundaries and avoiding burnout

• Yellow Hippo services

• Prioritizing flexibility and time freedom over chasing revenue

• The Rebels podcast

And much more...

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Emily discusses business The Feminine Template and the importance of embracing the unique contributions and strengths of women in the workplace.

She shares her personal journey of discovering her own hormonal fluctuations and how they impact her cognition, mood, and energy levels. Emily emphasizes the need for a conversation around productivity that takes into account women's hormonal changes. She also highlights the importance of community and creating spaces where women can connect, share their struggles, and support each other. She shares her experiences of pivoting careers and starting her own businesses, emphasizing the importance of clarity, capacity, and connection over a focus on money and survival.

In this conversation, Emily Leahy and Byron discuss how to get out of survival mode and make better decisions, the importance of mindfulness in entrepreneurship, the inherent nature of entrepreneurship, the process of pivoting and making big changes, the significance of self-belief, and the future goals of Byron's podcast.

In the episode, we discuss:

• The Feminine Template

• Women's hormonal fluctuations

• Creating community and spaces for women to connect

• Pivoting careers or starting a business

• Survival mode

• Mindfulness is key for entrepreneurs

• Believing in oneself

And much more

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Yasin is a content creator with close to a million followers across platforms and the founder of Viral Video Club. Viral Video Club is a business focused on social growth. It includes a community, boot camps, courses and 1-1 coaching. Yasin also consults some of the biggest brands to help them with their social growth.

In this episode, we discuss:

• Collaboration and support being crucial for social growth

• Why having a niche is important

• Mindset and having a support network to overcome self-doubt

• Experimentation and diversification being essential for continuous growth

• Transparency and vulnerability builds trust with your audience

• Challenges can help overcome mental blocks and unlock hidden potential

• Long-term consistency is key to sustained success

• Overcoming past struggles can fuel a hunger for success.

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Vincent is the VP of Product at Dealfront as well as a founder and author.

He discusses his experience as a founder and his work in the B2B SaaS space, focusing on the concept of product-led sales. He shares insights from his experience at Dealfront and explains the challenges and motivations behind writing a book on the topic.

In the episode, we discuss:

• The concept of product-led sales and its evolution in the B2B SaaS space
• The challenges and motivations behind writing a book
• The decision-making process
• Leveraging AI and tools for efficiency
• Strategic planning, automation,
• Discipline, consistency, and the ability to take calculated risks
And so much more

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Growth Machines:

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