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distillery sessions

By: distillery sessions
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  • Summary

  • #distillerysessions is the podcast series from distillery, where we explore the latest trends and upcoming marketing tools bouncing around in the industry. From personalised videos, to creating brand fandoms and the impact you can have on your audience. We invite you to listen in, take part and learn with our discussions. Send your thoughts and ideas to us on Twitter, Instagram or Facebook @wearedistillery (https://soundcloud.com/wearedistillery) . Make sure you subscribe and a rating...and stay tuned for our upcoming series: #distillerySessions (https://soundcloud.com/tags/distillerySessions)
    distillery
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Episodes
  • S4 Ep2: Meet David Keene, Chief Marketing Officer, Europe at Wipro

    S4 Ep2: Meet David Keene, Chief Marketing Officer, Europe at Wipro
    Apr 16 2024
    In the second episode of season 4 of distillery Sessions, our founder Steve Wheen chats with David Keene, European CMO of tech giant Wipro. David reveals his inspiring journey to becoming a CMO and shares his insights into the world of B2B marketing.

    We discuss:
    • Customer-centricity: Putting the customer at the core of your marketing
    • Agile marketing: How a software development mindset can elevate your campaigns
    • Content marketing in a noisy world: Why quality should always trump quantity
    And of course, any topical discussion couldn't avoid AI!

    If you're a marketer looking for actionable strategies and expert advice, don't miss this episode!

    Follow David on LinkedIn:
    https://www.linkedin.com/in/davidkeenex/

    Don't forget to subscribe and leave us a comment, and follow us on social media @wearedistillery
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    24 mins
  • S4 Ep1: Meet Efrain Ayala, Global Creativity & DEI Director at Reckitt

    S4 Ep1: Meet Efrain Ayala, Global Creativity & DEI Director at Reckitt
    Nov 30 2023
    From judging at Cannes Lions to the gender pain gap to the WFA's 12-step creative process...our first episode in series 4 is chock full of insights.

    Settle in and enjoy the first episode in our latest series of distillery sessions and get involved on social - #distillerysessions

    Connect with Efrain on LinkedIn here.

    Learn more about the WFA and download the whitepaper here.

    See My Pain - https://www.nurofen.co.uk/see-my-pain/

    Don't forget to subscribe and leave us a comment, and follow us on social media @wearedistillery
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    37 mins
  • Building customer trust - the key to successful customer advocacy

    Building customer trust - the key to successful customer advocacy
    Nov 23 2023
    Building trusted relationships is one of the lynchpins of securing customer loyalty. But how do you create genuine trust?

    Here's a recording of our key-note panel at the recent Customer Marketing Summit in San Francisco.

    Our panelists include:
    • Joshua Zerkel, Head of Global Engagement Marketing (Community), Asana
    • Allison Johnson, Global Customer Marketing lead, OKTA
    • Andreas Silva, Customer Advocacy Manager, Alteryx
    • Steve Wheen, Global CEO, distillery 

    You can learn more by downloading our white paper at www.wearedistillery.com

    Season 4 is coming right up...
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    42 mins
Art Marketing Economics
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