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The Robert Collier Letter Book
- Narrado por: John Edmondson
- Duración: 12 h y 12 m
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Resumen del Editor
The Robert Collier Letter Book is by far the top book on writing sales letters. But it goes beyond that. As every great copywriter knows, these techniques are directly transferable to the Internet, whether through web copy or email or whatever. This book earned Robert Collier the distinction of being one of the greatest marketing minds in history. Robert Collier's sales letters were successful because he wrote to his audience's needs. As an expert in marketing, his sales savvy and writing expertise placed hundreds of millions of dollars in his clients' pockets.
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Historia
Here it is: the spell book with all the secrets of advertising, laid at your feet. Pick them up! Use them! Make your fortune. In this Library of Congress Facsimile Edition, you get word-for-word exactly what Claude Hopkins wrote in 1923. No one has ever articulated the laws of advertising more clearly or compellingly. Hopkins understood the principle better than anyone. If you're looking to make money online, this book must be the first one you listen to.
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The Narrater is horrible
- De Eric Keith en 05-21-18
De: Claude Hopkins
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How to Write a Good Advertisement
- A Short Course in Copywriting
- De: Victor O. Schwab
- Narrado por: Scott R. Pollak
- Duración: 8 h y 13 m
- Versión completa
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Call it advertising, call it promotion, call it marketing, but whatever you call it, every business and organization depends on words with impact. You need to grab the attention of potential customers, clients, or supporters and call them to action. Few among us are born talented copywriters, that rare combination of both facile wordsmiths and natural salespeople. Most of us need some help, and even naturals can improve by studying the best. Victor O. Schwab was one of the greats.
De: Victor O. Schwab
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The Secret of the Ages
- The Master Code to Abundance and Achievement
- De: Robert Collier
- Narrado por: Joel Fontinos
- Duración: 6 h y 33 m
- Versión resumida
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Publisher Robert Collier taught millions of people how to achieve more, attain more, and live more-all by tapping the incredible faculties of the human mind. His leading book, The Secret of the Ages, is now available as an audio program.
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Religious Drivel
- De Kristina en 10-11-15
De: Robert Collier
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Getting Rich in America
- De: Brian Tracy
- Narrado por: Brian Tracy
- Duración: 5 h y 16 m
- Grabación Original
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Yes, you can become rich. No, it's not easy, but it's not as difficult as many people imagine - and it's definitely not impossible, as many cynics would have us believe.
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excellent ideas and advise
- De Ari en 09-19-17
De: Brian Tracy
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Riches Within Your Reach!
- The Law of the Higher Potential
- De: Robert Collier
- Narrado por: Joel Fotinos
- Duración: 5 h y 56 m
- Versión resumida
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Trusted and beloved by readers everywhere for his prosperity classic The Secret of the Ages, Robert Collier takes the next step in Riches Within Your Reach! and explains how to harness mental visualization to achieve financial and professional success.
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powerful book love it
- De sophie en 09-15-12
De: Robert Collier
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The Secret of the Ages
- De: Robert Collier
- Narrado por: Sean Pratt
- Duración: 9 h y 3 m
- Versión completa
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The Secret of the Ages should rightfully be called the original The Secret. It is one of the pioneering works on the powers of the universal mind and the subconscious mind.
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If you are even remotely interested in the subject
- De Gregory Willmann en 06-07-15
De: Robert Collier
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No B.S. Sales Success in the New Economy
- De: Dan S. Kennedy
- Narrado por: Joe Pardavila
- Duración: 7 h y 40 m
- Versión completa
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In the new economy, only a select few will gain and keep membership in the elite sales fraternity enjoying the top incomes, the greatest security, the most independence and power, and the highest status. And, who better to show you how to get in than millionaire-maker Dan Kennedy.
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terrible narration
- De Fred en 09-20-21
De: Dan S. Kennedy
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The Lazy Man's Way to Riches
- DYNA/PSYC Can Give You Everything in the World You Really Want!
- De: Joe Karbo
- Narrado por: Steve White
- Duración: 7 h y 4 m
- Versión completa
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The principles of Joe's success are as relevant in today's world as they were when Joe Karbo first created this program. He takes the fundamentals and states them in a unique way so they make sense. But more importantly, he lays out easy to apply lessons that take you, from where you are in your life today with what you have, to where you want to be. Because of the phenomenal success rate, counselors and therapists use it to teach personal growth and self reliance...and because of the business lessons, it is widely used in business schools all over the country. This is a must for everyone's success library!
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Classic, pertinent today & Direct Response primer
- De Bryan Durkin en 10-20-21
De: Joe Karbo
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My Life in Advertising
- De: Claude C. Hopkins
- Narrado por: Mike Woodly
- Duración: 5 h y 17 m
- Versión completa
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"My Life in Advertising" by Claude C. Hopkins offers a riveting glimpse into the early 20th-century advertising world through the lens of one of its most innovative practitioners. This autobiographical work not only chronicles Hopkins' rise from humble beginnings to become a leading figure in the advertising industry, but also imparts the wisdom and strategies he developed along the way.
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The Adweek Copywriting Handbook
- The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America's Top Copywriters
- De: Joseph Sugarman
- Narrado por: Mike Lenz
- Duración: 11 h y 9 m
- Versión completa
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Great copy is the heart and soul of the advertising business. In this practical guide, legendary copywriter Joe Sugarman provides proven guidelines and expert advice on what it takes to write copy that will entice, motivate, and move customers to buy. For anyone who wants to break into the business, this is the ultimate companion resource for unlimited success.
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Great advice
- De Juan Jesus en 03-23-21
De: Joseph Sugarman
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The Secret of the Ages: In Seven Volumes (Complete)
- De: Robert Collier
- Narrado por: Barry J Peterson
- Duración: 6 h y 35 m
- Versión completa
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If you had more money than time, more millions than you knew how to spend, what would be your pet philanthropy? Libraries? Hospitals? Churches? Homes for the blind, crippled, or aged? Mine would be homes - but not for the aged or infirm. For young married couples! I have often thought that if ever I got into the philanthropic billionaire class, I'd like to start an endowment fund for helping young married couples....
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Power of Mind
- De Martha en 02-05-21
De: Robert Collier
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How to Write Copy That Sells
- The Step-by-Step System for More Sales, to More Customers, More Often
- De: Ray Edwards
- Narrado por: Ray Edwards
- Duración: 4 h y 11 m
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Writing copy that sells without seeming "salesy" can be tough, but is an essential business skill. How to Write Copy That Sells is a step-by-step guide to writing fast, easy-to-read, effective copy. It's for everyone who needs to write copy that brings in cash - including copywriters, freelancers, and entrepreneurs. In this audiobook, you'll find copywriting techniques for email marketing, web sites, social media, sales pages, ads, and direct mail.
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Buy the print or kindle version. The narration is trash.
- De Julia Perrodin en 07-09-20
De: Ray Edwards
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Scientific Advertising
- De: Claude C. Hopkins
- Narrado por: Paul Jones
- Duración: 2 h y 4 m
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This is the complete and unabridged Scientific Advertising, written by the advertising genius Claude C. Hopkins in 1923. It is cited by many advertising and Internet marketing personalities such as David Ogilvy, Gary Halbert, and Jay Abraham as a "must-read" book. Hopkins used the techniques of testing and measuring the effectiveness of his ads by understanding and using the principles of psychology. After listening to this audiobook you'll never waste money on ineffective advertising again.
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a must-read for agencies and business owners
- De Jenna en 11-15-18
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The Copywriter's Handbook
- A Step-By-Step Guide to Writing Copy That Sells, 4th Edition
- De: Robert W. Bly
- Narrado por: Barry Abrams
- Duración: 14 h y 3 m
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This is a book for everyone who writes or approves copy: copywriters, multichannel marketers, creative directors, freelance writers, marketing managers...even small business owners and information marketers. It reveals dozens of copywriting techniques that can help you write both print and online ads, emails, and websites that are clear, persuasive, and get more attention-and sell more products. Among the tips revealed:
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Worst voice ever heard
- De Olga martinelli en 05-09-21
De: Robert W. Bly
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Pitch Anything
- An Innovative Method for Presenting, Persuading, and Winning the Deal
- De: Oren Klaff
- Narrado por: Stephen Bowlby
- Duración: 6 h y 14 m
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When it comes to delivering a pitch, Oren Klaff has unparalleled credentials. Over the past 13 years, he has used his one-of-a-kind method to raise more than $400 million—and now, for the first time, he describes his formula to help you deliver a winning pitch in any business situation. Whether you're selling ideas to investors, pitching a client for new business, or even negotiating for a higher salary, Pitch Anything will transform the way you position your ideas.
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Brilliant!
- De Julia Frank en 08-09-24
De: Oren Klaff
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Ca$hvertising
- How to Use More Than 100 Secrets of Ad-Agency Psychology to Make Big Money Selling Anything to Anyone
- De: Drew Eric Whitman
- Narrado por: Johnny Heller
- Duración: 6 h y 17 m
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Fact: Your brain is being controlled - and you don't even know it. Because if you think the ads you're seeing today are just pretty pictures with nice, creative copy, you're mistaken. Truth is, you are being powerfully influenced by dozens of proven scientific principles of advertising psychology...little-known techniques of consumer persuasion that go completely unnoticed by the buying public.
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Be Careful with This Book. Extremely Powerful.
- De Ahmad en 07-24-17
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Expert Secrets
- De: Russell Brunson
- Narrado por: Russell Brunson
- Duración: 6 h y 26 m
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Master the art of what to say in your funnels to convert your online visitors into lifelong customers in this updated edition from the $100 million entrepreneur and cofounder of the software company ClickFunnels.
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Good, but it’s totally different than the physical book.
- De Don Rhoads en 10-05-21
De: Russell Brunson
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How to Get Rich
- One of the World's Greatest Entrepreneurs Shares His Secrets
- De: Felix Dennis
- Narrado por: Roy McMillan
- Duración: 9 h y 53 m
- Versión completa
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Felix Dennis is an expert at proving people wrong. Starting as a college dropout with no family money, he created a publishing empire, founded Maxim magazine, made himself one of the richest people in the UK, and had a blast in the process. How to Get Rich is different from any other book on the subject because Dennis isn't selling snake oil, investment tips, or motivational claptrap. He merely wants to help people embrace entrepreneurship, and to share lessons he learned the hard way.
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A picture is worth his 1,000 words
- De Jerry Fletcher en 09-18-21
De: Felix Dennis
Lo que los oyentes dicen sobre The Robert Collier Letter Book
Calificaciones medias de los clientesReseñas - Selecciona las pestañas a continuación para cambiar el origen de las reseñas.
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- Howard_a
- 04-11-22
Educational but painfully repetitive
There is educational value in this book, but the repeating of the ads to show minor changes made the book a bit painful to me. I think the logic is great, but it sounds like many repeated ads on a radio show. I don’t know how to improve it though because he’s showing actual ad campaigns. He does show the process of building ads, so it’s good in that sense.
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- Darien Gaston
- 08-02-19
Great formula for copywriting!!
This is an incredible read showcasing a plethora of examples that expound on a fundamentally sound formula for copywriting.
However, with that being said, I believe you'd get more from purchasing the hard copy. I think seeing the text would do more for the reader than listening to it.
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- David Lowenthal
- 01-30-21
Essential Reading any copywriter, whether a raw newbie or seasoned A-Lister
There is a gem on every page of the masterful direct marketing classic!
I’ll be coming back to it again and again.
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