In today's ever fast evolving business world, staying organized and maximizing productivity are key to success. One area that often gets overlooked but can have a profound impact is documentation practices. Whether it's recording important information, tracking project progress, or sharing knowledge among team members, having effective documentation practices is crucial. 

Adrienne Bellehumeur is the Director and Owner of Risk Oversight, a leading firm specializing in Internal Controls, Internal Audit, SOX/CSOX, and compliance programs. She is also the founder of Bellehumeur Co. where she consults, speaks, trains, and writes on documentation and workflow best practices and author of THE 24-HOUR RULE—and Other Secrets for Smarter Organizations.

In her 15 years of experience as an auditor, accountant, analyst, problem-solver, consultant, and business owner, she has developed and taught a practice she calls “Dynamic Documentation”. Driven to help companies – and individuals – enhance their productivity, she believes everyone can work smarter and faster through better documentation practices.

In this episode, Adrienne shares how effective documentation practices can make a significant impact on productivity and overall success. The way you document processes and procedures can greatly influence the efficiency and effectiveness in your business. She provides practical tips and strategies to help you streamline your documentation process and take your documentation game to the next level and unlock the full potential of your team.

“It's really about solving specific problems. That actually drives the most successful documentation projects.” - Adrienne Bellehumeur

Topics Covered:

00:00 - Introduction

01:04 - The reason she became an entrepreneur and how she became an expert at documentation

06:09 - Basic ways to get information documented

11:48 - Solve specific problems to drive successful documentation

14:03 - The five super standards of documentation [ What is an iterative approach to documentation]

18:47 - Discussing the 24-hour rule on documentation

23:33 - The lack of acknowledgement about the limitation of the human brain where productivity is concerned

25:37 - Six steps of dynamic documentation, documentation disasters and frameworks to help you overcome them

34:50 - The concept of skill stack documentation and how AI is influencing the documentation process

40:04 - Two dimensions to being an entrepreneur, one thing she is most proud of in her work, and what she would have done in her younger years

Resources:

• The 24-Hour Rule and Other Secrets for Smarter Organizations by Adrienne Bellehumeur: https://www.bellehumeurco.com/24-hour-rule

Connect with Adrienne Bellehumeur:

• LinkedIn: https://www.linkedin.com/in/adriennebellehumeur/
• Website: https://www.bellehumeurco.com/
• X: https://twitter.com/ABellehumeur 

Connect with Mert Cantimur:

• Website: https://executeandoutlast.com/
• Twitter: https://twitter.com/mertcantimur
• Instagram:

Are you constantly seeking ways to stay relevant, competitive, and profitable? One emerging trend that has gained significant attention is sustainability. Going sustainable has become more than just a buzzword; it is now a strategic move that can have a profound impact on businesses across various industries.

Bob Willard is a leading expert on quantifying the business value of sustainability strategies.

He has given over a thousand presentations, has authored six books, and provides extensive resources for sustainability champions.

He is an award-winning certified B Corp, a Certified Sustainability Professional, and has a PhD in sustainability from the University of Toronto. Bob is a leading expert on quantifying the business value of sustainability strategies.

He has given over a thousand presentations, has authored six books, and provides extensive resources for sustainability champions.

He is an award-winning certified B Corp, a Certified Sustainability Professional, and has a PhD in sustainability from the University of Toronto.

In this episode, we will explore the potential benefits and opportunities that going sustainable can bring to your business and its profits. Whether you are a small startup or a large corporation, embracing sustainability could be the key to unlocking new avenues of success. Let's dive in and discover how embracing sustainability can not only transform your business but also benefit your shareholders and stakeholders, driving your profits to new heights.

"The business case for converting or making the transition to renewable energy is a no-brainer, as long as you can get past the mindset that it's okay to do the right thing because it's gonna be good for the bottom line." - Bob Willard

Topics Covered:

00:00 - Introduction

0 :57 - How his IBM experience allowed him to be an effective change agent in the sustainability space

02:44 - Taking matters into his own hands where the government has failed [and engaging businesses to take part for more social and bottom line impact]

07:45 - Sustainability as a business issue [opportunities and risks involved] and the challenge of convincing companies to act faster on this

12:11 - The five-stage journey companies go through when connecting with the topic of sustainability

14:24 - What companies don't realize when adopting a culture of sustainability and why there is urgency for this

19:05 - Who has the biggest influence in embracing sustainability in a company and why big industry players can be sustainable [the idea of sustainable procurement]

25:14 - How to design a sustainable business blueprint [ rewards and incentive, metrics for tracking ]

40:03 - Why productivity is the least understood benefit of sustainability, adopting creative collaborations

51:01 - What makes him hopeful but not optimistic about achieving a sustainable economy, how is he leaving a legacy as a grandparent

Connect with Bob Willard:

• Website: https://sustainabilityadvantage.com/
• LinkedIn: https://www.linkedin.com/in/bobwillardsustainabilityguy/

Connect with Mert Cantimur:

• Website: https://executeandoutlast.com/  
• X: https://twitter.com/mertcantimur_   
• Instagram: 

Launching a business is an exciting endeavor filled with endless possibilities. It requires careful planning, strategic thinking, and a solid launch process. But with so many moving parts and decisions to be made, where do you even begin? That's where this 5-Step launch system comes into play.

Will Russell is the Founder & CEO at Russell Marketing. He is also an Executive Director at Russell Gives Foundation, an Author of a book 'Launch In 5' and an official member of Forbes Business Council.

Join Will in this episode as he shares a comprehensive guide to launching your business and position it for long-term growth. From defining your goals to creating a solid marketing strategy, we'll cover all the essential steps you need to take to ensure a successful launch. Let's dive in and set yourself up for success.

"The whole process of the system is to de-risk. And the reality is, you don't need to spend tens of thousands or hundreds of thousands of dollars or millions of dollars to launch something. You can do it in a much, much, much cheaper, much quicker way." - Will Russell

Topics Covered:

00:00 - Introduction

00:48 - Pivotal moments that have shaped his life today and why preparation is key

04:55 - Questions to ask successful entrepreneurs as you start up [and the kind of content that makes people buy from you]

08:17 - Two crucial aspects he should have known back when he started [and ways to demonstrate credibility even without a product]

15:22 - The five-step launch system: 1. Validation and determining purchase intent and profitability

25:27 - The five-step launch system: 2. Audience acquisition [paid and organic]

30:27 - The five-step launch system: 3. Audience engagement [also talking about the idea of beta testing]

33:30 - The five-step launch system: 4 and 5: Launch phase and scale and optimize audience conversion [creating customer multi-touch channels]

37:58 - Launch case studies that didn't pan out as expected

42:42 - Important things to think about when crowdfunding your launch, and advice for an 18 year-old in launching a product

Resources:

• Launch in 5 by Will Russell: https://www.launchin5book.com/https://www.launchin5book.com/

Connect with Will Russell: 

• Website: https://willrussellmarketing.com/ 
• LinkedIn:https://www.linkedin.com/in/willrussellmktg/
• X: https://twitter.com/willrussellmktg 

Connect with Mert Cantimur:

• Website: https://executeandoutlast.com/
• X: https://twitter.com/mertcantimur_
• Instagram: https://www.instagram.com/mertcantimur_/
• YouTube: https://www.youtube.com/@mertcantimur
• LinkedIn: https://www.linkedin.com/in/mertcantimur/
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