• Secrets of a Master Coach: Michael Allosso's Guide to Personal Development
    Jul 2 2024

    Join Chris Whitaker in this episode of 'The Wireless Way' as he interviews master communications expert Michael Allosso. They discuss the importance of effective leadership and communication, particularly in a post-COVID world. Michael shares insights into his coaching techniques for CEOs and high-level executives, emphasizing the need for making people feel seen and heard. The conversation covers the challenges of maintaining work-life harmony, personal development, and the significance of continued self-improvement. Chris also reflects on their previous interview and sings a special song for Michael, who underscores the value of taking risks, preparation, and staying in the present moment. Don't miss this engaging and enlightening discussion aimed at helping professionals at all levels enhance their communication and leadership skills.

    00:00 Introduction and Gratitude

    00:19 Meet Michael Allosso: Master Communicator

    02:06 The Power of Empathy in Leadership

    02:42 Post-COVID Challenges and Adaptations

    05:14 The Importance of Taking Risks

    12:34 Work-Life Balance and Immersion

    20:23 Good vs. Bad Multitasking

    21:05 The Importance of Preparation

    23:43 Balancing Work and Personal Life

    26:59 The Role of Personal Development

    34:13 The Power of Energy and Talent

    36:47 Final Thoughts and Takeaways

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    40 mins
  • The Power of Partnerships: Insights from Greg Plum on The Wireless Way
    Jun 25 2024

    In this episode of The Wireless Way, host Chris Whitaker welcomes back Greg Plum, a seasoned expert in channel strategy and ecosystem development. Chris and Greg discuss the evolution of technology partnerships, with Greg sharing his vast experience in the communications and IT channels, and his role in Partnernomics. Greg explains the importance of alignment, effective strategies, and the science of partnering to build successful alliances. Tune in for a deep dive into what makes a successful partner program, the significance of ecosystem strategies, and valuable insights into modernizing your approach to partnerships.

    00:00 Introduction and Welcome

    00:56 Greg Plum's Journey

    03:51 The Concept of Partnernomics

    05:29 Ecosystem Strategy Explained

    08:53 Challenges in the Channel

    12:07 Partnernomics Framework

    19:16 The Importance of Strategy

    23:04 Final Thoughts and Wrap-Up

    https://partnernomics.com/greg-plum/

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    24 mins
  • The Evolution of Wireless and Leadership with John Horovitz | The Wireless Way
    Jun 25 2024

    In this insightful episode of The Wireless Way, host Chris Whitaker welcomes John Horovitz, a veteran sales executive and leader in the mobile industry. John shares his extensive experience, from his early days at AT&T Wireless and Nextel Communications, to his career in MVNO consulting. The conversation explores how John rose through the ranks, driven by pivotal life moments and a resilient spirit. They delve deep into the trends shaping the wireless industry, the proliferation of MVNOs, and the future of 5G and IOT. John also shares practical leadership advice and reflects on his journey of continuous reinvention. Whether you're a tech consultant or a curious listener, this episode offers valuable lessons in career growth and industry insights.

    00:00 Introduction and Guest Welcome

    00:13 John Horowitz's Professional Background

    03:23 John's Early Career and Personal Anecdotes

    10:03 Transition to the Wireless Industry

    13:31 Leadership Philosophy and Management Style

    16:22 Current Trends in the Wireless Industry

    28:22 Navigating the MVNO Business

    29:07 Success Rates and Market Strategies

    30:18 The Evolution of Prepaid Phones

    31:43 Career Pivots and Podcasting

    33:31 Overcoming Career Challenges

    36:07 Building a Consulting Business

    40:43 The Future of MVNO and IOT

    45:12 Reflections on Experience and Ageism

    52:04 Final Thoughts and Takeaways

    More from Jon- https://theboonofwireless.com/
    More about Jon- https://www.linkedin.com/in/jonhorovitz/

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    55 mins
  • MDM Trends and Insights: A Deep Dive with Matt McNamara
    May 29 2024

    Join Chris Whitaker on 'The Wireless Way' as he sits down with Matt McNamara from IBM to discuss the essentials of Mobile Device Management (MDM) and its evolving trends. Learn about Matt's journey into tech sales, the importance of securing mobile and laptop devices, and the crucial role of MDM in managing corporate data. Discover insightful anecdotes, customer experiences, and practical tips for deploying IBM's MaaS360 effectively in both corporate and BYOD environments. A must-watch for tech enthusiasts and professionals navigating the MDM landscape!

    00:00 Getting Started and Introductions

    00:26 Diving Into Mobile Device Management (MDM) with Matt McNamara

    01:07 Matt's Journey into the MDM World

    02:25 The Learning Curve and Mastery in MDM

    04:49 Trends and Shifts in Mobile Device Management

    06:38 Exploring Customer Demographics and Needs

    07:36 The Personal Touch: Explaining MDM at a Cookout

    12:30 BYOD Challenges and Solutions in MDM

    16:11 The Insider Threat: A Cautionary Tale

    17:17 Securing Devices with Geofencing and Cloud Control

    18:14 Overcoming BYOD Challenges: Sales Insights and Strategies

    21:34 Deployment and Support: Ensuring Customer Satisfaction

    23:55 Competitive Landscape and Final Thoughts

    25:55 Personal Anecdotes: The Importance of Device Security

    30:03 Closing Remarks and Podcast Wrap-Up

    More on Matt- https://www.linkedin.com/in/mattmacnamara/?profileId=ACoAABdBoEoB22FEUOl1VuctY0dkEQcB5yklJZ8

    His YouTube channel- https://www.youtube.com/@mattmacnamara.cybersecurity

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    32 mins
  • The Evolution of Communication: Pagers to Smartphones Insights from the Wireless Industry: David Ripner's Journey
    May 16 2024

    In this episode of 'The Wireless Way,' host Chris Whitaker chats with guest David Ripner, a wireless industry veteran with 30 years of experience and founder of the mobility marketplace, about the drastic changes in the wireless industry, the importance of effective account management, and the interesting journey of mobile device lifecycle management. Ripner shares insights from his early career, starting with unusual jobs that led him into sales, then moving onto his pivot from pagers to phones as technology evolved. The discussion also delves into the specifics of Ripner's business, focusing on the buying and selling of smartphones and tablets, addressing security risks associated with improperly wiping devices, and providing a sustainable approach to device lifecycle management. The episode explores the nuances of customer demands, changes in business models over the years, and the critical aspect of securing data on decommissioned devices, emphasizing the importance of listening to customer feedback to improve services.

    00:00 Welcome to The Wireless Way: Meet David Ripner
    01:00 David Ripner's Journey: From Mall Surveys to Wireless Industry Leader
    03:29 The Evolution of Communication: Pagers to Smartphones
    06:45 The Birth and Growth of Mobility Marketplace
    16:19 The Importance of Secure Device Lifecycle Management
    19:27 Reflecting on 30 Years in the Wireless Industry
    26:47 Final Thoughts and Closing Remarks

    More about David
    https://www.linkedin.com/in/davidrippner/

    More about Mobility Marketplace- https://themobilitymarketplace.com/

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    29 mins
  • The Mobility Shift: Navigating New Waters in Telecom with DBA from GoExceed
    Apr 16 2024

    This special edition of 'The Wireless Way' transitions from solely audio to include video, featuring a detailed discussion with guest DBA (David Bailey Aldrich) who has recently joined GoExceed as the director of channel sales in August 2023. The conversation begins with DBA's extensive background in telecom and technology, touching upon his sales career beginning in retail at Nordstrom and his journey into the telecom and technology sectors. DBA shares personal anecdotes, including lessons learned and his passion for singing. The focus then shifts to the challenges businesses face in managing mobile environments and the solutions offered by GoExceed. The partnership between GoExceed and Spectrotel is announced, highlighting its potential to deliver comprehensive managed mobility services. DBA elaborates on the application of AI and machine learning in optimizing mobile expenses and the broader impact of managed mobility services across various industries. The conversation concludes with advice for sales advisors on leveraging GoExceed's offerings to provide value to clients and the importance of solution-oriented sales approaches.

    00:00 Welcome to a Unique Edition of The Wireless Way

    00:44 Introducing Guest DBA: A Telecom and Technology Veteran

    01:59 DBA's Journey: From Retail to Telecom Titan

    03:00 DBA's Unexpected Talent: A Singer with a Diverse Repertoire

    04:02 Transitioning to Telecom: A Story of Opportunity and Growth

    05:41 The Power of Perspective: Turning Setbacks into Stepping Stones

    07:05 Exploring Enterprise Wireless Expense Management with GoExceed

    07:32 The Surprising Lack of Awareness and Adoption in Telecom Solutions

    11:50 Best Practices for Selling Telecom Solutions and Demonstrating Value

    16:11 Real-World Impact: Saving Money and Streamlining Operations

    18:18 Innovative Reporting and Cost Optimization

    19:55 The Power of AI and Machine Learning in Business

    22:31 Enhancing Device Lifecycle Management and Security

    24:41 Strategic Advice for Advisors in Mobility and Expense Management

    28:46 Exploring Verticals and Opportunities

    31:17 Closing Thoughts and Strategic Partnership Announcement

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    37 mins
  • Boosting Productivity and Profitability with Used Cell Phones: A Business Perspective from David Rippner
    Apr 10 2024

    In this episode of 'The Wireless Way,' host Chris Whitaker interviews David Ripner, who has spent 30 years in the wireless industry. Ripner recounts starting his career with humble beginnings conducting surveys in malls, which eventually led him to sales and into the wireless sector.

    He details his progression from working on pagers in 1994 to playing a significant role in establishing the Dallas market for a paging company, and later transitioning into cellular sales as the industry evolved. Ripner also discusses founding the mobility marketplace, aimed at helping businesses and government customers manage their cell phone accounts more efficiently through device management solutions. The conversation covers the challenges of data wiping, the importance of securing decommissioned devices, and how the industry's approach to device lifecycle management and business operations has changed over the years.

    Ripner emphasizes the value of listening to customers' needs to evolve services and solutions in the fast-paced wireless industry.

    00:00 Welcome to The Wireless Way: Meet David Ripner

    01:00 David's Unique Journey into the Wireless Industry

    03:29 The Evolution from Pagers to Cell Phones

    06:45 The Birth and Mission of The Mobility Marketplace

    08:01 The Intricacies of Device Lifecycle Management

    18:13 Securing Devices: The Overlooked Aspect of Cybersecurity

    19:27 Reflecting on Changes in the Wireless Industry

    26:53 David's Passion for Problem-Solving and Customer Feedback

    28:45 Wrapping Up: The Importance of Security and Customer Feedback

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    29 mins
  • Unusually Unusual Marketing Insights with Amy Bailey
    Apr 9 2024

    Unusually Unusual Marketing Insights with Amy Bailey

    In this episode of 'The Wireless Way', host Chris Whitaker converses with Amy Bailey, the force behind Unusually Unusual Consulting. Amy shares her journey from working for her father's call accounting business to becoming a marketing dynamo and the creator of memorable experiences, from incentive trips to marketing content enrichment. The discussion delves into the nuances of channel marketing, the effectiveness of virtual vs. in-person events, the strategy behind successful marketing swag, and the evolving landscape of channel marketing. Amy emphasizes the importance of creating memorable experiences and the impact of thoughtful marketing materials over quantity. The episode also introduces the Channel Marketing Association, founded by Amy and her partner, aimed at sharing best practices and fostering community among marketing professionals.

    00:00 On the Road: A Special Episode of The Wireless Way

    00:20 Introducing Amy Bailey: The Heartbeat of Unusually Unusual Consulting

    02:15 Amy's Journey: From Call Accounting to Marketing Maven

    05:41 Mastering MDF: Strategies for Maximizing Marketing Funds

    10:53 The Evolution of Event Marketing: In-Person vs. Virtual

    16:38 The Art of Follow-Up: Maximizing Event ROI

    18:06 Swag Strategy: Investing in Quality Giveaways

    18:31 Rethinking Swag: Quality Over Quantity

    19:27 Innovative Swag Ideas: The Reader Glasses Story

    21:13 Understanding Your Audience for Effective Swag

    23:49 The Future of Channel Marketing and Community Building

    26:26 The Evolution of Channel Marketing: Data-Driven Strategies

    28:10 Personal Insights and the Unusually Unusual Company Story

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    31 mins