Showing results by publisher "Audible Studios" in Business & Careers

A classic work on leadership for business men and women, government leaders, and all people in positions of authority.

We worry putting our family first means we'll be forced to abandon our careers. We're afraid if we pause our careers, we'll be forever off track. This thinking is outdated - forget what you've heard about how pauses are career limiting, about how those who pause lack ambition, or that if you do pause you won't be able to reenter the paid workforce. That's a flawed reality, one that doesn't reflect the truth of the careers of some of the most successful women in this country. Author Lisen Stromberg knows this success firsthand.

Maria Hatzistefanis should know. Having spent 20 years building her own company (described by the press as "an overnight success"), she acknowledges how hard it is to keep going and find your motivation, especially in the face of self-doubt, rejection, and unexpected setbacks. This punchy, easy to digest book spells out how to motivate yourself and harness your drive and energy to make things happen. With clear guidance, tips, and celebrity stories throughout, Maria sums up her business secrets with three golden rules: Set your goals; plot your trajectory; make it happen!

A powerful new kind of competitive advantage is now possible thanks to technological and social disruptions that are already occurring. These disruptions revolutionize how companies can partner to create new growth. The Reciprocity Advantage shares a model for creating that growth: define your right-of-way (the underutilized resources you already own that you can share with others), partner to do what you can't do alone, experiment to learn, and scale the new business at low risk.

Emotional Branding is the best-selling revolutionary business book that has created a movement in branding circles by shifting the focus from products to people. The “10 Commandments of Emotional Branding” have become a new benchmark for marketing and creative professionals, and emotional branding has become a coined term by many top industry experts to express the new dynamic that exists now between brands and people.

Cyber Wars gives you the dramatic inside stories of some of the world's biggest cyber attacks. These are the game-changing hacks that make organisations around the world tremble and leaders stop and consider just how safe they really are. Charles Arthur provides a gripping account of why each hack happened, what techniques were used, what the consequences were and how they could have been prevented. Cyber attacks are some of the most frightening threats currently facing business leaders, and this book provides a deep insight into understanding how they work.

Everyone would benefit from seeing further into the future, whether buying stocks, crafting policy, launching a new product, or simply planning the week's meals. Unfortunately, people tend to be terrible forecasters. As Wharton professor Philip Tetlock showed in a landmark 2005 study, even experts' predictions are only slightly better than chance. However, an important and underreported conclusion of that study was that some experts do have real foresight.

In The Talent Code, award-winning journalist Daniel Coyle draws on cutting-edge research to reveal that, far from being some abstract mystical power fixed at birth, ability really can be created and nurtured. In the process, he considers talent at work in venues as diverse as a music school in Dallas and a tennis academy near Moscow to demonstrate how the wiring of our brains can be transformed by the way we approach particular tasks.

Sure, there are plenty of parenting books out there. But as working moms and dads, we've never had a trusted, go-to guide all our own - one that coaches us on how to do well at work, be the loving and engaged parents we want to be, and remain true to ourselves in the process. Enter Workparent. Whether you're planning a family, pushing for promotion during your kids' teenage years, or at any phase in between, Workparent provides all the advice and assurance you'll need to combine children and career in your own, authentic way.

In the early 1980s, Harley-Davidson was on the verge of bankruptcy. In the general public's opinion, quality was substandard - of both motorcycles and riders. Harleys leaked oil and were often broken down. Riders were roughnecks, out to raise hell. The Harley-Davidson brand was tarnished. What s more, the charges were true.By the mid-1980s, Harley couldn't produce enough bikes to keep the public happy. Dealers were selling bikes off the showroom floor, struggling to assuage customers frustration.

Earl Nightingale said that he came to his “aha” moment at the age of twenty-nine while reading Napoleon Hill’s Think and Grow Rich - specifically the words “we become what we think about”. Shortly thereafter he recorded The Strangest Secret which went on to earn a gold record and became the largest selling non-entertainment recording in record industry history. Think and Grow Rich is the standard against which all motivational books are measured. The book (and audiobook) has helped millions of people create their own success and realize their dreams.

Richard H. Thaler has spent his career studying the radical notion that the central agents in the economy are humans - predictable, error-prone individuals. Misbehaving is his arresting, frequently hilarious account of the struggle to bring an academic discipline back down to earth - and change the way we think about economics, ourselves, and our world.

Artificial intelligence does the seemingly impossible - driving cars, trading stocks, and teaching children. But facing the sea change that AI will bring can be paralyzing. How should companies set strategies, governments design policies, and people plan their lives for a world so different from what we know? In Prediction Machines, three eminent economists recast the rise of AI as a drop in the cost of prediction. With this single, masterful stroke, they lift the curtain on the AI-is-magic hype and show how basic tools from economics provide clarity about the AI revolution and a basis for action by CEOs, managers, policy makers, investors, and entrepreneurs.

The missing link to long-term Lean success! Despite the fact that companies worldwide have adopted Lean production, none has sustained the same levels of excellence as Toyota. Why? Leadership. In The Toyota Way to Lean Leadership, Jeffrey Liker and Gary L. Convis, a former executive V.P. and managing officer of Toyota, help executives and senior managers get employees to refocus their efforts - from simply performing their singular function to continuously improving in collaboration across the organization.

In Soda Politics, Dr. Marion Nestle details all of the ways that the soft drink industry works overtime to make drinking soda as common and accepted as drinking water for adults and children. Dr. Nestle, a renowned food and nutrition policy expert and public health advocate, shows how sodas are principally miracles of advertising.

Vous en avez assez du métro-boulot-dodo, ou de ces études interminables dans lesquelles vous apprenez surtout des choses qui ne vous serviront pas ? Brisez la routine et réussissez en dehors du système en suivant cette méthode étape par étape basée sur l'expérience de centaines d'entrepreneurs et appuyée par plus de 400 références scientifiques.

Have you ever wanted to learn a language or pick up an instrument, only to become too daunted by the task at hand? Expert performance guru Anders Ericsson has made a career of studying chess champions, violin virtuosos, star athletes, and memory mavens. Peak condenses three decades of original research to introduce an incredibly powerful approach to learning that is fundamentally different from the way people traditionally think about acquiring a skill.

For the larger-than-life personalities now staking their fortunes on the development of rocket ships, the new race to explore space could be a dead end, a lucrative opportunity - or the key to humanity's salvation. Elon Musk and Jeff Bezos take center stage in this fast-paced narrative as they attempt to disrupt the space economy, feed their own egos, and maybe even save the world.

Leadership training can be inconsistent in the best of times, and in tough economic times it’s often one of the first things that even the most progressive companies cut back. Nor can you depend on finding that mentor you’ve been hoping for. So now more than ever, if you’re going to advance your career you need to lift yourself up by your bootstraps. But not entirely: Steve Arneson is here to give you a boost.