Showing titles in Business & Careers

Daniel Kahneman, uno de los pensadores más importantes del mundo, recibió el premio Nobel de Economía por su trabajo pionero en psicología sobre el modelo racional de la toma de decisiones. Sus ideas han tenido un profundo impacto en campos tan diversos como la economía, la medicina o la política, pero hasta ahora no había reunido la obra de su vida en un libro.

Existen momentos en los que alcanzamos el rendimiento máximo: un atleta ejecuta un juego perfecto o una empresa logra un trimestre con beneficios extraordinarios. Pero estos momentos suelen ser esquivos, y por cadadía asombroso podemos tener cien días comunes e incluso insatisfactorios. En Optimal, Daniel Goleman y Cary Cherniss, basándose en investigaciones científicas, nos enseñan cómo aplicar la inteligencia emocional mediante prácticos consejos para tener un mayor compromiso y productividad.

While it may seem that chaos and confusion reigns today, humans have a long history of wisdom and inspiration. Dr Tim Sharp, aka Dr Happy, highlights practical lessons from some of the great thinkers of all time to show you the path to your best life now. Habits for Greatness teaches you 30 lessons from 30 of the greatest philosophies, religions, psychologists, creators, movements and even fictional characters to allow you to apply these lessons as lifestyle habits, so you can step into your greatness.

In his most vulnerable book to date, Chip Gaines opens up about his lifelong pursuit of building relationships with people from all walks of life. Chip emphasizes the importance of seeing people for who they are and not for what they can do for you, enabling you to build a strong community and a life of meaning, joy, and connection.

The modern world bombards us with messages that we are not enough and need something outside ourselves to be fulfilled. The truth is everything we need is already inside us. We just need to uncover it. Based on the ground-breaking mindset training and culture building platform co-founded by Dr. Michael Gervais and NFL coach Pete Carroll, Compete to Create provides a blueprint to unlock your authentic self, explore the edges of your potential, and live a life of purpose and meaning.

As an entrepreneur, you're in a digital jungle where every post seems like a gamble. Your once-engaging content now drowns in a sea of online noise. Watching competitors leap ahead, you wonder, "What's their formula for success?" Imagine a guide that doesn't just help you navigate but actually master the complex world of social media algorithms. That’s where this book comes into play…

Scott Galloway teaches brand strategy at NYU's Stern School of Business, but his most popular lectures deal with life strategy, not business. The Algebra of Happiness: Notes on the Pursuit of Success, Love, and Meaning draws on Professor Galloway's mix of anecdotes and no-BS insight to share hard-won wisdom about life's challenges, along with poignant personal stories.

An informative and entertaining account of how actions send signals that shape behaviors and how to design better incentives for better results in our life, our work, and our world.

"So, what do you do?" When Neha Ruch had to answer this seemingly innocent question for the first time after leaving her corporate job to care for her infant son, she drew a shameful blank. She couldn’t find the words to describe this new stage of life she’d just embarked on. How, then, was she to navigate this identity shift? Frustrated, Ruch embarked on a mission to rebrand the stay-at-home mother for a new generation of women who don’t want to leave their ambition behind just because they decide to pause or change their careers post-kids.

Most startups fail. But many of those failures are preventable. The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched.

What’s the difference between a dreamer and someone who achieves a dream? According to best-selling author Dr. John Maxwell, the answer lies in answering 10 powerful, yet straightforward, questions. Whether you’ve lost sight of an old dream or you are searching for a new one within you, Put Your Dream to the Test provides a step-by-step action plan that you can start using today to see, own, and reach your dream. Dr. Maxwell draws on his 40 years of mentoring experience to expertly guide you through the 10 questions required of every successful dreamer:

For years now, win-win has been the paradigm for business negotiation. But today, win-win is just the seductive mantra used by the toughest negotiators to get the other side to compromise unnecessarily, early, and often. Win-win negotiations play to your emotions and take advantage of your instinct and desire to make the deal. Start with No introduces a system of decision-based negotiation that teaches you how to understand and control these emotions.

Master the art of what to say in your funnels to convert your online visitors into lifelong customers in this updated edition from the $100 million entrepreneur and cofounder of the software company ClickFunnels.

What separates the world's top traders from the vast majority of unsuccessful investors? In this iconic financial classic, Jack Schwager sets out to answer this question in his interviews with superstar money-makers including Bruce Kovner, Richard Dennis, Paul Tudor Jones, Michel Steinhardt, Ed Seykota, Marty Schwartz, Tom Baldwin, and more in this audiobook.

After extensive original research and a decade as the world's highest-paid performance coach, Brendon Burchard finally reveals the most effective habits for reaching long-term success. Based on one of the largest surveys ever conducted on high performers, it turns out that just six habits move the needle the most in helping you succeed. Adopt these six habits and you win. Neglect them and life is a never-ending struggle. We all want to be high performing in every area of our lives. But how?

You’ll laugh. You’ll cry. Your thoughts and actions will be challenged. And if you take the steps John outlines, you’ll learn how to leave the past where it belongs and get on the path to healing.

In this perennial best seller, embraced by organizations and industries worldwide, globally preeminent management thinkers W. Chan Kim and Renee Mauborgne challenge everything you thought you knew about the requirements for strategic success. Recognized as one of the most iconic and impactful strategy books ever written, Blue Ocean Strategy, now updated with fresh content from the authors, argues that cutthroat competition results in nothing but a bloody red ocean of rivals fighting over a shrinking profit pool.

Stop "just getting by"... Master the 80/20 rule and make more money without more work. When you know how to walk into any situation and see the 80/20's, you can solve almost any conversion problem. Any traffic problem. Any money problem. If you're a sales and marketing professional, you can save 80 percent of your time and money by zeroing in on the right 20 percent of your market. By page 5 you'll be applying 80/20² and 80/20³ to gain 10X, even 100X the success.

If you and your organization are ready for change, No More Status Quo will give you clear, easy-to-use skills and tools to open your thinking, adapt your work behavior, and get more impactful results right away.

Many experts have offered techniques on how to improve your own memory, but not how to influence other people's memory. Drawing on the latest research in neuroscience and cognitive psychology, Impossible to Ignore is a practical step-by-step guide that will show you how to control the 10 percent that your audiences do remember by creating content that attracts attention, sharpens recall, and guides behavior toward a desired action.