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The Thank You Economy
- Narrado por: Gary Vaynerchuk
- Duración: 5 h y 41 m
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Resumen del Editor
If this were 1923, this book would have been called "Why Radio Is Going to Change the Game" . . .
If it were 1995, it would be "Why Amazon Is Going to Take Over the Retailing World" . . .
The Thank You Economy is about something big, something greater than any single revolutionary platform. It isn't some abstract concept or wacky business strategy—it's real, and every one of us is doing business in it every day, whether we choose to recognize it or not. It's the way we communicate, the way we buy and sell, the way businesses and consumers interact online and offline. The Internet, where the Thank You Economy was born, has given consumers back their voice, and the tremendous power of their opinions via social media means that companies and brands have to compete on a whole different level than they used to.
Gone are the days when a blizzard of marketing dollars could be used to overwhelm the airwaves, shut out the competition, and grab customer awareness. Now customers' demands for authenticity, originality, creativity, honesty, and good intent have made it necessary for companies and brands to revert to a level of customer service rarely seen since our great-grandparents' day, when business owners often knew their customers personally, and gave them individual attention.
Here renowned entrepreneur Gary Vaynerchuk reveals how companies big and small can scale that kind of personal, one-on-one attention to their entire customer base, no matter how large, using the same social media platforms that carry consumer word of mouth.
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Historia
In his seventh business book, bestselling author, entrepreneur, and investor Gary Vaynerchuk offers fresh, in-depth advice to enhance brand development, grow sales, and beat the competition using modern advertising strategies grounded in social media.
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Absolutely Must Listen To
- De Anthony A. Luna en 06-01-24
De: Gary Vaynerchuk
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Meet Me in the Middle
- A VeeFriends Book
- De: Gary Vaynerchuk
- Narrado por: Gary Vaynerchuk
- Duración: 9 m
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Meet Me in the Middle encourages young listeners to see how different the world looks from another point of view. Listeners will learn about Eager Eagle’s day and then Listeners will hear the same story from Patient Pig’s perspective. It’s a fun story about how real success comes from seeing how the other side does it.
De: Gary Vaynerchuk
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The Customer Rules
- The 39 Essential Rules for Delivering Sensational Service
- De: Lee Cockerell
- Narrado por: Lee Cockerell
- Duración: 3 h y 59 m
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The former EVP of Walt Disney World shares indispensible rules for serving customers with consistency, efficiency, creativity, sincerity, and excellence. Lee Cockerell knows that success in business - any business - depends upon winning and keeping customers. In 39 digestible, bite-sized chapters, Lee shares everything he has learned in his 40-plus-year career in the hospitality industry about creating an environment that keeps customers coming back for more. Here, Lee not only shows why the customer always rules, but also the rules for serving customers so well they'll never want to do business with anyone but you.
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Content is Great but Narrator Puts You to Sleep
- De Anonymous User en 08-30-18
De: Lee Cockerell
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The Nordstrom Way to Customer Experience Excellence, 3rd Edition
- Creating a Values-Driven Service Culture
- De: Robert Spector, breAnne O. Reeves
- Narrado por: Eric Pollins
- Duración: 6 h y 14 m
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In this new edition of the management classic, the authors explore in-depth the core values of the culture that have made Nordstrom synonymous with legendary customer service. These essential values have enabled Nordstrom to survive and adapt to dramatic market shifts regularly since 1901, and the new edition explains how the Nordstrom approach can be emulated by any organization - in any industry - in every corner of the world.
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Inspiring
- De Carrie Brinton en 01-02-19
De: Robert Spector, y otros
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Delivering Happiness
- A Path to Profits, Passion, and Purpose
- De: Tony Hsieh
- Narrado por: Tony Hsieh
- Duración: 8 h y 17 m
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In this, his first audiobook, Tony Hsieh - the widely admired CEO of Zappos, the online shoe retailer -explains how he created a unique culture and commitment to service that aims to improve the lives of its employees, customers, vendors, and backers. Using anecdotes and stories from his own life experiences, and from other companies, Hsieh provides concrete ways that companies can achieve unprecedented success.
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Delivering Spin
- De Marc L. Mintz en 08-06-10
De: Tony Hsieh
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People Buy You
- The Real Secret to What Matters Most in Business
- De: Jeb Blount
- Narrado por: Mel Foster
- Duración: 4 h y 59 m
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What is most important to your success as a sales or business professional? Is it education, experience, product knowledge, job title, territory, or business dress? Is it your company's reputation, product, price, marketing collateral, delivery lead times, in stock ratios, service guarantees, management strength, or warehouse location? Is it testimonials, the latest Forbes write up, or brand awareness? Is it the investment in the latest CRM software, business 2.0 tools, or social media strategy?
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You will improve your communication skills!
- De Cheri's my kitty en 12-02-20
De: Jeb Blount
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Positioning, 20th Anniversary Edition
- The Battle for Your Mind
- De: Al Ries, Jack Trout
- Narrado por: Grover Gardner
- Duración: 4 h y 8 m
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An updated edition of the original 1981 text, this 20th-anniversary edition makes available to business and marketing professionals - including tens of thousands of Ries and Trout groupies, worldwide - the work that forever changed the way marketing strategy is done. This new edition features commentary from the authors that offers fresh insight into why “positioning” a product in a prospective customer's mind is still the most important strategy in business, and includes numerous examples of campaigns that followed, or didn't follow, Ries and Trout's thinking.
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branding Bible-ish
- De Los en 03-15-24
De: Al Ries, y otros
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Dotcom Secrets
- De: Russell Brunson
- Narrado por: Russell Brunson
- Duración: 6 h y 39 m
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Master the science of funnel building to grow your company online with sales funnels in this updated edition from the $100 million entrepreneur and cofounder of the software company ClickFunnels.
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Lots of good information BUT!
- De Verified Amazon Customer en 12-27-21
De: Russell Brunson
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This Is Marketing
- You Can't Be Seen Until You Learn to See
- De: Seth Godin
- Narrado por: Seth Godin
- Duración: 7 h y 2 m
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Now, for the first time, Seth Godin offers the core of his marketing wisdom in one compact, accessible, and timeless package. This Is Marketing shows you how to do work you're proud of, whether you're a tech start-up founder, a small-business owner, or part of a large corporation. Great marketers don't use consumers to solve their company's problem; they use marketing to solve other people's problems. Their tactics rely on empathy, connection, and emotional labor instead of attention-stealing ads. When done right, marketing seeks to make change in the world.
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Series of Anecdotes Without Any Actionable Insight
- De JL en 11-19-18
De: Seth Godin
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The 22 Immutable Laws of Branding
- De: Al Ries, Laura Ries
- Narrado por: David Drummond
- Duración: 8 h y 8 m
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Smart and accessible, The 22 Immutable Laws of Branding is the definitive text on branding, pairing anecdotes about some of the best brands in the world, like Rolex, Volvo, and Heineken, with the signature savvy of marketing gurus Al and Laura Ries. Combining The 22 Immutable Laws of Branding and The 11 Immutable Laws of Internet Branding, this book proclaims that the only way to stand out in today’s marketplace is to build your product or service into a brand - and provides the step-by-step instructions you need to do so.
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Good, but out of date
- De Dave Makes Things en 09-07-14
De: Al Ries, y otros
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The Millionaire Booklet
- De: Grant Cardone
- Narrado por: Grant Cardone
- Duración: 1 h y 18 m
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The Millionaire Booklet was created for you to keep close to you until you become a millionaire. The eight steps Grant lays out are in a very simple-to-understand language that will allow you to get started today in creating the money you deserve. Let's face it, your parents didn't teach you how to get rich and the schools and colleges don't even talk about it. At a time when more and more people are slipping out of the middle class into poverty, more people are becoming rich.
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Grant is awesome - but don't bother with this one
- De Anonymous Buyer en 07-26-16
De: Grant Cardone
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The Innovator's Dilemma, with a New Foreword
- When New Technologies Cause Great Firms to Fail
- De: Clayton M. Christensen, Marc Benioff - foreword
- Narrado por: L.J. Ganse, Jonathan Todd Ross
- Duración: 8 h y 23 m
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Offering both successes and failures from leading companies as a guide, The Innovator's Dilemma gives you a set of rules for capitalizing on the phenomenon of disruptive innovation. Sharp, cogent, and provocative—and consistently noted as one of the most valuable business ideas of all time—The Innovator's Dilemma is the book no manager, leader, or entrepreneur should be without.
De: Clayton M. Christensen, y otros
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The 1-Page Marketing Plan
- Get New Customers, Make More Money, And Stand Out From The Crowd
- De: Allan Dib
- Narrado por: Joel Richards
- Duración: 6 h y 31 m
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To build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth. Traditionally, creating a marketing plan has been a difficult and time-consuming process, which is why it often doesn’t get done.
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You Need to buy Book to get key info
- De Rosie's mom en 10-23-18
De: Allan Dib
Lo que los oyentes dicen sobre The Thank You Economy
Calificaciones medias de los clientesReseñas - Selecciona las pestañas a continuación para cambiar el origen de las reseñas.
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- Bort
- 08-14-11
Excellent insight, slow ending
The majority of the book had me hooked & provided wonderful insight. I recommend it especially to those who don't use social media and, well, probably don't even think about it. The author is the narrator, reading his own work passionately, which adds to any audiobook. The book could have been more consise, ommitting some of the many examples- where even the author's voice lost some of it's enthusiasm.
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- Rodney
- 02-22-17
Must read!
Every business owner needs to read or listen to this book. The concepts are still more than relevant. Thanks Gary Vee!
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- pratalife
- 07-22-12
Wall! What are you good for?
Any additional comments?
Thought-provoking and inspiring vision of a return to humanising business, and looks beyond the trite superficiality of all this social media stuff. "Wall!! What are you good for?"
Highly recommend the audiobook version over print: it is read by Gary V himself. We already know he is a great speaker, but the frequent off-script moments are priceless.
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- Michael S.
- 11-12-17
Practical advice for anyone in business
This should be mandatory reading for anyone who wants to be in business. Principals are still relevant and applicable six years after publishing.
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- Vishesh Narula
- 10-30-18
Great book for any business owner or marketer.
Very insightful book. Help remind me the most importance of marketing. Definitely, a must read.
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- Chris Johnson
- 04-07-19
Following his journey
Book went over some key points both big and small businesses can use to be better for their customers, employees, and ultimately their selves. I own a photography business and his content is helping me stay grounded and become well rounded lol. Thanks G Vee
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- Eber S Marin
- 07-17-20
Not the best choice for 2020
The ideas presented in this book are already widely analyzed and could be easily obtained by a simple google research. This book is basically 'online costumer service' in a nutshell.
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- E
- 09-03-19
Gary is so ahead of the curve.
Gary's enthusiasm is absolutely contagious! I wish I would have read this book in 2011 when it came out and even being in 2019 several years after he said most of it would be irrelevant it's never irrelevant to take much of his advice. If nothing else I've learned that I need to get on his books in audio books far more ahead of time when they come out. Thank you Gary for always offering the right advice for all the different platforms. God only knows how you keep up with it all!
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- Tony
- 03-17-18
Gary Vee does it again! amazing!
The fact that he does his own reading for audible it's how dedicated he is to his craft!
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- Torres
- 11-29-16
Business Social Media 101
Passionate reader. Insightful on how social media fits todays society. It's time to double down at age 50 because social media allows businesses to be put together unlike in previous history.
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