Showing results for "Claude Hopkins" in All Categories
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Scientific Advertising
- By: Claude Hopkins
- Narrated by: Ty Carthage
- Length: 2 hrs and 19 mins
- Unabridged
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Here it is: the spell book with all the secrets of advertising, laid at your feet. Pick them up! Use them! Make your fortune. In this Library of Congress Facsimile Edition, you get word-for-word exactly what Claude Hopkins wrote in 1923. No one has ever articulated the laws of advertising more clearly or compellingly. Hopkins understood the principle better than anyone. If you're looking to make money online, this book must be the first one you listen to.
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The Narrater is horrible
- By Eric Keith on 05-21-18
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Scientific Advertising
- Narrated by: Ty Carthage
- Length: 2 hrs and 19 mins
- Release date: 09-10-15
- Language: English
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My Life in Advertising
- By: Claude C. Hopkins
- Narrated by: Mike Woodly
- Length: 5 hrs and 17 mins
- Unabridged
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"My Life in Advertising" by Claude C. Hopkins offers a riveting glimpse into the early 20th-century advertising world through the lens of one of its most innovative practitioners. This autobiographical work not only chronicles Hopkins' rise from humble beginnings to become a leading figure in the advertising industry, but also imparts the wisdom and strategies he developed along the way.
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My Life in Advertising
- Narrated by: Mike Woodly
- Length: 5 hrs and 17 mins
- Release date: 04-24-24
- Language: English
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Scientific Advertising
- By: Claude C. Hopkins
- Narrated by: Paul Jones
- Length: 2 hrs and 4 mins
- Unabridged
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This is the complete and unabridged Scientific Advertising, written by the advertising genius Claude C. Hopkins in 1923. It is cited by many advertising and Internet marketing personalities such as David Ogilvy, Gary Halbert, and Jay Abraham as a "must-read" book. Hopkins used the techniques of testing and measuring the effectiveness of his ads by understanding and using the principles of psychology. After listening to this audiobook you'll never waste money on ineffective advertising again.
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a must-read for agencies and business owners
- By Jenna on 11-15-18
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Scientific Advertising
- Narrated by: Paul Jones
- Length: 2 hrs and 4 mins
- Release date: 09-25-17
- Language: English
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Scientific Advertising
- By: Mr. Claude C. Hopkins
- Narrated by: Core Media Productions
- Length: 2 hrs and 2 mins
- Unabridged
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Scientific Advertising was written by Claude C. Hopkins in 1923 and is cited by many of advertising and marketing personalities (such as David Ogilvy, Gary Halbert, and Jay Abraham) as a "must-read" book.
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Great book
- By Michael Reese on 01-07-15
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Scientific Advertising
- Narrated by: Core Media Productions
- Length: 2 hrs and 2 mins
- Release date: 12-07-07
- Language: English
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Scientific Advertising
- By: Claude Hopkins
- Narrated by: Barry J. Peterson
- Length: 1 hr and 57 mins
- Unabridged
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The time has come when advertising has in some hands reached the status of a science. It is based on fixed principles and is reasonably exact. The causes and effects have been analyzed until they are well understood. The correct methods of procedure have been proved and established. We know what is most effective, and we act on basic laws. Advertising, once a gamble, has thus become, under able direction, one of the safest of business ventures. Certainly, no other enterprise with comparable possibilities need involve so little risk.
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Didn’t learn much
- By OutdoorBengal on 10-01-23
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Scientific Advertising
- Narrated by: Barry J. Peterson
- Length: 1 hr and 57 mins
- Release date: 03-06-18
- Language: English
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A Mind at Play
- How Claude Shannon Invented the Information Age
- By: Rob Goodman, Jimmy Soni
- Narrated by: Jonathan Yen
- Length: 11 hrs and 51 mins
- Unabridged
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Claude Shannon was a tinkerer, a playful wunderkind, a groundbreaking polymath, and a digital pioneer whose insights made the Information Age possible. He constructed fire-breathing trumpets and customized unicycles, outfoxed Vegas casinos, and built juggling robots, but he also wrote the seminal text of the Digital Revolution. That work allowed scientists to measure and manipulate information as objectively as any physical object. His work gave mathematicians and engineers the tools to bring that world to pass.
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I wanted more information about Information Theory
- By Bonny on 05-08-18
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A Mind at Play
- How Claude Shannon Invented the Information Age
- Narrated by: Jonathan Yen
- Length: 11 hrs and 51 mins
- Release date: 07-18-17
- Language: English
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Scientific Advertising
- By: Claude Hopkins
- Narrated by: Peter Coates
- Length: 2 hrs and 3 mins
- Unabridged
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Scientific Advertising by Claude C. Hopkins is a timeless classic in the field of marketing and advertising. The book outlines Hopkins's revolutionary approach to advertising, emphasizing the importance of testing and measuring the effectiveness of advertising campaigns. Through empirical observation and data analysis, Hopkins argues that advertising should be treated as a science rather than an art, with measurable results guiding decision-making. With clear and concise language, Hopkins shares his insights into consumer psychology, emphasizing the importance of understanding the desires and motivations of potential customers.
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Scientific Advertising
- Narrated by: Peter Coates
- Length: 2 hrs and 3 mins
- Release date: 05-14-24
- Language: English
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Scientific Advertising
- By: Claude C Hopkins
- Narrated by: Paul Jones
- Length: 2 hrs and 4 mins
- Unabridged
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Overall
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Performance
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Story
Scientific Advertising was written by the advertising genius in 1923 and is cited by many advertising and internet marketing personalities such as David Ogilvy, Gary Halbert, and Jay Abraham as a "must-read" book. Hopkins used the techniques of testing and measuring the effectiveness of his ads by understanding and using the principles of psychology. After listening to this audiobook and applying the principles contained within, you'll be more able to avoid paying for ineffective advertising.
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Scientific Advertising
- Narrated by: Paul Jones
- Length: 2 hrs and 4 mins
- Release date: 09-30-19
- Language: English
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My Life in Advertising detusch: Neue überarbeitete Auflage [My Life in Advertising German: New Revised Edition]
- Ein Leben für die Werbung [A Life for Advertising]
- By: Claude Hopkins
- Narrated by: Steffen Milan
- Length: 6 hrs and 20 mins
- Unabridged
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Entdecke jetzt die NEUE überarbeitete Auflage und erfahre die bahnbrechenden Geheimnisse hinter einer der unsterblichen Werbestrategien, die schon so vielen Menschen zu Reichtum verholfen haben.
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My Life in Advertising detusch: Neue überarbeitete Auflage [My Life in Advertising German: New Revised Edition]
- Ein Leben für die Werbung [A Life for Advertising]
- Narrated by: Steffen Milan
- Length: 6 hrs and 20 mins
- Release date: 08-31-23
- Language: German
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Ma Vie dans La Publicité et La Publicité Scientifique et L'Autobiographie de Benjamin Franklin [My Life in Advertising and Scientific Advertising and The Autobiography of Benjamin Franklin]
- By: Claude C. Hopkins, Benjamin Franklin
- Narrated by: Ewatone Lala
- Length: 15 hrs and 54 mins
- Unabridged
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Claude C. Hopkins fut l'un des pionniers de la publicité moderne et copywriter de génie. Il était persuadé que la publicité n'existait que pour vendre quelque chose et que ses effets devaient être mesurables. Ce modeste fils de marchand de chandelles a été imprimeur, journaliste, essayiste, éditeur de livres, de journaux populaires, homme de lettres et fondateur d'associations. Un vrai touche-à-tout ! Parti de rien, jusqu' à devenir le Père fondateur des États-Unis, cette biographie révèle les chemins qui l'ont mené au succès et à la gloire.
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Ma Vie dans La Publicité et La Publicité Scientifique et L'Autobiographie de Benjamin Franklin [My Life in Advertising and Scientific Advertising and The Autobiography of Benjamin Franklin]
- Narrated by: Ewatone Lala
- Length: 15 hrs and 54 mins
- Release date: 02-07-23
- Language: French
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Scientific Advertising deutsch [Scientific Advertising German]
- Das Meisterwerk gewinnbringender Werbung und effektivem Marketing [The Masterpiece of Profitable Advertising and Effective Marketing]
- By: Claude Hopkins, Steffen Milan, wrtkrft
- Narrated by: Steffen Milan
- Length: 3 hrs and 17 mins
- Unabridged
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Claude C. Hopkins gilt als Wegbereiter der modernen Werbung. In Scientific Advertising erfahren wir, wie Werbung zu einem "messbaren Wagnis" wird. Auch heute noch sind die Weisheiten aus dem Buch aktueller denn je. Wie bereits David Ogilvy sagte, jeder der im Entferntesten mit Werbung zu tun hat, sollte dieses Buch gelesen haben. (Er empfiehlt gleich sieben Mal)
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Scientific Advertising deutsch [Scientific Advertising German]
- Das Meisterwerk gewinnbringender Werbung und effektivem Marketing [The Masterpiece of Profitable Advertising and Effective Marketing]
- Narrated by: Steffen Milan
- Length: 3 hrs and 17 mins
- Release date: 01-24-23
- Language: German
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La Publicité Scientifique [Scientific Advertising]
- By: Claude C. Hopkins
- Narrated by: Basile Guerri-Grammont
- Length: 2 hrs and 8 mins
- Unabridged
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Claude Hopkins a écrit "Scientific Advertising" en 1923, mais sa vision du comportement des consommateurs est toujours d'actualité. L'objectif était d'expliquer les règles de la publicité et ce qui pousse les consommateurs à acheter, afin que les retours publicitaires deviennent une certitude et non une supposition. Apprenez à utiliser ses techniques pour rédiger des publicités qui se vendent avec certitude.
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La Publicité Scientifique [Scientific Advertising]
- Narrated by: Basile Guerri-Grammont
- Length: 2 hrs and 8 mins
- Release date: 01-04-23
- Language: French
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Pubblicità Scientifica
- By: Claude C. Hopkins
- Narrated by: Stefano Trillini
- Length: 2 hrs and 17 mins
- Unabridged
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È arrivato il momento in cui la pubblicità ha raggiunto per alcuni lo status di scienza. Si basa su principi fissi ed è ragionevolmente esatta. Le cause e gli effetti sono stati analizzati fino a essere ben compresi. I metodi di procedura corretti sono stati dimostrati e stabiliti. Sappiamo cosa è più efficace e agiamo sulla base di leggi fondamentali. La pubblicità, un tempo un azzardo, è diventata, sotto una direzione capace, una delle imprese più sicure. Di certo, nessun'altra impresa con possibilità paragonabili può comportare un rischio così basso.
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Pubblicità Scientifica
- Narrated by: Stefano Trillini
- Length: 2 hrs and 17 mins
- Release date: 10-20-22
- Language: Italian
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Related to your search
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Scientific Advertising
- By: Claude Hopkins
- Narrated by: Ty Carthage
- Length: 2 hrs and 19 mins
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Here it is: the spell book with all the secrets of advertising, laid at your feet. Pick them up! Use them! Make your fortune. In this Library of Congress Facsimile Edition, you get word-for-word exactly what Claude Hopkins wrote in 1923. No one has ever articulated the laws of advertising more clearly or compellingly. Hopkins understood the principle better than anyone. If you're looking to make money online, this book must be the first one you listen to.
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The Narrater is horrible
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Roger James Hamilton, himself a highly successful entrepreneur and successful investor, has designed nine steps - from barely surviving - all the way to the highest level of ultimate wealth for life - and he lays out his nine steps in an easy-to-understand "color-coded" manner that ranges from red (barely living paycheck-to-paycheck) all the way to ultra-violet (where generating income is simply no longer a worry)....
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Practical and powerful book that works for every individual
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Great advice
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Scientific Advertising
- By: Claude Hopkins
- Narrated by: Ty Carthage
- Length: 2 hrs and 19 mins
- Unabridged
-
Overall
-
Performance
-
Story
Here it is: the spell book with all the secrets of advertising, laid at your feet. Pick them up! Use them! Make your fortune. In this Library of Congress Facsimile Edition, you get word-for-word exactly what Claude Hopkins wrote in 1923. No one has ever articulated the laws of advertising more clearly or compellingly. Hopkins understood the principle better than anyone. If you're looking to make money online, this book must be the first one you listen to.
-
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The Narrater is horrible
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By: Claude Hopkins
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The Robert Collier Letter Book
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- Narrated by: John Edmondson
- Length: 12 hrs and 12 mins
- Unabridged
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Overall
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Performance
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Story
The Robert Collier Letter Book is by far the top book on writing sales letters. But it goes beyond that. As every great copywriter knows, these techniques are directly transferable to the Internet, whether through web copy or email or whatever. This book earned Robert Collier the distinction of being one of the greatest marketing minds in history. Robert Collier's sales letters were successful because he wrote to his audience's needs.
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Great formula for copywriting!!
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Overall
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- By: Claude C. Hopkins
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"My Life in Advertising" by Claude C. Hopkins offers a riveting glimpse into the early 20th-century advertising world through the lens of one of its most innovative practitioners. This autobiographical work not only chronicles Hopkins' rise from humble beginnings to become a leading figure in the advertising industry, but also imparts the wisdom and strategies he developed along the way.
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The Principles of Scientific Management by F.W. Taylor is a tremendously important book, the essence of which has had irreversible impact on the way we think about organized labour and management today. It is a product of many years of experimentation, uncertainty, and hard work, fused with thoroughly modernist ideals of a pedantic mind. This book is a culmination of Frederick Winslow Taylor’s career as, perhaps, the most famous management consultant. It stands on the shoulders of his previous examinations of the wage system and the operational characteristics of machine tools.
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Hard to understand
- By Priscilla Morelli on 01-24-24
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Principles of Scientific Management
- By: Frederick Winslow Taylor
- Narrated by: Trevor Bond
- Length: 3 hrs and 22 mins
- Unabridged
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The Principles of Scientific Management (1911) is a monograph published by Frederick Winslow Taylor (1856-1915), a manufacturing manager, mechanical engineer, and management consultant. This work laid out Taylor's views on the principles of scientific management, or industrial-era organization and decision theory. The term scientific management refers to coordinating the enterprise for everyone's benefit including increased wages for laborers, often referred to as Taylor's Principles, or Taylorism.
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So this is what the old guys talk about.
- By Raymond Bing on 02-14-24
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How to Write a Good Advertisement
- A Short Course in Copywriting
- By: Victor O. Schwab
- Narrated by: Scott R. Pollak
- Length: 8 hrs and 13 mins
- Unabridged
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Call it advertising, call it promotion, call it marketing, but whatever you call it, every business and organization depends on words with impact. You need to grab the attention of potential customers, clients, or supporters and call them to action. Few among us are born talented copywriters, that rare combination of both facile wordsmiths and natural salespeople. Most of us need some help, and even naturals can improve by studying the best. Victor O. Schwab was one of the greats.
By: Victor O. Schwab
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Private Label Millionaire Secrets
- How to Find Your Starving Crowd and Make a “Mafia Offer” That Demands Attention, and Converts Like Crazy So You Can Make Your First, or Next, Million with a Private Label Brand
- By: Shawn Hart, Seth Stevens
- Narrated by: Shawn Hart, Seth Stevens
- Length: 3 hrs and 14 mins
- Unabridged
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Private Label Millionaire Secrets is the step-by-step blueprint to make millions by creating your own private-label brand. Although the authors are currently leveraging the Amazon FBA platform, they’ve developed unique skills in the marketing trenches offline. They’ve been able to apply those strategies that have made them wealthy to the new age of e-commerce, specifically Amazon's marketplace. What you'll find in this book will significantly increase your chances of private-label success.
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I love it!
- By Trey Mourning on 12-30-23
By: Shawn Hart, and others
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Ca$hvertising
- How to Use More Than 100 Secrets of Ad-Agency Psychology to Make Big Money Selling Anything to Anyone
- By: Drew Eric Whitman
- Narrated by: Johnny Heller
- Length: 6 hrs and 17 mins
- Unabridged
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Fact: Your brain is being controlled - and you don't even know it. Because if you think the ads you're seeing today are just pretty pictures with nice, creative copy, you're mistaken. Truth is, you are being powerfully influenced by dozens of proven scientific principles of advertising psychology...little-known techniques of consumer persuasion that go completely unnoticed by the buying public.
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Be Careful with This Book. Extremely Powerful.
- By Ahmad on 07-24-17
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The Art of War
- By: Sun Tzu
- Narrated by: Kenneth Elliot
- Length: 1 hr and 22 mins
- Unabridged
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The Art of War, literally The Laws of War by Master Sun is the most famous ancient Chinese treatise, dedicated to a military strategy and policy, written by Sun Tzu. The treatise by Sun Tzu influenced crucially on a whole military art of the East. Although it is the first treatise on the military art, it includes clearly expressed common principles of strategy as well as tactics. A special place in a military theoretical literature belongs to comments on Sun Tzu, the earliest of which appeared in the Han era (206-220 AD), and the new ones are still being created.
By: Sun Tzu
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The Cold Email Manifesto
- How to Fill Your Sales Pipeline, Convert like Crazy and Level Up Your Business in 90 Days or Less
- By: Alex Berman, Robert Indries
- Narrated by: Alex Berman
- Length: 3 hrs and 43 mins
- Unabridged
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Most organizations struggle to grow. The most common issues that sales teams cite are 1) not enough leads and 2) conversion rate is too low. Cold Email Manifesto fixes both of these by giving you access to a predictable system for finding leads, messaging them, selling to them and growing your sales team.
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This book helps me everyday
- By Hollie maddux on 07-08-22
By: Alex Berman, and others
Most popular in Marketing
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$100M Leads
- How to Get Strangers to Want to Buy Your Stuff
- By: Alex Hormozi
- Narrated by: Alex Hormozi
- Length: 6 hrs
- Unabridged
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This book contains the playbooks that took me from sleeping on my gym floor to owning a portfolio of companies that generate $200 million per year in less than a decade. Want to know the biggest difference between those two time periods? How many leads I was getting.
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Better than $100M Offers, But Read Both in Order
- By Jonathan and Hannah on 09-13-23
By: Alex Hormozi
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Building a StoryBrand
- Clarify Your Message So Customers Will Listen
- By: Donald Miller
- Narrated by: Donald Miller
- Length: 4 hrs and 56 mins
- Unabridged
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Donald Miller's StoryBrand process is a proven solution to the struggle business leaders face when talking about their businesses. This revolutionary method for connecting with customers provides listeners with the ultimate competitive advantage, revealing the secret for helping their customers understand the compelling benefits of using their products, ideas, or services.
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Have you heard of the SB7 Framework?
- By Tyson on 01-29-18
By: Donald Miller
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Day Trading Attention
- How to Actually Build Brand and Sales in the New Social Media World
- By: Gary Vaynerchuk
- Narrated by: Gary Vaynerchuk
- Length: 8 hrs and 24 mins
- Unabridged
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In his seventh business book, bestselling author, entrepreneur, and investor Gary Vaynerchuk offers fresh, in-depth advice to enhance brand development, grow sales, and beat the competition using modern advertising strategies grounded in social media.
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Absolutely Must Listen To
- By Anthony Luna on 06-01-24
By: Gary Vaynerchuk
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The Tipping Point
- How Little Things Can Make a Big Difference
- By: Malcolm Gladwell
- Narrated by: Malcolm Gladwell
- Length: 8 hrs and 34 mins
- Unabridged
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The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate. This widely acclaimed bestseller, in which Malcolm Gladwell explores and brilliantly illuminates the tipping point phenomenon, is already changing the way people throughout the world think about selling products and disseminating ideas.
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My tipping point…for audio
- By Mod on 04-17-12
By: Malcolm Gladwell
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$100M Leads
- How to Get Strangers to Want to Buy Your Stuff
- By: Alex Hormozi
- Narrated by: Alex Hormozi
- Length: 6 hrs
- Unabridged
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Overall
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Performance
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Story
This book contains the playbooks that took me from sleeping on my gym floor to owning a portfolio of companies that generate $200 million per year in less than a decade. Want to know the biggest difference between those two time periods? How many leads I was getting.
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Better than $100M Offers, But Read Both in Order
- By Jonathan and Hannah on 09-13-23
By: Alex Hormozi
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Building a StoryBrand
- Clarify Your Message So Customers Will Listen
- By: Donald Miller
- Narrated by: Donald Miller
- Length: 4 hrs and 56 mins
- Unabridged
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Overall
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Performance
-
Story
Donald Miller's StoryBrand process is a proven solution to the struggle business leaders face when talking about their businesses. This revolutionary method for connecting with customers provides listeners with the ultimate competitive advantage, revealing the secret for helping their customers understand the compelling benefits of using their products, ideas, or services.
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Have you heard of the SB7 Framework?
- By Tyson on 01-29-18
By: Donald Miller
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Day Trading Attention
- How to Actually Build Brand and Sales in the New Social Media World
- By: Gary Vaynerchuk
- Narrated by: Gary Vaynerchuk
- Length: 8 hrs and 24 mins
- Unabridged
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Overall
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Performance
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Story
In his seventh business book, bestselling author, entrepreneur, and investor Gary Vaynerchuk offers fresh, in-depth advice to enhance brand development, grow sales, and beat the competition using modern advertising strategies grounded in social media.
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Absolutely Must Listen To
- By Anthony Luna on 06-01-24
By: Gary Vaynerchuk
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The Tipping Point
- How Little Things Can Make a Big Difference
- By: Malcolm Gladwell
- Narrated by: Malcolm Gladwell
- Length: 8 hrs and 34 mins
- Unabridged
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Overall
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Performance
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Story
The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate. This widely acclaimed bestseller, in which Malcolm Gladwell explores and brilliantly illuminates the tipping point phenomenon, is already changing the way people throughout the world think about selling products and disseminating ideas.
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My tipping point…for audio
- By Mod on 04-17-12
By: Malcolm Gladwell
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The Challenger Sale
- Taking Control of the Customer Conversation
- By: Matthew Dixon, Brent Adamson
- Narrated by: Matthew Dixon, Brent Adamson
- Length: 5 hrs and 43 mins
- Unabridged
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The need to understand what top-performing reps are doing that their average performing colleagues are not drove Matthew Dixon, Brent Adamson, and their colleagues at Corporate Executive Board to investigate the skills, behaviors, knowledge, and attitudes that matter most for high performance. And what they discovered may be the biggest shock to conventional sales wisdom in decades.
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Bellow average book
- By Elias Karráa on 08-11-19
By: Matthew Dixon, and others
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Fanatical Prospecting
- The Ultimate Guide to Opening Sales Conversations and Filling the Pipeline by Leveraging Social Selling, Telephone, Email and Cold Calling
- By: Jeb Blount, Mike Weinberg - foreword
- Narrated by: Jeb Blount, Jeremy Arthur
- Length: 8 hrs and 21 mins
- Unabridged
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Fanatical Prospecting gives salespeople, sales leaders, entrepreneurs, and executives a practical, eye-opening guide that clearly explains the why and how behind the most important activity in sales and business development—prospecting. Step by step, Jeb Blount outlines his innovative approach to prospecting that works for real people, in the real world, with real prospects.
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One of the best books on Sales!
- By Kathleen Fitzpatrick on 09-04-23
By: Jeb Blount, and others
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The 1-Page Marketing Plan
- Get New Customers, Make More Money, And Stand Out From The Crowd
- By: Allan Dib
- Narrated by: Joel Richards
- Length: 6 hrs and 31 mins
- Unabridged
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To build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth. Traditionally, creating a marketing plan has been a difficult and time-consuming process, which is why it often doesn’t get done.
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You Need to buy Book to get key info
- By Rosie's mom on 10-23-18
By: Allan Dib
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The 22 Immutable Laws of Marketing
- By: Al Ries, Jack Trout
- Narrated by: David Drummond
- Length: 3 hrs and 6 mins
- Unabridged
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As Al Ries and Jack Trout - the world-renowned marketing consultants and best-selling authors of Positioning - note, you can build an impressive airplane, but it will never leave the ground if you ignore the laws of physics, especially gravity. Why then, they ask, shouldn’t there also be laws of marketing that must be followed to launch and maintain winning brands? In The 22 Immutable Laws of Marketing, Ries and Trout offer a compendium of 22 innovative rules for understanding and succeeding in the international marketplace.
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Highly recommended, but could use an update.
- By T. M. Castagna on 12-01-15
By: Al Ries, and others
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Exactly What to Say: For Real Estate Agents
- By: Chris Smith, Jimmy Mackin, Phil M Jones
- Narrated by: Phil Jones, Chris Smith, Jimmy Mackin
- Length: 2 hrs and 14 mins
- Unabridged
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In Exactly What to Say: For Real Estate Agents, Phil M. Jones, Chris Smith, and Jimmy Mackin provide 30 Magic Words to help with the most common, critical, and difficult conversations real estate agents have today. If you are open-minded to a better way of selling, this book is for you. Imagine what it is going to feel like knowing exactly what to say when it matters the most.
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excellent read for Realtors
- By phoebe on 11-17-19
By: Chris Smith, and others
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Market Wizards
- Interviews with Top Traders
- By: Jack D. Schwager, Bruce Kovner, Richard Dennis, and others
- Narrated by: Dj Holte
- Length: 14 hrs and 41 mins
- Unabridged
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What separates the world's top traders from the vast majority of unsuccessful investors? In this iconic financial classic, Jack Schwager sets out to answer this question in his interviews with superstar money-makers including Bruce Kovner, Richard Dennis, Paul Tudor Jones, Michel Steinhardt, Ed Seykota, Marty Schwartz, Tom Baldwin, and more in this audiobook.
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THIS IS NOW A NEW NARRATION
- By jack schwager on 11-18-18
By: Jack D. Schwager, and others
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Dotcom Secrets
- By: Russell Brunson
- Narrated by: Russell Brunson
- Length: 6 hrs and 39 mins
- Unabridged
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Master the science of funnel building to grow your company online with sales funnels in this updated edition from the $100 million entrepreneur and cofounder of the software company ClickFunnels.
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Lots of good information BUT!
- By Verified Amazon Customer on 12-27-21
By: Russell Brunson
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This Is Marketing
- You Can't Be Seen Until You Learn to See
- By: Seth Godin
- Narrated by: Seth Godin
- Length: 7 hrs and 2 mins
- Unabridged
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Now, for the first time, Seth Godin offers the core of his marketing wisdom in one compact, accessible, and timeless package. This Is Marketing shows you how to do work you're proud of, whether you're a tech start-up founder, a small-business owner, or part of a large corporation. Great marketers don't use consumers to solve their company's problem; they use marketing to solve other people's problems. Their tactics rely on empathy, connection, and emotional labor instead of attention-stealing ads. When done right, marketing seeks to make change in the world.
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Series of Anecdotes Without Any Actionable Insight
- By JL on 11-19-18
By: Seth Godin
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Contagious
- Why Things Catch On
- By: Jonah Berger
- Narrated by: Keith Nobbs
- Length: 6 hrs and 50 mins
- Unabridged
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Why do some products get more word of mouth than others? Why does some online content go viral? Word of mouth makes products, ideas, and behaviors catch on. It's more influential than advertising and far more effective. Can you create word of mouth for your product or idea? According to Berger, you can. Whether you operate a neighborhood restaurant, a corporation with hundreds of employees, or are running for a local office for the first time, the steps that can help your product or idea become viral are the same.
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A Primer on Viral & Memorable Marketing
- By Douglas C. Bates on 04-01-13
By: Jonah Berger
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Gap Selling: Getting the Customer to Yes
- How Problem-Centric Selling Increases Sales by Changing Everything You Know About Relationships, Overcoming Objections, Closing and Price
- By: Keenan
- Narrated by: Keenan
- Length: 5 hrs and 47 mins
- Unabridged
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People don't buy from people they like. No! Your buyer doesn't care about you or your product or service. It's not your job to overcome objections, it's your buyer's. Closing isn't a skill of good salespeople; it's the skill of weak salespeople. Price isn't the main reason salespeople lose the sale. Gap Selling shreds traditional and closely held sales beliefs that have been hurting salespeople for decades. For years, salespeople have embraced a myriad of sales tactics and belief systems that have unknowingly created many of the issues they have been trying to avoid.
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SPIN selling with more EQ mixed in
- By Amazon Customer on 09-28-19
By: Keenan
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Sales EQ
- How Ultra High Performers Leverage Sales-Specific Emotional Intelligence to Close the Complex Deal
- By: Jeb Blount
- Narrated by: Jeb Blount
- Length: 9 hrs and 2 mins
- Unabridged
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The sales profession is in the midst of a perfect storm. Buyers have more power - more information, more at stake, and more control over the sales process - than any time in history. Technology is bringing disruptive change at an ever-increasing pace, creating fear and uncertainty that leaves buyers clinging to the status quo.
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Effective Approach to EQ Sales Mastery
- By Joe on 07-20-17
By: Jeb Blount
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80/20 Sales and Marketing
- The Definitive Guide to Working Less and Making More
- By: Perry Marshall
- Narrated by: Ron Allan
- Length: 5 hrs and 43 mins
- Unabridged
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Stop "just getting by"... Master the 80/20 rule and make more money without more work. When you know how to walk into any situation and see the 80/20's, you can solve almost any conversion problem. Any traffic problem. Any money problem. If you're a sales and marketing professional, you can save 80 percent of your time and money by zeroing in on the right 20 percent of your market. By page 5 you'll be applying 80/20² and 80/20³ to gain 10X, even 100X the success.
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GREAT book BUT get the ebook version, not this
- By A curious visitor on 04-19-15
By: Perry Marshall
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Crushing It!
- How Great Entrepreneurs Build Their Business and Influence-and How You Can, Too
- By: Gary Vaynerchuk
- Narrated by: Gary Vaynerchuk, Rich Roll, Amy Schmittauer
- Length: 8 hrs and 2 mins
- Unabridged
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Four-time New York Times best-selling author Gary Vaynerchuk offers new lessons and inspiration drawn from the experiences of dozens of influencers and entrepreneurs who rejected the predictable corporate path in favor of pursuing their dreams by building thriving businesses and extraordinary personal brands. In this lively, practical, and inspiring audiobook, Gary dissects every current major social media platform so that anyone, from a plumber to a professional ice skater, will know exactly how to amplify his or her personal brand on each.
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85% fluff and 15% value.
- By Michael Bowie on 04-09-18
By: Gary Vaynerchuk
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Marketing Made Simple
- A Step-by-Step StoryBrand Guide for Any Business
- By: Donald Miller, Dr. J.J. Peterson
- Narrated by: Donald Miller, Dr. J.J. Peterson
- Length: 4 hrs and 19 mins
- Unabridged
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This guide from New York Times best-selling author Donald Miller is a must-have for any marketing professional or small business owner who wants grow their business. It will teach you how to create and implement a sales funnel that will increase traffic and drive sales.
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STORYBRAND
- By C.C on 12-14-20
By: Donald Miller, and others
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Alchemy
- The Dark Art and Curious Science of Creating Magic in Brands, Business, and Life
- By: Rory Sutherland
- Narrated by: Rory Sutherland
- Length: 9 hrs and 38 mins
- Unabridged
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Why is Red Bull so popular, though everyone—everyone!—hates the taste? Humans are, in a word, irrational, basing decisions as much on subtle external signals (that little blue can) as on objective qualities (flavor, price, quality). The surrounding world, meanwhile, is irreducibly complex and random. This means future success can’t be projected on any accounting spreadsheet. To strike gold, you must master the dark art and curious science of conjuring irresistible ideas: alchemy.
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One of the best books I’ve read
- By anon. on 07-23-19
By: Rory Sutherland
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Expert Secrets
- By: Russell Brunson
- Narrated by: Russell Brunson
- Length: 6 hrs and 26 mins
- Unabridged
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Master the art of what to say in your funnels to convert your online visitors into lifelong customers in this updated edition from the $100 million entrepreneur and cofounder of the software company ClickFunnels.
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Good, but it’s totally different than the physical book.
- By Don Rhoads on 10-05-21
By: Russell Brunson
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Oversubscribed
- How to Get People Lined Up to Do Business with You (2nd Edition)
- By: Daniel Priestley
- Narrated by: Daniel Priestley
- Length: 6 hrs and 33 mins
- Unabridged
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Oversubscribed is the guide to transforming your business into one which customers fight over! Author Daniel Priestley, a successful entrepreneur who has built and sold businesses around the world, shares proven, real-world methods that will not only grab customers’ attention, but will also have them lining up to buy from you. This invaluable guide will teach you how to drive demand for your products or services far beyond supply and will dramatically increase the success of your business.
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Immediately implementing ideas in a new project
- By C.J. Johnson on 02-14-24
By: Daniel Priestley
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Hook Point
- How to Stand Out in a 3-Second World
- By: Brendan Kane
- Narrated by: Brendan Kane
- Length: 8 hrs and 11 mins
- Unabridged
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Brendan Kane, a thinker and strategist who’s built platforms for celebrities like Taylor Swift and Rhianna and worked with Fortune 500 companies like Paramount and Viacom, has mastered the art of standing out. In Hook Point: How to Stand Out in a 3-Second World, he reveals the power of hook points—a communication tool that helps marketers package their messages in a succinct, attention-grabbing way that leads to better opportunities both online and off. Whatever you’re promoting, this book is the essential guide for making it in our three-second world.
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90 min in - too much fluff
- By Anonymous User on 11-17-20
By: Brendan Kane
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Go Pro - 7 Steps to Becoming a Network Marketing Professional
- By: Eric Worre
- Narrated by: Eric Worre
- Length: 2 hrs and 49 mins
- Unabridged
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Over twenty years ago at a company convention, Eric Worre had an "aha" moment that changed his life forever. At that event he made the decision to Go Pro and become a Network Marketing expert. Since that time, he has focused on developing the skills to do just that. In doing so, Eric has touched and been touched by hundreds of thousands of people around the world. Now he shares his wisdom in a guide that will ignite your passion for this profession and help you make the decision to Go Pro and create the life of your dreams.
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Exact and Meaningful Strategies
- By Jason on 01-18-15
By: Eric Worre
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Influence
- Science and Practice, ePub, 5th Edition
- By: Robert B. Cialdini
- Narrated by: Lloyd James
- Length: 12 hrs and 25 mins
- Unabridged
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Widely used in classes, as well as sold to people operating successfully in the business world, the eagerly awaited revision of Influence reminds the listener of the power of persuasion. Cialdini organizes compliance techniques into six categories based on psychological principles that direct human behavior: reciprocation, consistency, social proof, liking, authority, and scarcity.
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Great content silly audio book errors
- By Woodgies on 04-30-15
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El Libro Negro de la Persuasión [The Black Book of Persuasion]
- 23 leyes que mueven nuestras voluntades [23 Laws That Move Our Wills]
- By: Alejandro Llantada Toscano
- Narrated by: Eduardo Wasveiler
- Length: 4 hrs and 45 mins
- Unabridged
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¿Cuántas veces nos preguntamos, qué hay detrás de todos esos mensajes publicitarios y políticos? ¿Cuáles son los hilos que mueven a las masas a comprar algo excesivamente caro o a pelear guerras que parecieran ilógicas y crueles? Las leyes que se presentan en este aaudio libro, son una suma valiosísima del conocimiento práctico y científico que el ser humano utiliza para dominar a los demás mediante la persuasión, en todos los aspectos de la vida.
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El libro de los libros... Ninguna idea del Autor
- By Andoni Villarreal on 10-22-18
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Home Service Millionaire
- How I Went from $50,000 in Debt to a $30 Million+ Business in Seven Years
- By: Tommy Mello
- Narrated by: Tommy Mello
- Length: 4 hrs and 23 mins
- Unabridged
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In 2010, Tommy Mello became the sole owner/operator of a single garage door service business with $50,000 in debt. Today, A1Garage generates over $30 million in annual revenue, with over 250 employees in 12 states. He shows home service business owners how he did it, and they, too, can in Home Service Millionaire. If you’re like most home service business owners, you are probably just scraping by. You can’t grow your business because there aren’t any more hours in a day.
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sales pitch
- By Joshua Zgieb on 08-22-19
By: Tommy Mello
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Blockbusters
- Hit-making, Risk-taking, and the Big Business of Entertainment
- By: Anita Elberse
- Narrated by: Renee Raudman
- Length: 11 hrs and 44 mins
- Unabridged
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What's behind the phenomenal success of entertainment businesses such as Warner Bros., Marvel Entertainment, and the NFL — along with such stars as Jay-Z, Lady Gaga, and LeBron James? Which strategies give leaders in film, television, music, publishing, and sports an edge over their rivals? Anita Elberse, Harvard Business School's expert on the entertainment industry, has done pioneering research on the worlds of media and sports for more than a decade. Now, in this groundbreaking audiobook, she explains a powerful truth about the fiercely competitive world of entertainment.
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I love the autobook the only thing I have
- By brycesp on 03-31-17
By: Anita Elberse
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Traffic Secrets
- The Underground Playbook for Filling Your Websites and Funnels with Your Dream Customers
- By: Russell Brunson
- Narrated by: Russell Brunson
- Length: 6 hrs and 58 mins
- Unabridged
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Master the evergreen traffic strategies to fill your website and funnels with your dream customers in this timeless work from the $100 million entrepreneur and cofounder of the software company ClickFunnels.
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Slow Down Bro!!!
- By Terence Fisher on 10-18-20
By: Russell Brunson